Shelter PR Hires Jerry Rojas as Executive Vice President of Company’s Awards and Events Division

Shelter PR has hired Jerry Rojas as executive vice president of the company’s awards and events division. This comes on the heels of the expansion of the agency’s film and television division with its first executive hire from Paramount Pictures, Alicia Wyld Ramirez.

At Shelter, Rojas will be charged with building and running the company’s events and awards arm, which will provide expertise to film, television, and streaming clients. He will be based in Shelter’s Los Angeles offices, starting mid-January.

Rojas was most recently senior director of awards and events, responsible for overseeing the company’s special events, premieres, festival and convention activations, as well as awards and tastemaker screening programs. He has worked closely with the Hollywood Foreign Press Association, AMPAS, BAFTA, and the industry’s leading guilds on the studio’s behalf; has secured sponsorships; and has initiated community engagement and outreach programs.

“I’ve long admired Cara, Christine, and Marla for their exemplary commitment to their clients, their strategic thinking, passion for the business and their keen understanding of how to effectively push the boundaries, beyond traditional PR,” said Rojas. “I look forward to working with them and alongside Alicia as we expand into new territories together.”

Prior to Focus Features, Rojas worked at Film Independent as part of the sponsorship team where he secured sponsorships for the Spirit Awards and the Los Angeles Film Festival, managed high level donors, and produced events for the organization.

“Jerry is a dynamic, creative, and passionate executive — the perfect person to grow our Awards and Events department,” said Shelter PR partners Cara and Christine Tripicchio and Marla Farrell. “With his strong industry relationships, he is tapped into the changing landscape in entertainment and in the culture. He understands how powerful it can be to marry events with word-of-mouth, community-building, and social media. We could not be more excited to have him join us at Shelter.”

Shelter PR was founded in 2014 and has offices in both Los Angeles and New York.

More Biz

  • Davan Maharaj Mel Gibson

    L.A. Times Publisher's Lawyer Was Accused of Extorting Mel Gibson

    The attorney who negotiated a $2.5 million exit package for L.A. Times publisher Davan Maharaj was previously accused of using secret recordings to extort actor Mel Gibson. Surreptitious recordings also figure in the Maharaj case. NPR reported on Wednesday that Maharaj taped Tronc chairman Michael Ferro. According to the report, Ferro was heard on the [...]

  • 'Blurred Lines' Suit Ends With $5

    'Blurred Lines' Suit Ends With $5 Million Judgement Against Robin Thicke, Pharrell Williams

    After five years, the legal battle over the copyright of the Robin Thicke’s 2013 hit “Blurred Lines” has ended, with Marvin Gaye’s family being awarded a final judgment of nearly $5 million against the song’s primary writers, Robin Thicke and Pharrell Williams, according to CNN and other reports. The pair were accused of copyright infringement [...]

  • WME Veteran Ari Greenburg Promoted to

    WME Veteran Ari Greenburg Promoted to President of Talent Agency

    WME veteran Ari Greenburg, one of the original Endeavor staffers who helped build the talent agency that became an industry powerhouse, has been promoted to president. Greenburg will oversee all daily operations across WME and its offices in Beverly Hills, New York, Nashville, London and Sydney. The promotion recognizes the role that Greenburg has played [...]

  • Alison Wenham Steps Down as CEO

    Alison Wenham Steps Down as CEO of WIN

    After 12 years at the helm of the Worldwide Independent Network, a global trade organization for the independent music industry, Alison Wenham is stepping down as Chief Executive, it was announced today. Prior to joining WIN full time in 2016 Alison was CEO of The Association of Independent Music (AIM), which she started in 1999. [...]

  • Leslie Moonves

    Leslie Moonves Quietly Exits AFI and Paley Center Boards

    Leslie Moonves, the ousted CEO of CBS Corp. who has been accused of sexual misconduct by several women, is no longer serving on the boards of trustees of the American Film Institute and the Paley Center for Media. For now, Moonves retains his seat on the board of gaming company ZeniMax Media. The appointments on [...]

  • DOJ Indicts Five in Piracy Ring

    Department of Justice Indicts Five in International Piracy Ring

    Five men were indicted Wednesday on charges that they hacked into the servers of production companies, and stole hundreds of films and TV shows, including “50 Shades of Grey” and “The Walking Dead.” The men are based in four countries — the United Kingdom, the United Arab Emirates, Malaysia, and India. Only one has been [...]

More From Our Brands

Access exclusive content