Verizon content subsidiary Oath has named YouTube veteran Kathryn Friedrich the new chief business officer and head of RYOT Studio, tasked with continuing the studio’s global expansion.
Oath also announced the hire of Karen Schmidt as Oath’s new vice president, head of B2B field marketing. Both will report to Oath chief revenue officer John DeVine.
Friedrich is joining RYOT from Thrive Global, Ariana Huffington’s wellness startup, where she was the chief marketing and revenue officer. Before that, she worked for 8 years in a variety of roles for Google and YouTube, most recently as YouTube’s head of global content monetization.
“I am excited to join Oath to continue building on its creative storytelling and distribution capabilities for advertisers,” said Friedrich in a statement sent out by the company. “With Oath’s focus on mobile and content marketing, I look forward to partnering with the team to deliver more value to our advertisers and the best experiences for consumers.”
Alibaba has purchased an 8% stake in the Chinese online video platform Bilibili, the official Xinhua news agency reported. Bilibili is one of China’s top video streaming and entertainment platforms, with about 92 million monthly active users and 450 million page-views per day. Founded in 2009, it was listed on the NASDAQ last March. Alibaba’s [...]
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A proposed settlement in the class action lawsuit against “Pokémon Go” developer Niantic could remove or change a number of Poké Stops and Gyms in the popular augmented reality game. The proposed settlement was filed in a California court on Thursday and applies to anyone in the U.S. who owns or leases property within 100 meters [...]
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NBA Digital announced a deal with Facebook under which all NBA, WNBA, NBA G League and NBA 2K League game recaps will be available on Facebook Watch worldwide. The video recaps will span every game during the season, including the Summer League, preseason and playoffs where applicable. NBA Digital, jointly managed by the NBA and [...]