×

Instagram Star Documentary ‘Social Animals’ Sells to Gravitas Ventures

Gravitas Ventures has acquired multi-platform distribution rights to “Social Animals,” a documentary feature about life as an Instagram star.

Produced by Subconscious Films and its larger parent, the content studio Conscious Minds , the feature played to acclaim in SXSW’s film festival program this year. Gravitas will roll out the film on digital exclusively, starting with a paid VOD run on December 11. The distributor will also retain future TV licensing opportunities.

Directed by Jonathan Ignatius Green, “Social Animals” follows social media influencers in three distinct categories, described as “a thrill-seeking, New York-based photographer, an aspiring swimsuit model in California, and a Midwest girl next door.” The doc poses that each has “validated their existence through followers, likes and comments” and takes an unflinching look at Instagram’s impact on their respective identities.

“Gravitas is a digital distribution trailblazer with a track record of connecting talented filmmakers to a wide audience. They are a very hands-on shop that’s open to our ideas and marketing strategies as a creative studio ourselves. They saw our film and immediately saw the potential in how it could resonate with the audience,” said film producer and Conscious Minds founder Blake Heal.

“We are always thrilled to work with proactive artist entrepreneurs like Conscious Minds. The topic of Social Animals could not be more timely and thought provoking and we look forward to introducing the film to appreciative audiences that demand exceptional storytelling,” added Gravitas Ventures CEO Nolan Gallagher.

Popular on Variety

More Film

  • 'QT8: Quentin Tarantino, The First Eight'

    Film Review: 'QT8: Quentin Tarantino, The First Eight'

    In one of the intermittent revealing moments in “QT8: Quentin Tarantino, The First Eight,” a documentary about the films of Quentin Tarantino that’s like a familiar but tasty sundae for Quentin fans, we see Tarantino on the set of “Pulp Fiction,” shooting the iconic dance contest at Jack Rabbit Slim’s. As John Travolta and Uma [...]

  • Zombieland Double Tap

    Why Emma Stone Was Haunted by Fear of Vomiting While Shooting 'Zombieland: Double Tap'

    SPOILER ALERT: The following story contains a slight spoiler for “Zombieland: Double Tap.” The zombie slayers are back! Ten years after Emma Stone, Woody Harrelson, Jesse Eisenberg and Abigail Breslin first killed dead people walking in “Zombieland,” they’ve reunited for “Zombieland: Double Tap.” “You take stock of your life a little bit,” Stone says of [...]

  • Hereditary

    The Best Horror Films to Stream Right Now

    Good horror movies aren’t always easy to scare up, but with Halloween on the horizon, Variety has compiled a list of some of the best horror films available on Netflix, Amazon Prime and Hulu. NETFLIX Apostle Cult horror meets religious hypocrisy in this creepy gothic thriller, which follows prodigal son Thomas Richardson, who returns home [...]

  • Brett Gelman

    'Stranger Things' Star Brett Gelman Joins Michael B. Jordan in 'Without Remorse'

    Brett Gelman, best known for his scene-stealing roles in “Fleabag,” “Stranger Things” and “Love,” has joined Michael B. Jordan in Paramount’s adaptation of Tom Clancy’s “Without Remorse.” Jamie Bell and Jodie Turner-Smith are also on board. Jordan is starring as operations officer John Clark, also known as John Terrence Kelly, a former Navy SEAL who [...]

  • US director Francis Ford Coppola holds

    Francis Ford Coppola Honored With Prestigious Lumiere Prize by Thierry Fremaux, Bong Joon Ho

    Francis Ford Coppola took the stage to claim the Lumière Festival’s lifetime achievement honor, the Lumière Prize, in a stirring celebration that marked the festival’s 10th edition on Friday night in Lyon, France. The four-time Academy Award winner accepted the prize after a series of video tributes, musical performances and testimonials from family, friends and [...]

  • 'Human Capital' Sells to Vertical Entertainment,

    Liev Schreiber, Maya Hawke's 'Human Capital' Sells Rights to DirecTV, Vertical Entertainment (EXCLUSIVE)

    Vertical Entertainment and DirecTV have jointly acquired the North American distribution rights to “Human Capital,” an official selection of this year’s Toronto International Film Festival from director Marc Meyers. The film stars Oscar winner Marisa Tomei, Liev Schreiber, Peter Sarsgaard, and Maya Hawke. The ensemble drama follows numerous interconnected stories surrounding a hit and run, [...]

  • Robert Zemeckis

    Robert Zemeckis in Talks to Direct Live-Action 'Pinocchio' for Disney (EXCLUSIVE)

    Robert Zemeckis is in early talks to direct Disney’s live-action “Pinocchio.” Andrew Miano and Chris Weitz will produce through their company Depth of Field with Weitz penning the script. “Paddington” director Paul King had originally been tapped to direct but had to leave the project for unknown reasons at the beginning of the year. David [...]

More From Our Brands

Access exclusive content