×
You will be redirected back to your article in seconds

Hulu Acquires Expanded Streaming Rights to ‘This Is Us’

Hulu has grabbed the streaming rights to NBC’s breakout hit drama “This Is Us,” with 20th Century Fox Television Distribution setting a deal with Hulu and NBC that will make the show’s past and current episodes widely available across multiple platforms.

The pact will ensure that the show’s first and future seasons remain on Hulu, which would have lost its rights to the first season in July. NBC, meanwhile, cut a deal with 20th Century Fox to keep all “This Is Us” episodes on NBC’s authenticated streaming outlets.

The deal was announced as part of Hulu’s upfront presentation Wednesday in New York.

”Dan Fogelman’s ‘This Is Us’ is an extraordinary series that grew in viewership throughout its acclaimed first season, and we think it has the potential to expand its audience even further,” commented Fox Television Group chairmen-CEOs Dana Walden and Gary Newman. “This groundbreaking deal offers unprecedented access to consumers on multiple platforms, from Hulu to the apps of our network partner NBC, creating opportunity for viewers to find, catch up and experience again every incredible episode. It’s an exciting deal which is a ‘win’ for all our companies but for fans of this fantastic television show most of all.”

The family drama produced by 20th Century Fox TV emerged as a bona fide hit for NBC across its 18-episode first season. NBC gave the show an unprecedented two-season renewal earlier this year. The parent companies of NBC and 20th Century Fox TV are partners in Hulu, along with Disney and Time Warner.

“It was important to NBC that ‘This Is Us’ be accessible to as many rabid fans as possible as it continues to grow,” said NBC Entertainment chairman Robert Greenblatt. “We’re extremely pleased that this combination of platforms — Hulu and the apps of both NBC and (authenticated) on-demand providers — makes all episodes available in a way that hasn’t been done before.  This deal sets a new precedent, and we’re thrilled that our partners at Fox and Hulu had the same goals in mind.”

Season one of “This Is Us” averaged 15.3 million viewers and 4.8 rating in adults 18-49 in Nielsen’s live-plus-7 ratings — an impressive achievement for a freshman show given the steady decline in live TV viewing.

“With its authentic and emotional storytelling, ‘This Is Us’ has transcended the modern broadcast television drama,” said Craig Erwich, Hulu’s senior VP and head of content. “It’s a show that clearly resonates with our viewers, and we are very happy that Hulu is its exclusive subscription video on demand home.”

More TV

  • NCIS Los Angeles and NCIS New

    'NCIS: Los Angeles' and 'NCIS: New Orleans' Renewed at CBS

    CBS has renewed “NCIS: Los Angeles” for an 11th season, and “NCIS: New Orleans” for a sixth season. Both action drama are spinoffs of “NCIS,” which was renewed in early April. “NCIS: Los Angeles” follows a Naval Criminal Investigative Service division based in the City of Angels that is tasked with catching dangerous and elusive [...]

  • BRAZILIAN FLAGFRENCH OPEN TENNIS, PARIS, FRANCE

    Brazil’s Ancine Freezes Incentives, Threatening Film-TV Industry Paralysis

    Brazil’s Ancine agency, its foremost public-sector source of film funding, has frozen all of its incentive programs, potentially near paralyzing new production in Latin America’s biggest film-TV industry. The dramatic decision, which has left Brazil’s industry is a state of shock and intense fear for its future, comes as it has taken further hits. In [...]

  • TV Shows to Watch the Week

    TV Shows to Watch the Week of April 22, 2019: 'Gentleman Jack' and the NFL Draft

    Welcome back to Tune In: our weekly newsletter offering a guide to the best of the week’s TV. Each week, Variety’s TV team combs through the week’s schedule, selecting our picks of what to watch and when/how to watch them. This week, “Gentleman Jack” debuts on HBO, and “Kobra Kai” season two drops on YouTube [...]

  • Steve Golin The Revenant Spotlight Producer

    Steve Golin, Prolific Producer and Founder of Anonymous Content, Dies at 64

    Steve Golin, an Oscar-winning producer who was founder and CEO of Anonymous Content, has died of cancer. He was 64. Golin was a pioneer in blending the business of talent management with production. Anonymous Content, which Golin founded in 1999, worked with a stable of big name artists such as Steven Soderbergh, Emma Stone, Edgar [...]

  • The Iron Throne, which has been

    'Game of Thrones': Six Books for Fans to Read

    As the final season of “Game of Thrones” draws to a close, we’ve found six best-selling books that keep the stories of Westeros and beyond alive. From the original novels that inspired the hit HBO show, to collectible tomes that highlight behind-the-scenes secrets, these books make a great addition to your bookcase, whether you’re a [...]

  • CBS Sports, WNBA Strike TV Deal

    CBS Sports, WNBA Strike TV Deal

    CBS Sports and the WNBA struck a new deal to televise some of the league’s games, widening exposure for professional women’s basketball in the U.S. Under terms of the deal, CBS Sports Network will broadcast 40 live WNBA games in primetime and on weekends, starting Saturday May 25 as the league’s 2019 season gets underway. [...]

  • Robin Roberts Omarosa

    Disney Makes Big Play to Stay in NFL's TV-Football Game

    Robin Roberts is moving this week from mornings on ABC to primetime. And while the shift is temporary, the business machinations behind it are likely to continue. Roberts, best known for her regular appearances on “Good Morning America,” will serve this Thursday as an important presence on one night of ABC’s multi-evening coverage of the [...]

More From Our Brands

Access exclusive content