×
You will be redirected back to your article in seconds

Apple Aiming Original TV Shows Launch for Spring or Summer 2019 (Report)

Apple’s big streaming TV coming-out party is still a year or more away.

The company is looking to debut its original series sometime next year, as soon as March 2019 or into the summer, according to a New York Times report.

However, the tech giant is still keeping cards close to its vest in exactly how the Apple originals will be distributed. Industry execs expect Apple to adopt some kind of subscription model, a la Netflix and HBO, but some of the original series may be available for free or as part of other offerings.

Heading up Apple’s TV ambitions are Zack Van Amburg (above right) and Jamie Erlicht — the former co-presidents of Sony Pictures Television, who joined in the summer of 2017 to head up original programming.

Since they came on board, Apple has announced at least a dozen original series with some big names in the biz.

Among the series in development under Van Amburg and Erlicht are a straight-to-series order for a drama series from Damien Chazelle (“La La Land”); a revival of Steve Spielberg’s anthology series “Amazing Stories”; a psychological thriller from M. Night Shyamalan; and a morning talk-show drama starring Jennifer Aniston and Reese Witherspoon. Apple has told industry partners that it has an annual budget of some $1 billion to spend on original content.

Apple recently inked a lease for a four-story building in Culver City, Calif., comprising 128,000 square feet of office space, to house its global video-entertainment division. The group comprises around 40 employees, according to the Times, as Van Amburg and Erlicht have been on a hiring spree in addition to greenlighting TV projects.

Apple’s hires from Hollywood have included Matt Cherniss, formerly president and GM of WGN America and Tribune Studios, as head of development; Amazon Studios exec Morgan Wandell, head of international development; creative executive Michelle Lee, formerly producing partner to Jason Katims at Universal Television-based True Jack Productions; and Sony TV’s Angélica Guerra as head of Latin American programming.

Popular on Variety

More TV

  • Will Arnett Joins BBC Soccer Comedy

    Will Arnett Joins BBC Comedy ‘The First Team’ From ‘The Inbetweeners’ Producers

    Will Arnett and Chris Geere will star as the chairman and coach of an English soccer team, respectively, in “The First Team,” a new comedy for the BBC from the producers of “The Inbetweeners.” The series will follow the off-the-field misadventures of three young soccer players played by Shaquille Ali-Yebuah (“The Feed”), Jack McMullen (“The [...]

  • 'Game of Thrones' Fashion at the

    'Game of Thrones,' Fashion Slayers: HBO's Drama Winners Also Shined on the Carpet

    The cast of HBO’s “Game of Thrones” knew how to make an entrance (and an exit) on Sunday night at the Primetime Emmy Awards. Before winning the night’s final trophy, Best Drama Series, stars like Emilia Clarke and Gwendoline Christie pulled out some fantastical looks on the purple carpet, with Clarke donning the mother-of-all-earrings by [...]

  • Emmys Fashion: Best Dressed on the

    Emmys: Best Fashion on the Purple Carpet

    The biggest stars in television stepped out on the Emmy purple carpet on Sunday night in a stunning display of gowns and vivacious looks. Fashion expert Brooke Jaffe, who visited Variety’s set after the show, picked some of her favorite dresses of the night, which included Zendaya’s truly enviable Vera number and Mandy Moore in [...]

  • Emmys 2019: Biggest Winners and Losers

    Winners and Losers of the 71st Emmy Awards

    The 71st Emmy Awards was a spectacular affair for the Brits, while broadcast networks all but vanished. Watch Variety’s Elaine Low and Audrey Yap unpack TV’s biggest night of the year, which saw “Game of Thrones” and “Fleabag” take home the top prizes, winning best drama series and best comedy series, respectively. Popular on Variety

  • Atmosphere71st Annual Primetime Emmy Awards, Show,

    Emmy Viewers Not 'Feelin' Good' About Bizarre Music Choices

    It was known ahead of time that the Emmy Awards planned to dispense with a traditional orchestra or pit band for the walk-up and bumper music. What wasn’t anticipated was that the music choices were being outsourced to a bar mitzvah DJ in Des Moines. Or, very possibly, it was a local who had found [...]

  • Atmosphere71st Annual Primetime Emmy Awards, Show,

    Emmys: Big 4 Broadcasters Post Lowest Combined Wins Ever

    The Big 4 broadcast networks put a cap on their worst year in Emmy history on Sunday night. ABC, CBS, Fox and NBC brought home just 16 Emmy Awards — the lowest combined total in history for the four major broadcast networks. The previous low was 19 combined wins in 2016. Last year, the networks [...]

  • Karamo BrownLA LGBT Center 'Hearts of

    Karamo Brown Addresses Backlash Against Sean Spicer Comments

    Karamo Brown has doubled down on comments he made about his fellow “Dancing with the Stars” contestant Sean Spicer, in which he promoted the idea of meeting political adversaries “in the middle.” The amicable “Queer Eye” host received criticism when he said he was “most excited to meet” Spicer ahead of the show’s 28th season, [...]

More From Our Brands

Access exclusive content