×

Ex-MTV President Sean Atkins Named StyleHaul CEO

Sean Atkins, a media industry veteran who was formerly president of MTV, is the new CEO of StyleHaul and starting next year will oversee RTL Group’s new group combining the company’s digital network businesses.

Atkins takes over the top job at StyleHaul after founder and CEO Stephanie Horbaczewski left the company earlier this summer. RTL acquired the fashion, beauty and lifestyle digital content company in 2014.

Atkin assumes the chief exec role at StyleHaul effective Sept. 10, working with the existing senior management team including CFO Melanie Kirk, who served as interim CEO since July 1. In 2019, Atkins also will become CEO of what will be a newly formed group of multiplatform networks, combining RTL’s StyleHaul, Divimove and United Screens.

RTL CEO Bert Habets, in announcing Atkin’s appointment, said in a statement, “I am delighted that with Sean Atkins joining the team, we have a seasoned media executive, with extensive expertise across all the disciplines crucial to lead StyleHaul — namely content creation, sales and talent management, as well as digital and social media.”

Atkins most recently served as a senior adviser to Evolution Media. He has held various leadership positions in development, digital media, production, strategy, marketing, product development, and consumer products.

He spent a little over a year as president of Viacom’s MTV, where he oversaw all creative and business operations for the youth entertainment brand and its sister networks, MTV2 and mtvU, departing in early 2017. Before joining MTV in 2015, he worked in various executive roles for Discovery, HBO, Yahoo, Warner Bros. and Disney. Atkins studied film/TV production and marketing at California Lutheran University and holds an MBA from USC’s Marshall School of Business.

Popular on Variety

More Digital

  • westworld awakening art

    HBO Launches 'Westworld Awakening' VR Game With Survios

    Ever wanted to enter the world of “Westworld?” Now you can — except it won’t exactly be like you might have imagined it. Instead of being one of those guests living out their fantasies, you will be a host, slowly coming to grips with your life being an elaborate illusion. “Westworld Awakening” has been produced [...]

  • Spotify Announces Upgrades to Family Plan,

    Spotify Announces Upgrades to Family Plan, at No Charge in U.S. and U.K.

    Just days after reports emerged that Spotify is aiming to increase the price of its family plan in its home market of Scandinavia, the streaming giant announced an upgrade to the plan — with no price increase in the U.S. and U.K., where it remains at $14.99 and £15, respectively. A rep for the company [...]

  • Mike Vaughan

    Former Venmo COO Mike Vaughan Joins Stem's Board

    Los Angeles-based music distribution and payments startup Stem has appointed former Venmo executive Mike Vaughan to its board of directors. Vaughan was chief operating officer of Venmo from 2011 until earlier this year, and is now executive in residence at Oak HC/FT. “The music industry can benefit tremendously from innovation in the way money flows [...]

  • Streamy Awards

    Streamy Awards 2019 Return to YouTube for Exclusive Live-Stream

    The 9th Annual Streamy Awards will again be available to stream live on YouTube exclusively. The 2019 awards ceremony will take place at the Beverly Hilton in Beverly Hills on Friday, Dec. 13 and will stream live globally on YouTube via youtube.com/streamys. Videos from the 2018 Streamy Awards received over 6.9 million views on YouTube. [...]

  • Stefan Heinrich Henriquez - Cameo

    Celeb Video-Shoutout Startup Cameo Hires Ex-TikTok Exec Stefan Heinrich Henriquez

    Cameo, a startup that lets consumers purchase video shoutouts from celebrities, tapped Stefan Heinrich Henriquez as chief marketing officer and general manager of international. Heinrich, most recently head of marketing for short-form video app TikTok, will lead the company’s global growth and branding and play a key role in Cameo’s continued global expansion. He’s based [...]

  • Curiosity Stream Altice

    Altice USA Pacts With John Hendricks' CuriosityStream Service

    Altice USA has set a deal with John Hendricks’ CuriosityStream to expand distribution of the science- and history-focused subscription streaming service. The deal will make CuriosityStream available to all Altice USA’s 4.9 million customers across 21 states, including a big cluster serving New York and Connecticut. Altice also plans to add the CuriosityStream app to [...]

  • No Merchandising. Editorial Use Only. No

    Lionsgate Play Launching in India With Vodafone Idea

    Premium entertainment service, Lionsgate Play is launching in India through a partnership between telecoms operator Vodafone Idea and Starzplay, the subscription platform from Lionsgate subsidiary Starz. Lionsgate Play offers curated Hollywood content for the Indian consumers, with much of the content available in multiple Indian languages. It currently includes more than 7,500 television episodes and [...]

More From Our Brands

Access exclusive content