×

Pornhub to Accept Tron Cryptocurrency, Whose Founder Just Bought BitTorrent

The pornography industry is often an early adopter of new tech. And so it has come to pass with the highly volatile world of cryptocurrency, the internet’s decentralized and encrypted electronic cash networks.

Pornhub, one of the world’s biggest pornographic-video sites, is expanding its cryptocurrency-payment options to soon accept Tron, founded by Justin Sun — the Chinese entrepreneur who recently acquired file-sharing software company BitTorrent.

Sun bought BitTorrent for $118 million in cash (not Tron’s TRX cryptocurrency), according to a source familiar with the situation. Investors in BitTorrent, which was founded in 2004 and has had a long legacy of being used for piracy, included Accel Partners and DCM Ventures. A rep for Tron declined to confirm the purchase price.

Sun evidently wants to use BitTorrent to expand the reach of Tron. According to Tron, it “aims to be a decentralized entertainment content-sharing platform eventually leveraging blockchain and peer-to-peer network technology.” Tron’s deal with Pornhub, which claims to have more than 90 million daily users, is similarly aimed at building a base of users for the cryptocurrency.

Pornhub also plans to add the ability for users to pay with ZenCash, another cryptocurrency. That follows its recent announcement that it’s accepting Verge, a cryptocurrency that allows for anonymous transactions by obscuring the IP addresses and locations of its users.

“Decentralized payment systems have continued to grow in popularity, and cryptocurrency adoption is exploding across a broad economic spectrum,” Pornhub VP Corey Price said in a statement. “Today, cryptocurrencies are especially viable in the adult entertainment industry because they are privacy-centric and incorporate more anonymity tools than traditional tender.”

Both ZenCash and Tron currencies, which launched in 2017, can be used as payment methods for Pornhub purchases, including the Pornhub Premium streaming service and its traffic and advertising network.

Tron’s token, TRX, has been one of fastest-growing cryptocurrencies in the market although it remains dwarfed by Bitcoin and Ethereum. Cryptocurrencies remain extremely volatile: Tron’s market cap just three weeks ago was more than $4 billion; as of Tuesday, it stood at about $2.6 billion. According to Tron, TRX is able to process payments at a rate of at 10,000 transactions per second — 400 times faster than Ethereum.

More Digital

  • Stuber

    ‘Stuber’ Tops Studios’ TV Ad Spending

    In this week’s edition of the Variety Movie Commercial Tracker, powered by the always-on TV ad measurement and attribution company iSpot.tv, Twentieth Century Fox claims the top spot in spending with “Stuber.” Ads placed for the comedy had an estimated media value of $4.91 million through Sunday for 1,325 national ad airings on 42 networks. [...]

  • Andy Signore Screen Junkies

    'Honest Trailers' Creator Andy Signore Settles Defy Media Suit

    Andy Signore, the creator of Screen Junkies’ “Honest Trailers,” has settled a lawsuit against Defy Media challenging his firing for alleged sexual misconduct. Signore was one of the first figures to lose his job in the aftermath of the Harvey Weinstein harassment revelations in October 2017. Defy Media, which then owned Screen Junkies, terminated him [...]

  • Joyride

    With Joyride, Everyone Can Host Their Own HQ Trivia

    When mobile game developer Kiwi first released Joyride, the app looked familiar: Similar to wildly popular HQ Trivia, Joyride offered players the ability to win quiz shows in live broadcasts. The key difference: Joyride’s app wasn’t home to just one trivia show, but multiple shows around topics like music, dating, fandom, and yes, trivia, all [...]

  • Etika-Desmond-Amofah

    Gaming YouTuber Desmond 'Etika' Amofah Found Dead, NYPD Says

    Desmond Amofah, a YouTube gaming vlogger known online as “Etika,” was found dead by New York police on Tuesday after he was reported missing last week. He was 29. Amofah posted YouTube videos and live-streams focused on Nintendo games and other titles. A body later confirmed to be Amofah’s was found in the East River on [...]

  • Paula Pell

    Quibi Orders Comedic Murder Mystery From Lorne Michaels, 'SNL' Alums

    Quibi keeps shelling out cash for content: Jeffrey Katzenberg’s richly funded startup has ordered a short-form murder-mystery comedy written by and starring former “Saturday Night Live” writers Paula Pell and John Lutz, and executive produced by Lorne Michaels’ Broadway Video alongside Seth Meyers and Mike Shoemaker. In “Mapleworth Murders,” Pell (pictured above) is Abigail Mapleworth, [...]

  • View of the Public Library on

    New York City Public Libraries Drop Kanopy Free Movie-Streaming Service

    Kanopy suffered a blow with the decision by New York City’s three public library systems — collectively the biggest library system in the U.S., with some 210 branches across the Big Apple — to drop the free movie-streaming service, citing high costs. As of July 1, the New York Public Library and the Brooklyn and [...]

  • Cameo

    Celebrity Video Greetings Service Cameo Raises $50 Million

    Cameo, a service that works with celebrities to sell personalized video greetings to fans, has raised a $50 million Series B round of funding led by Kleiner Perkins. The Chernin Group, Spark Ventures, Bain Capital and Lightspeeed Venture Partners participated in the funding as well. Cameo wants to use the cash infusion to grow both [...]

More From Our Brands

Access exclusive content