IAC’s Daily Beast Launches Subscription Tier for $100 per Year

The Daily Beast is erecting a paywall — betting people will pay $100 annually to get exclusive access to a bouquet of content, including early access to articles and exclusive newsletters, podcasts and long-read stories. The news site also will solicit opinion pieces from paying members, promising to publish the best submissions.

The news and politics media site, owned by Barry Diller’s IAC holding company, announced the launch of Beast Inside, a new paid membership giving members early access to stories, exclusive series, and members-only newsletters— along with the opportunity to be published on the site itself. Beast Inside is regularly priced at $100 per year, but The Daily Beast is offering early subscribers access for $50 for the first year for a limited time.

The company believes it can attract paying customers from a hardcore fanbase of more than 1 million readers per month (of its 20 million average monthly visitors) who click through almost 50 pages on average per month.

Heather Dietrick, CEO of The Daily Beast, said the $100-per-year tier complements the site’s ad business. “Our audience is passionate about our mission, our voice, our insatiable thirst for scoops, and our take on what’s happening in the world, and Beast Inside allows us to provide them more of what they love through access to exclusive content created just for them,” she said in a statement.

Popular on Variety

News sites have had varying degrees of success with charging for access, and heretofore the model has been mainly adopted by business-news publishers like the Wall Street Journal and the Financial Times. Meanwhile, Daily Beast is adopting user-contributed articles even as Huffington Post, now part of Verizon’s Oath group, shut down its unpaid blogger network earlier this year.

It’s not clear exactly how much exclusive material Beast Inside will include on a regular basis.

The Daily Beast said initial behind-the-paywall content will include: Rabbit Hole, a newsletter promising a deep dive on a hot news story; First Look Friday, offering early access to The Daily Beast’s biggest weekend stories; Cheat Sheet Your Way, a customized version of its newsletter allowing members to “choose between Trump-free and politics-only editions”; Omnishambles, a political podcast promising an insider’s take on D.C.; and The Beast Files, monthly serialized long-form pieces on subjects including true-crime stories or real-life adventures. The Your Turn feature, billed as a “modern twist on the letter to the editor,” will give subscribers a chance to have their essays published on The Daily Beast.

More Digital

  • Disney Plus - Vizio

    Disney Plus Is Now on Vizio Smart TVs in Native App

    Disney Plus is available on Vizio’s SmartCast TV platform as a built-in app, making the Mouse House’s subscription-streaming service accessible directly to users of the manufacturer’s 13 million SmartCast-enabled televisions. Previously, Vizio users have been able to stream Disney Plus on SmartCast TVs through Apple AirPlay 2 and Chromecast. But with the Disney Plus update, [...]

  • Best Picture Black Panther

    'Black Panther' Is Leaving Netflix to Come to Disney Plus

    Marvel’s blockbuster “Black Panther” is rolling off Netflix in the U.S. on March 3, 2020 — after which Wakanda fans will be able to stream the movie the next day on Disney Plus. The migration of “Black Panther,” one of the top-grossing superhero films to date, from Netflix to Disney Plus comes as Disney winds [...]

  • GoNoodle I Used a Comma

    Can GoNoodle Climb to the Kid-Media Big Leagues?

    If you’re a parent of grade-school kids in America, the odds are good your tykes know about GoNoodle’s upbeat music and exercise videos, designed to get them up on their feet and moving around. But GoNoodle doesn’t have the same brand recognition as, say, Disney or Nickelodeon — and KC Estenson wants to change that. [...]

  • Friends TV Series

    'Friends' DVD, Digital Sales Soar as It Takes a Break From Streaming

    They’re on a streaming break — but “Friends” will still be there for you. WarnerMedia’s home entertainment division is aiming to capitalize on the brief disappearance of the hit sitcom from streaming video on demand, as fans look for other ways to get their “Friends” fix. Repeats of the wildly popular laffer, which ran for [...]

  • RuPaul

    RuPaul Launches Self-Help Internet Class Teaching You How to 'Work the Runway of Life'

    Legendary drag performer and TV star RuPaul is leading a self-help online course to teach you how to find your identity — and live your best life. The 16-lesson course, offered through online-education platform MasterClass, costs $90 for unlimited access. In RuPaul’s class on “self-expression and authenticity,” he shares experiences from his journey to self-love [...]

  • Spotify and Resident Advisor Announce Ticketing

    Spotify Unveils Ticketing Partnership With Dance Music Platform Resident Advisor

    Spotify today announced a ticketing partnership with influential dance-music website Resident Advisor with the goal of “supporting music communities around the world by increasing attendance to thousands of local venues and parties.” The program will connect Spotify users to events by artists via localized event listings promoted within the application. The program is similar to [...]

  • charlie hunnam TIFF 2019 Kelly Gang

    Apple TV’s 'Shantaram' Halts Production Amid Search for New Showrunner, Weather Problems

    Production of Apple TV Plus’ Charlie Hunnam-starring “Shantaram” has been halted in Australia due to a writing backlog. Only two of 10 episodes shot so far, Variety has confirmed. Though all episodes had been outlined in the writers’ room, it is understood that showrunner and high-profile screenwriter Eric Warren Singer (“Top Gun: Maverick,” “American Hustle”) [...]

More From Our Brands

Access exclusive content