×
You will be redirected back to your article in seconds

Pitbull Partners with Sound Royalties 

Rapper/entrepreneur Pitbull today announced his partnership with music-finance firm Sound Royalties and its founder Alex Heiche. The company’s stated goal is to help artists advance their careers while retaining ownership of their creative works by advancing performance royalties paid through labels, Sound Exchange, as well as songwriter royalties paid through music publishers and PROs, and music streaming royalties.

“Musicians need to know it is possible to get their music to fans without giving up ownership,” said Pitbull. “Alex and his team have developed an innovative solution that empowers artists to have more control in their careers by providing customized funding solutions without sacrificing their copyrights. I believe that long-term success is as much about the business as it is about the music, so partnering with Sound Royalties in their mission is a natural.”

Sound Royalties offers additional services to music artists, including tracking and securing a wide variety of royalty streams across the globe. Since its founding in 2014, Sound Royalties has completed projects Lil Wayne, Black Crowes’ founding member Rich Robinson, and other artists.

“Recognition from a renowned artist such as Pitbull means so much to me on both a personal and professional level,” said Heiche. “I got into this business and founded Sound Royalties with the mission of creating better funding options for musicians to enhance their career, rather than siphon away their rights. In addition to his remarkable talent, I’ve always admired Pitbull’s similar commitment to helping fellow creatives grow and succeed.”

Popular on Variety

More Music

  • Harvey Weinstein, Katie Holmes, Taylor Swift'The

    Taylor Swift Downplays Association With Harvey Weinstein

    Taylor Swift’s association with disgraced movie mogul Harvey Weinstein was among the topics the singer addressed in a revealing new interview with The Guardian. Weinstein held producer credits for the movies “One Chance” and “The Giver,” both of which featured Swift — in the former, a song, and in the latter, a supporting role. She [...]

  • Tanya Tucker Finds Fresh Footing With

    Album Review: Tanya Tucker's 'While I'm Livin''

    Before there was a name and a place for it, an “outlaw” was what Tanya Tucker was in the years following her gentle country smash with the gospel lilt, “Delta Dawn,” in 1972. A hellraiser and heartbreaker (Merle Haggard and Glen Campbell were just a few of her noted lovers), Tucker made as many headlines [...]

  • A pair of handcuffs

    D.C. Concert Biz Heavyweight Seth Hurwitz Arrested for Solicitation

    Seth Hurwitz, a highly regarded figure in the Washington, D.C. concert scene, was arrested Wednesday on solicitation of prostitution after a massage therapist who felt harassed by Hurwitz helped police set up a bust. Hurwitz, owner of the 9:30 Club and Anthem venues and chairman of the Merriweather Post Pavilion, was released on $5,000 bond [...]

  • Major Lazer Fortnite

    Major Lazer Remixes Fortnite Soundtrack and Releases New In-Game Skins

    Major Lazer, one of Diplo’s many creative outlets, has teamed up with Fortnite to offer fans access to a unique character skin and new remixes of the game’s Default Dance track. The Lazerism set includes the Major Lazer Outfit, Lazer Wings, Lazer Aze, the Lazer Blast emote and the EDM group’s remix of the “Default [...]

  • Succession HBO

    'Succession' Composer Nicholas Britell on Making Music for the One Percent

    The Roys, the media empire family at the heart of HBO’s “Succession,” are ridiculously rich. They’re manipulative and cruel. They’re also a bit delusional and absurd. When Nicholas Britell conceived the show’s score, he wanted to capture all of that. “I wrote in this almost late-1700s, dark classical zone,” says Britell, the Oscar-nominated composer of [...]

  • Fred Durst attends the LA premiere

    Fred Durst Has No Woodstock '99 Regrets: 'Limp Bizkit Is an Easy Target So Bring it On'

    Limp Bizkit frontman Fred Durst is finally talking about Woodstock ’99 — the second anniversary of the 1969 festival that offered throngs of attendees a polar opposite experience to peace, love and mellow music. Now the stuff of legend — and a stellar multi-episode podcast series from The Ringer called “Break Stuff” — riots, fires [...]

More From Our Brands

Access exclusive content