×

Movie Ticket Prices Drop Slightly to $8.83 for Third Quarter

Average U.S. movie ticket prices fell slightly during the third quarter to $8.83 — down a dime from the same quarter a year ago and 55 cents below their all-time high of $9.38 during the second quarter.

The success of family-oriented films such as “Hotel Transylvania 3: Summer Vacation,” “Christopher Robin,” “Smallfoot,” and “Mamma Mia! Here We Go Again” drove the price decline due to the increased numbers of children’s and matinee tickets for family films, NATO spokesman Patrick Corcoran said.

Monday’s release of third-quarter data by the National Association of Theatre Owners, the lobbying arm for the exhibition industry, also reinforced the success of the 2018 box office, which is up 9% over last year to $9.32 billion. Third-quarter admissions spiked 7.4% to 307.4 million and box office increased by 5.9% to $2.71 billion.

The summer box office, which included the hits “Incredibles 2” and “Jurassic World: Fallen Kingdom,” generated a 12.3% hike in admissions to 482.3 million and a 14.5% surge in domestic box office to $4.4 billion.

The top third-quarter domestic grosser was “Mission: Impossible — Fallout” with $219 million, followed by “Ant-Man and the Wasp” with $216 million, “Crazy Rich Asians” with $165.6 million, “Hotel Transylvania 3: Summer Vacation” with $165.1 million, and “The Meg” with $142 million.

The average ticket price for 2018 so far is $9.14 and the number of admissions is up 6.1% to 1.02 billion. The average ticket price four decades ago in 1978 was $2.34, but NATO noted that the inflation-adjusted figure for that year is $9.45.

More Film

  • Wild Treasures of China

    France's ZED, China's CCTV9 Join Forces on Docu Series 'Wild Treasure of China'

    ZED, the Paris-based production company, is joining forces with CCTV9, the factual channel of the Chinese public broadcaster, to produce “Wild Treasure of China,” a 4K-lensed wildlife documentary series. Lensed in the wild landscape of China, the series will shed light on rare species which are repopulating these areas. The series, budgeted at 3 million [...]

  • Picture Tree Intl. Picks Up Carolina

    Picture Tree Intl. Picks Up Carolina Hellsgård's 'Sunburned' (EXCLUSIVE)

    Picture Tree Intl. has acquired the rights to Carolina Hellsgård’s “Sunburned,” the follow-up feature to her zombie drama “Endzeit – Ever After.” PTI will be presenting first footage from the film, currently in post-production, at this year’s German Films Previews (July 3-6). “Sunburned” follows solitary teenager Claire on a family holiday in Spain. Neglected by [...]

  • Whoopi Goldberg addresses the crowd while

    Inside World Pride's Opening Ceremony: An LGBTQ Celebration With a Tinge of Politics

    World Pride officially kicked off on Wednesday night at the Barclays Center in Brooklyn. About 8,000 people packed into the arena for a three-hour show that began with Cyndi Lauper singing her hit “True Colors.” The performance ended with a gaggle of dancing drag queens who pranced alongside Lauper as she turned the train of [...]

  • Amy Adams (left) as Lynne Cheney

    Film News Roundup: Makeup Artists and Hair Stylists Guild Sets Awards Show for Jan. 11

    In today’s film news roundup, the 2020 awards season schedule gets finalized; AFM will cover immersive content; “Murderous Trance” and “7 Days to Vegas” get acquired; and Kate Katzman has been added to “The Comeback Trail.” AWARDS DATE The Makeup Artists & Hair Stylists Guild has set Jan. 11 as the date for its seventh [...]

  • Disney Pandora World Of Avatar, Lake

    The Piano Guys Play 'Avatar' Theme in Disney World (Watch)

    The YouTube sensation The Piano Guys have taken a trip to the world of Pandora for a performance of the theme to “Avatar.” Shot in the bioluminescent floating forest in Disney World, cellist Steven Sharp Nelson and pianist Jon Schmidt put their spin on the score to James Cameron’s 2009 blockbuster. The video immerses the [...]

  • Editorial use only. No book cover

    Billy Drago, 'Untouchables' Star, Dies at 73

    Billy Drago, who often played harming but chilling gangster roles and appeared in Brian De Palma’s “The Untouchables” and Clint Eastwood’s “Pale Rider,” died Monday in Los Angeles of complications from a stroke. He was 73. The character actor played Al Capone’s henchman Frank Nitti in 1987’s “The Untouchables.” On TV series “Charmed,” he put [...]

More From Our Brands

Access exclusive content