×
You will be redirected back to your article in seconds

YouTube Orders ‘The Sidemen Show’ Original Premium Series

YouTube’s is adding another show with British talent to its growing roster of originals with “The Sidemen Show.” The new series sees the eponymous group of YouTube personalities embark on adventures with celebrity guests including Nicole Scherzinger and Bear Grylls.

The U.K. is proving a key territory for YouTube in terms of its original programming. The recently-launched “Jack Whitehall: Training Days,” which is fronted by the eponymous comedian and produced by British indie producer Fulwell 73, was its first original out of Europe. Upcoming sci-fi drama “Origin,” from “The Crown” producer Left Bank, is in production.

Next up for YouTube’s global audience are “The Sidemen Show” and Whistle Sports-produced “F2 Finding Football,” a soccer-travel show in which the titular British freestyle skills experts seek out soccer culture from around the world.

The Sidemen are British-based and their series is being produced by L.A.-based Blue Ant Digital Studios and U.K.-based studio Antenna Pictures.

Luke Hyams, the former Disney executive who is head of YouTube Originals in Europe, Middle East and Africa said “’The Sidemen Show’ remains true to the humor and inclusive camaraderie that have made the guys so popular, but supercharges each episode with challenges, stunts and special guest stars that set this series of adventures apart from anything their fans have seen them do before.”

Both U.K. series are being made for YouTube Premium, the paid-for service formerly known as Red. “F2 Finding Football” launches June 13 and “The Sidemen Show” on June 18.

The ad-free service is still set to launch in various international territories the first episodes of the shows will be on the Sidemen and F2 YouTube channels in the U.K. ahead of Premium launching this summer.

See the trailer for “The Sidemen Show” below.

More Digital

  • The Frontier

    Conecta Fiction: Project Pitches Prizes Passed Out in Pamplona

    On Wednesday evening the Spanish city of Pamplona was overrun, not by bulls, but by hopeful TV creators who had spent the early week pitching their projects at Conecta Fiction, and who anxiously waited to find out the titles which would take home silverware. Meanwhile, “Monzón,” a Disney-Pampa-Incaa production portraying the tragic violence of Argentine [...]

  • YouTube logo

    Why Splitting Up YouTube Is a Terrible Idea

    Facing mounting pressure over failures to protect children from inappropriate content, Google is reportedly considering a number of changes to its video sharing site YouTube. The Wall Street Journal reported Wednesday that one of the ideas circulated internally was to effectively split up YouTube, and spin out all children’s content into the existing YouTube Kids [...]

  • Niantic's Harry Potter: Wizards Unite Game

    ‘Harry Potter: Wizards Unite’ to Launch This Week

    “Pokemon Go” maker Niantic is getting ready to launch its next big game: “Harry Potter: Wizards Unite” is set to launch in June 21, the company revealed in a tweet this week. The worldwide launch of Harry Potter: Wizards Unite begins this Friday, June 21! Keep your eyes peeled and wand ready for more information [...]

  • google podcast creator program

    Google, PRX Unveil Second Slate of Their Podcasts Creator Program (EXCLUSIVE)

    Roughly a year after first unveiling its podcasts creator program, Google is renewing its commitment to train budding podcasters. Together with public radio and podcast distributor PRX, Google has chosen 6 podcasters from around the world to participate in the next round of the creator program. The podcasts included in the second cohort are “37 [...]

  • Camila Cabello

    Camila Cabello Reveals Podcast Obsessions, Teases New Album at Cannes Lions

    Camila Cabello was the featured speaker at a Tuesday afternoon panel at Cannes Lions, the annual gathering of marketing, design and entertainment professionals in the south of France. Joined by Spotify chief content officer Dawn Ostroff, the talk, moderated by Variety editor Shirley Halperin, was centered around the theme of the golden age of sound [...]

  • Meg Whitman and Jeffrey Katzenberg

    Quibi Has Already Booked $100 Million in Ad Sales, Jeffrey Katzenberg and Meg Whitman Say

    Quibi, the ambitious short-form video venture from Jeffrey Katzenberg and CEO Meg Whitman, has sold $100 million in upfront ad inventory with six advertisers ahead of its April 2020 debut. Advertisers that have committed ad spending to Quibi include Google, Procter & Gamble, PepsiCo, Walmart, Progressive and AB InBev, according to the company. The $100 [...]

  • China's iQIYI Signs Content, Channel Pact

    China's iQIYI Signs Content, Channel Pact With Malaysia's Astro

    Astro Malaysia, Malaysia’s leading pay-TV operator, has struck a strategic agreement with Chinese streaming platform iQIYI. Astro obtains the exclusive rights to deliver iQIYI content on TV, on-demand and via OTT in Malaysia. It will launch the first iQIYI-branded channel comprising iQIYI’s extensive slate of original content from drama to variety shows and movies. Astro [...]

More From Our Brands

Access exclusive content