×
You will be redirected back to your article in seconds

Atwater Capital Backing China’s Zhengfu Pictures on ‘Age of Game’

China’s Zhengfu Pictures is set as one of the first companies to benefit from new film-financing source Atwater Content Investment Fund (ACIF).

The $30 million fund was hatched by Los Angeles-based venture financier Atwater Capital. The new fund will “focus on the early acquisition of material in partnership with the innovative talent that can shepherd it to reality.”

Zhengfu is a company that straddles China and Hollywood and is headed by Alex Zhang, a former Alibaba Pictures executive, and Han Sanping, the producer-director who used to head state-controlled China Film Group.

ACIF and Zhengfu will team up on “Age of Game,” adapted from a seven-novel series about elite gamers recruited to fight for Earth’s survival in a digital war zone. Zhang will produce and Han executive produce.

“The most powerful position in today’s marketplace is being in control of strong underlying material,” said Vania Schlogel, Atwater Capital founder and managing partner. “Content is power, and ACIF represents a unique approach to keep that power in the hands of those who wield it best: the creatives and creators.”

ACIF will continue to build out its portfolio with the next generation of tastemakers and content creators in film, television and new media. “The fund will take a hands-off approach to the development process, and investments will be cross-genre and cross-media, with the dual goals of creative empowerment and commerciality,” it said in a statement. Atwater Capital and ACIF are represented exclusively by CAA Media Finance and CAA China.

Zhengfu, formerly known as JX Co., has one twin-track film and TV strategy that addresses the growing Chinese market and another focusing on the global English-language market. It will mitigate risk by spreading itself across movies and TV from the outset.

More Biz

  • entertainment weekly

    In New Era, Entertainment Weekly Must Appeal Moment by Moment

    When Entertainment Weekly launched in 1990, ambitious executives running the new publication – which debuted with a relatively unknown K.D. Lang on the cover –  tread deliberately into uncharted territory. Nearly 30 years later, personnel are carving out a similar path. EW will have to chronicle entertainment of the moment, even as its print magazine [...]

  • Plume of black smoke rising from

    Lawsuit Expected Next Week in Response to Universal Music Fire

    A Los Angeles law firm representing several Universal Music recording artists affected by the 2008 fire that destroyed a huge number of master recordings is expected to file a lawsuit as early as next week. King told Variety that he expects to sue for negligence and other torts. He declined to identify his clients, saying [...]

  • Nicholas Sparks

    Nicholas Sparks Responds as LGBT Discrimination Claim Resurfaces

    Nicholas Sparks, the prolific author of romance novels, is facing renewed allegations that he discriminated against gay students at his Christian school in North Carolina. The allegations were first leveled by Saul Benjamin, the former headmaster of the Epiphany School of Global Studies, in a wrongful termination suit he filed in 2014. Benjamin’s suit alleged [...]

  • Tyler the Creator and DJ Khaled

    Inside the DJ Khaled-Tyler, the Creator Chart Battle

    The controversy surrounding the recent chart battle between DJ Khaled and Tyler the Creator — in which a bundle promoting Khaled’s album was disqualified from adding to its sales tally for the May 24 Billboard 200 album chart, allowing the No. 1 spot to go to Tyler’s “Igor” — has been a first-class problem for [...]

  • Cuba Gooding Jr. Diversity

    Cuba Gooding Jr. Charged with Misdemeanor Forcible Touching

    Actor Cuba Gooding, Jr., has been charged with a misdemeanor count of forcible touching following an incident at a nightclub, the New York Police Department said Thursday. Gooding turned himself in to NYPD detectives on Thursday, surrounded by a throng of media. Later in the day, he was arraigned in front of Judge Herb Moses. [...]

More From Our Brands

Access exclusive content