The trio didn’t provide insight into the business pressures that led to Lenny Letter’s shutdown, instead focusing on the female-empowered social and political movement they tried to promulgate through the venture. Lawyers for Lenny Letter had been seeking funding from potential investors in recent weeks, in the hopes of keeping the company afloat through at least the 2020 election, the New York Times reported.
“While there’s no one reason for our closure, this change allows for growth and a shift in perspectives — ours and yours,” they wrote in the note. “But can we ask one favor? Please, continue to push forward the voices that need a platform, the untold stories that deserve to be heard, the diversity that the publishing industry claims to value but has never mastered.”
Dunham, Konner and Elizalde also urged readers to vote in the Nov. 6, 2018, midterm elections in the U.S. “There is nothing more critical to counteracting the daily devastation of the current regime than the midterm elections,” they wrote, referring to President Donald Trump.
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In a tweet Friday, Dunham — without directly addressing Lenny Letter’s demise — wrote, “Change is the only way we learn and the only way we stay in touch with our capacity for joy. I am celebrating every aspect of it today, even the ones that hurt (Literally: holes on the body. Figuratively: holes in the heart.)”
Dunham also tweeted, “Be prepared for a day of unmitigated nostalgia!”
Lenny Letter once reportedly had as many as 500,000 subscribers for its twice-weekly newsletter but readership had declined over the last year to 350,000, per the Times report.
Dunham and Konner served as exec producers on HBO’s “Girls” as well as “Camping,” starring Jennifer Garner. This past June, they ended their producing partnership, with the expiration of their joint overall deal with HBO.
After launching in September 2015, Dunham and Konner cut a deal with Hearst to handle advertising and last year moved their ad deal over to Condé Nast. Lenny Letter was managed by CEO Benjamin Cooley, Konner’s ex-husband who had previously worked as a producer at Shine America at Jack Black’s Electric Dynamite.
Pictured above: Lena Dunham (l.) and Jenni Konner at Lenny Letter’s two-year anniversary party in New York in September 2017.