×
You will be redirected back to your article in seconds

Music Video App Triller Launches Monetization Feature

Triller, a music-video-making app boasting more than 28 million users worldwide, is launching a monetization platform allowing influencers to raise money from fans, brands and music labels for purpose-driven goals.

The goals that Triller defines as “purpose-driven” range from raising money for college funds or for new equipment allowing young creators to further their careers.

The first creator to take advantage of the new feature is Lea Elui (pictured), a 17-year-old French lifestyle influencer who created four new videos in three days and was able to raise $50,000 from more than 3,000 supporters to fund her first year of college. Elui has 5 million followers on Instagram and 427,000 on Triller.

“With current U.S. student loan debt nearly $1.8 trillion and the average cost of an in-state four-year degree at a public university in America about $40,000, Triller has the power to help people change the trajectory of their lives and reach their dreams,” said Triller CEO Mike Lu.

“The social media ecosystem is evolving, making it easier than ever before for everyday people to get their claim to fame and establish steady revenue through content creation,” added Lu.

Triller’s new monetization platform, which is called Triller 7.0, is part of a trend of video-based platforms aimed at teens and young adults, such as Instagram’s IGTV launch, which is expected to launch a similar feature allowing creators to make money.

Used by people like Kevin Hart, Vanessa Hudgens and Taylor Hill, Triller will now be divided into two categories: users and creators.

Triller recently ranked as the 12th and 4th most popular app in the U.S. and French app stores, respectively. The 7.0 version is currently available on an invitation-only basis and will roll out to all Triller users later this year.

More Digital

  • crunchyroll logo

    Crunchyroll Raises Subscription Price to $7.99

    AT&T-owned anime subscription video service Crunchyroll is raising its monthly subscription price from $6.95 to $7.99 a month, it announced in an email to members Friday. It’s the service’s first price increase ever, according to a spokesperson. The new pricing will go into effect on May 1 for new subscribers, while existing members will see [...]

  • StyleHaul

    StyleHaul Shuts Down U.S. Operations, Lays Off About 65 Employees

    The axe is falling on StyleHaul: The fashion, beauty and lifestyle digital media and marketing company owned by RTL Group is shuttering U.S. operations, resulting the layoff of around 65 employees. StyleHaul offices in L.A., with about 55 employees, and in New York City, with around 10 staffers, are closing. RTL said StyleHaul’s U.K. operations, [...]

  • Bandsintown Platform Acquires Hypebot, MusicThinkTank

    Bandsintown Platform Acquires Hypebot, MusicThinkTank

    Bandsintown, a leading platform for letting music fans know about upcoming concerts by their favorite artists, has acquired Hypebot, a news site publishing stories about the music industry and technology, and its sister site MusicThinkTank. “I’m proud to share that Hypebot and MusicThinkTank have been acquired by Bandsintown,” wrote Bruce Houghton, the founder of the [...]

  • Star-Wars-The-Clone-Wars

    Netflix Will Lose Disney's 'Star Wars: The Clone Wars,' James Bond Movies in April 2019

    More Disney content is about to roll off Netflix: The 2008 “Star Wars: The Clone Wars” animated movie as well as six seasons of the subsequent “Clone Wars” series are among the titles set to leave the streaming service next month. According to Netflix, the original Lucasfilm movie along with “Star Wars: The Clone Wars” [...]

  • Vertigo Games Believes ‘Location-Based Virtual Reality’

    Vertigo Games Believes ‘Location-Based Virtual Reality’ Is Future of VR

    As virtual reality becomes more and more available, many developers are looking for new frontiers to expand the experiences offered by the tech. For Netherlands-based Vertigo Games, that next frontier is what they call “location-based virtual reality.” It’s essentially high-quality VR experiences where players aren’t tethered to a PC or even to the confines of [...]

  • GDC 2019: Google's Play For Gaming

    GDC 2019: Google's Play for Gaming Ubiquity, Rise of Ray Tracing, Store Wars

    The Game Developers Conference finished up Friday evening, wrapping one of the most exciting GDCs in recent memory with Google’s splashy entrance into AAA video gaming, the emergence of real-time ray tracing as a compelling technology for film, TV, and games, and the growing war between two global estore powerhouses: Valve’s Steam and the Epic [...]

  • Apple Video, TV, News Subscription Service

    Apple Ready to Raise Curtain on Video, TV and News Subscription Service

    The day has nearly arrived for Apple to show the world whether there’s any fire behind the smoke of its streaming service. Apple has kept a tight lid on most of the details of its upcoming service, even keeping its creative partners in the dark about how exactly their work will be distributed. What is [...]

More From Our Brands

Access exclusive content