×
You will be redirected back to your article in seconds

AT&T’s DirecTV Now App for Magic Leap AR Headset Will Let You Watch Four TV Channels at Once

AT&T, searching to give people another reason to buy Magic Leap’s pricey augmented-reality headset, plans to launch a DirecTV Now app for the AR headset next year.

The beta version of the DirecTV Now app for Magic Leap One will let users watch up to four live streams simultaneously, with the individual screens hovering in the air in front of you. Users can open new windows with a pop-up on-screen guide and switch the audio among each of the channels using the Magic Leap One’s controls (watch a mocked-up preview below).

The concept looks sort of cool — but it’s an open question whether live-streaming four TV channels is a compelling application in the regular world. The DirecTV Now app, at this point, feels like an attempt at a proof-of-concept exploring what’s possible in the AR environment. For now, the only headset available from Magic Leap is the developer-oriented Magic Leap One, which is now on sale for $2,295. Magic Leap has said a less-expensive model, the Magic Leap Two, will be targeted at general consumers.

AT&Tamong the investors in Magic Leap, which has banked a staggering $2.3 billion in funding to date — is the exclusive U.S. wireless distributor to consumers of Magic Leap One.

The telco has previously announced plans to support Magic Leap’s devices on its 5G networks, and AT&T on Wednesday said it plans to launch the first 5G test-zone on the Magic Leap campus in Plantation, Fla., in 2019. The telco set 5G launches for parts of 12 U.S. cities this year. “New and immersive experiences from Magic Leap’s developers eventually riding on the AT&T mobile 5G network will redefine entertainment and productivity,” said John Donovan, CEO of AT&T Communications, in a statement.

AT&T also said it will provide WarnerMedia content demos in select stores, including characters and scenes from new Warner Bros. films “reimagined” for Magic Leap’s platform. According to the telco: “Eventually films, shows and games could follow you out of the stores and onto the streets or into your home.”

AT&T also announced that it will host a Spatial Computing Hackathon in San Francisco Nov. 9-11. Developers, designers and creators can register and submit ideas for the event via shape.att.com. The telco made the announcements at Magic Leap’s L.E.A.P. conference in L.A. for developers and creators this week.

Separately, AT&T on Wednesday announced plans to roll out a new internet-streaming service spanning WarnerMedia properties, anchored by HBO and incorporating programming from Turner and Warner Bros.

Watch a preview of the DirecTV Now app for Magic Leap:

More Digital

  • Roku headquarters

    Roku Aims to Top $1 Billion in Revenue in 2019, Beats Holiday Quarter Earnings Expectations

    Roku wants to become a billion-dollar company in 2019, and invest more in its ongoing international expansion. The streaming-device maker told investors on Thursday that it expects to generate between $1 billion and $1.025 billion this year, and that international growth was one of its key investment areas for 2019. Roku made these announcements as [...]

  • Vice Media

    Vice Media Taps Joe Simon as Chief Technology Officer (EXCLUSIVE)

    Joe Simon has been tapped as chief technology officer at Vice Media. The newly created role will include oversight of data analytics, engineering, information technology, media operations, media technology, post production, and systems management. Prior to Vice, Simon spent three years as Encompass Digital Media’s chief operating officer. Previously he held the chief technology officer [...]

  • att_logo

    AT&T Suspends YouTube Ad Spending as Boycott Over 'Pedophilia' Videos Scandal Widens

    AT&T, one month after it thought it was safe to advertise on YouTube again, said it is pulling all advertising spending from the world’s biggest video platform. The telco joins a boycott by marketers alarmed by the discovery that a secret group of child predators has been using YouTube to make sexual comments about kids. [...]

  • VR Pop-Up Opens Doors in Manhattan

    Future of Storytelling Pop-Up VR Arcade Is Coming to Manhattan

    Manhattan is getting a location-based virtual reality (VR) pop-up, courtesy of Future of Storytelling: The temporary Story Arcade will open its doors in the Starrett-Lehigh building this coming Saturday, and host a number of VR experiences, including Felix & Paul Studio’s “Traveling While Black,” Fable’s “Wolves in the Walls” and MWM Immersive’s immersive theater VR [...]

  • Amy Winehouse

    Amy Winehouse Hologram Tour Canceled Over 'Challenges and Sensitivities'

    Amy Winehouse will not be “Back to Black” in a holographic live tour after all. The late British singer, who died in 2011, was to be featured in a stage show slated to launch near the end of 2019. But the producer of the show, BASE Hologram, has indefinitely postponed plans for the Winehouse show, [...]

  • Jennifer Lopez

    Jennifer Lopez Joins TikTok App to Promote NBC's 'World of Dance'

    Jennifer Lopez is the latest celebrity to hop on TikTok, the short-form video app owned by Chinese internet giant ByteDance — more proof of the app’s growing traction, and reflective of media companies’ desire to reach its young-skewing base. Lopez had a very specific aim: to get fans excited about “World of Dance,” the NBC [...]

  • HTC Vive Announces Focus Plus VR

    HTC Vive Announces Focus Plus VR Headset With Dual 6DoF Controllers

    HTC Vive revealed its latest standalone virtual reality headset on Thursday. The Vive Focus Plus upgrades the company’s existing headset by incorporating dual six-degrees-of-freedom (6DoF) controllers, promising users the same freedom as PC VR devices. Adding the second controller will also make it easier for developers to port existing PC VR content, while making it [...]

More From Our Brands

Access exclusive content