×
You will be redirected back to your article in seconds

Cambridge Analytica Shuts Down in Wake of Facebook Data Scandal

Data consulting firm Cambridge Analytica is shutting down in the wake of the Facebook data breach scandal that resulted in the lifting of personal data from up to 87 million Facebook users off the platform without their consent.

The United Kingdom-based company that collaborated with Donald Trump’s presidential campaign made the decision to close its doors after many of its largest clients walked out — a result of accusations that it used leaked personal data to inform political campaigns. The firm violated Facebook’s policy in order to obtain knowledge from user accounts.

Cambridge Analytica released a statement Wednesday on its closure, and said it was “vilified for activities that are not only legal, but also widely accepted as a standard component of online advertising in both the political and commercial arenas.” Its parent company, SCL, will also shut down.

In early April, Cambridge Analytica denied having access to 87 million accounts in another statement. “Cambridge Analytica licensed data for no more than 30 million people,” the company said, in addition to reiterating that none of the information obtained informed the 2016 presidential campaign.

During a Congressional hearing on April 11, Facebook CEO Mark Zuckerberg made his most recent of multiple apologies for the incident, stressing his dedication to consumer privacy.

“It’s clear now that we didn’t do enough to prevent [Facebook’s] tools from being used for harm,” Zuckerberg said. “It was my mistake, and I’m sorry. I started Facebook, I run it, and I’m responsible for what happens here.”

More Biz

  • Spotify Says It Was Unaware of

    Spotify Says It Was Unaware of Personal User Data Shared by Facebook

    Spotify was one of many technology companies to which Facebook granted vast access to users’ personal data — far more than it had previously disclosed, according to a New York Times report published Tuesday night. Facebook “effectively exempted those business partners from its usual privacy rules,” the report says, citing internal records and interviews. According [...]

  • The Best Gifts For Book Worms:

    Holiday Gift Guide: The Best Gifts For Bookworms

    If you’ve got a bookworm or writer on your gifting list, you’ll want to find them something as creative and inspiring as they are. Pro tip: don’t get them a book. With any voracious reader and writer, it’s hard to guess what they’ve already read, and you don’t want to be a victim of re-gifting. To [...]

  • David Rhodes CBS News

    CBS News Faces New Challenges in Weeks Ahead

    At CBS News, President David Rhodes has a series of important decisions to make that could affect the trajectories of some of TV’s best-known news programs. As its parent company seeks to move forward from recent seismic events – the ouster of its former CEO, Leslie Moonves; a corporate probe into its workplace culture; and [...]

  • Listen: Sarah Bernhardt and the Birth

    Listen: How Sarah Bernhardt and Eleonora Duse Helped Create Modern Celebrity Culture

    They were pioneers in the business of superstardom more than a century ago. Behind the scenes, legendary actors Sarah Bernhardt and Eleonora Duse were also entrepreneurs who ran their own companies and controlled every aspect of their careers. The new biography “Playing to the Gods: Sarah Bernhardt, Eleonora Duse and the Rivalry That Changed Acting [...]

  • Charter Communications logo

    Charter Reaches $174 Million Settlement on Internet-Throttling Fraud Suit

    Charter Communications agreed to a settlement valued at $174.2 million to resolve a lawsuit alleging the U.S.’s second-biggest cable operator defrauded broadband customers by failing to deliver promised internet speeds. According to the terms of the settlement with the New York Attorney General’s Office, Charter will pay $62.5 million in direct refunds to 700,000 active broadband [...]

  • Making a Murderer

    'Making A Murderer' Detective Sues Netflix for Defamation

    A retired sheriff’s detective sued Netflix for defamation on Monday, alleging that the hit series “Making a Murderer” falsely suggested that he planted evidence to frame a murder suspect. Andrew Colborn filed suit in Manitowoc County Circuit Court in Wisconsin, alleging that he had been subject to “worldwide ridicule, contempt and disdain” since the docuseries [...]

More From Our Brands

Access exclusive content