×
You will be redirected back to your article in seconds

MoviePass Chief Product Officer Departs After Just Six Months (EXCLUSIVE)

More bad news for MoviePass: Chief product officer Mike Berkley has parted with the struggling company roughly six months after he was hired to improve its customer experience.

MoviePass confirmed the departure to Variety Saturday, but declined to comment further. Berkley also confirmed his departure, and posted the following statement on Linkedin after the initial publication of this article:

“Subscription for movie theaters has firmly taken root with consumers and there’s no turning back. MoviePass did that. My last six months were both exhilarating and very challenging. Life is short, so take the big swings. Last week I decided to part ways with MoviePass and I’m now excited to set my sights on what’s next…”

Berkley previously worked as SVP of product management for Viacom, and before that in senior product roles at Spotify and Comcast. He was hired by MoviePass in March.

MoviePass CEO Mitch Lowe told Variety at the time that Berkeley was being tasked with improving the customer experience amid rapid growth. “We have an opportunity to build something meaningful,” he said.

Since then, MoviePass has been struggling with the economic realities of its business, which promised subscribers access to daily movie tickets for a low monthly fee. Running low on cash, the company was forced to borrow $5 million in July, and has since instituted a cap of three movies a month.

Berkley isn’t the first executive hire to depart in recent months. Natasha Muller, who was hired as chief marketing officer in January, left the company in May, according to her LinkedIn profile.

Update: This post was updated multiple times with confirmation from MoviePass as well as an extended statement from Berkley.

More Film

  • Agustina San Martin Talks Cannes Special

    Agustina San Martin Talks Cannes Special Mention Winner ‘Monster God’

    CANNES – An exploration of the ramifications of God, “Monster God,” from Argentina’s Agustina San Martín, took a Special Mention – an effective runner’s up prize – on Saturday night at this year’s Cannes Film Festival short film competition. It’s not difficult to see why, especially when jury president Claire Denis own films’ power resists [...]

  • Atlantics

    Netflix Snags Worldwide Rights to Cannes Winners 'Atlantics,' 'I Lost My Body'

    Mati Diop’s feature directorial debut “Atlantics” and Jérémy Clapin’s animated favorite “I Lost My Body” have both been acquired by Netflix following wins at Cannes Film Festival. “Atlantics” was awarded the grand prix while “I Lost My Body” was voted the best film at the independent International Critics Week. The deals are for worldwide rights [...]

  • Stan Lee, left, and Keya Morgan

    Stan Lee's Former Business Manager Arrested on Elder Abuse Charges

    Stan Lee’s former business manager, Keya Morgan, was arrested in Arizona Saturday morning on an outstanding warrant from the Los Angeles Police Department. The LAPD’s Mike Lopez confirmed that the arrest warrant was for the following charges: one count of false imprisonment – elder adult; three counts of grand theft from elder or dependent adult, [...]

  • Moby attends the LA premiere of

    Moby Apologizes to Natalie Portman Over Book Controversy

    Moby has issued an apology of sorts after writing in his recently published memoir “Then It Fell Apart” that he dated Natalie Portman when she was 20 — a claim the actress refuted. “As some time has passed I’ve realized that many of the criticisms leveled at me regarding my inclusion of Natalie in Then [...]

  • Bong Joon-ho reacts after winning the

    Bong Joon-ho's 'Parasite' Wins the Palme d'Or at Cannes

    CANNES — The 72nd edition of the Cannes Film Festival wrapped with jury president Alejandro González Iñárritu announcing the group’s unanimous decision to award the Palme d’Or to South Korean director Bong Joon-ho for his sly, politically charged “Parasite.” Following last year’s win for humanistic Japanese drama “Shoplifters,” the well-reviewed Asian thriller represents the yin [...]

  • Invisible Life Brazilian Cinema

    Cannes Film Review: 'The Invisible Life of Eurídice Gusmão'

    A “tropical melodrama” is how the marketing materials bill “The Invisible Life of Eurídice Gusmão.” If that sounds about the most high-camp subgenre ever devised, Karim Aïnouz’s ravishing period saga lives up to the description — high emotion articulated with utmost sincerity and heady stylistic excess, all in the perspiring environs of midcentury Rio de [...]

  • Best Movies of Cannes 2019

    The 10 Best Movies of Cannes 2019

    The Cannes Film Festival is too rich an event to truly have an “off” year, but by the end of the 72nd edition, it was more or less universally acknowledged that the festival had regained a full-on, holy-moutaintop-of-art luster that was a bit lacking the year before. It helps, of course, to have headline-making movies [...]

More From Our Brands

Access exclusive content