The 10-episode “You Kiddin’ Me” is “inspired by Kardashian West’s own fun family antics,” according to the producers. In the comedic prank series, the kids are in charge — and their parents must do everything their own children tell them to do.
The show is being produced by Lionsgate. In addition to Kardashian West, the show’s executive producers are Jennifer O’Connell, Brian Tannenbaum, Peter M. Cohen, and Melissa Stokes.
“I know from firsthand experience that children are wise beyond their years and can come up with the craziest things, so imagine how funny it will be to see them make all the decisions,” Kardashian West said in a statement. “I’m delighted to be working with the Lionsgate and Facebook teams on this exciting new venture and invite viewers to witness their favorite celebrity parents get pranked when we launch the series on Facebook Watch.”
“You Kiddin’ Me” will be available via mobile, desktop and Facebook’s TV apps. Members of the Facebook community will be chosen to participate in pranking their favorite celebrities. In addition, the producers and the celebrity kids will crowdsource top prank ideas from Facebook users for the show.
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The show is Lionsgate’s first premium series for Facebook Watch. Commenting on the pact, Jennifer O’Connell, Lionsgate’s executive VP of alternative programming, said, “We continue to expand the range of our platform partnerships and look forward to collaborating with the Facebook team in bringing viewers a buzz-worthy, high-quality unscripted series that taps into the fun family dynamics that Kim knows best.”
Facebook has been steadily ramping up a slate of higher-profile shows for Watch, which it began rolling out in the U.S. last summer. Among Facebook’s original scripted projects are dark comedy “Sorry for Your Loss,” starring Elizabeth Olsen and Kelly Marie Tran (“Star Wars: The Last Jedi”) and Kerry Washington’s “Five Points,” a teen drama set on Chicago’s South Side. Facebook’s push into originals is being led by Ricky Van Veen, head of global creative strategy.
Kardashian West is repped by WME. The deal with Facebook for “You Kiddin’ Me” was negotiated by Lance Klein of WME and Brian Tannenbaum, senior VP of creative and business affairs for alternative programming, on behalf of Lionsgate.