You will be redirected back to your article in seconds

Kovert Creative Hires DreamWorks Animation’s David Hail, ID PR’s Amanda Dykema

Entertainment and marketing agency Kovert Creative has hired David Hail and Amanda Dykema to work out of the company’s Santa Monica office, Variety has learned.

Hail, a veteran film publicist and awards strategist, will focus on film and television clients, including the upcoming launch of Steve Harvey’s new daytime talk show. Additionally, Hail will offer his expertise on animated and visual effects-driven feature film projects for both release and awards campaigns. He joins Kovert from DreamWorks Animation, where he spent the past ten years developing and executing dozens of film campaigns, awards campaigns, and publicity initiatives for the studio. He previously worked on “Kung Fu Panda” and “Kung Fu Panda 2,” “How to Train Your Dragon” and “How to Train Your Dragon 2,” “Shrek Forever After,” “Trolls,” and most recently, “The Boss Baby.” Prior to his role at DreamWorks, Hail worked at Sony Pictures Animation.

“Having recently worked with David on Kung Fu Panda 3, I can honestly say that no one has done a better job bridging the gap between talent and the studio,” said Lewis Kay, co-CEO of Kovert Creative. “We all know the effort that Jeffrey Katzenberg demands when opening a film, and David did a fantastic job in that role for a decade.”

Amanda Dykema, who will join the agency at the end of the month, will focus on continuing to grow Kovert’s Personal Branding talent roster. She spent the last four years at ID PR and previously worked at CAA and Ford Models.

Kay added, “With Amanda’s fashion and talent representation background, we are now better positioned to service a broader range of talent clients. She is smart, poised and brings a fresh perspective to our team.”

Founded by Joseph Assad and Lewis Kay, Kovert Creative was launched in January 2016 in partnership with entertainment and sports powerhouse WME | IMG. The agency operates independently.

More Film

  • Chile’s Jirafa taps new exec producer,

    Chile’s Jirafa Taps New Exec Producer, Relaunches Distribution Operations (Exclusive)

    Entertainment and marketing agency Kovert Creative has hired David Hail and Amanda Dykema to work out of the company’s Santa Monica office, Variety has learned. Hail, a veteran film publicist and awards strategist, will focus on film and television clients, including the upcoming launch of Steve Harvey’s new daytime talk show. Additionally, Hail will offer his expertise […]

  • Carolina Gaitan and Alfredo Castro star

    Feature Debut of Ileana Vasquez Set to Roll (EXCLUSIVE)

    Entertainment and marketing agency Kovert Creative has hired David Hail and Amanda Dykema to work out of the company’s Santa Monica office, Variety has learned. Hail, a veteran film publicist and awards strategist, will focus on film and television clients, including the upcoming launch of Steve Harvey’s new daytime talk show. Additionally, Hail will offer his expertise […]

  • Parkland Pictures Launches New U.K. Distribution

    Parkland Pictures Launches New U.K. Distribution Arm, Parkland Entertainment

    Entertainment and marketing agency Kovert Creative has hired David Hail and Amanda Dykema to work out of the company’s Santa Monica office, Variety has learned. Hail, a veteran film publicist and awards strategist, will focus on film and television clients, including the upcoming launch of Steve Harvey’s new daytime talk show. Additionally, Hail will offer his expertise […]

  • Millie Bobby Brown Enola Holmes

    'Stranger Things' Star Millie Bobby Brown to Narrate Darren Aronofsky's 'Spheres'

    Entertainment and marketing agency Kovert Creative has hired David Hail and Amanda Dykema to work out of the company’s Santa Monica office, Variety has learned. Hail, a veteran film publicist and awards strategist, will focus on film and television clients, including the upcoming launch of Steve Harvey’s new daytime talk show. Additionally, Hail will offer his expertise […]

  • San Sebastian: Films in Progress ‘Los

    San Sebastian: Films in Progress Picks ‘Los Fuertes,’ ‘The Prince,’ ‘Sirena’

    Entertainment and marketing agency Kovert Creative has hired David Hail and Amanda Dykema to work out of the company’s Santa Monica office, Variety has learned. Hail, a veteran film publicist and awards strategist, will focus on film and television clients, including the upcoming launch of Steve Harvey’s new daytime talk show. Additionally, Hail will offer his expertise […]

  • PETERLOO

    Mike Leigh’s 'Peterloo' Sets London Film Festival First With Manchester Premiere

    Entertainment and marketing agency Kovert Creative has hired David Hail and Amanda Dykema to work out of the company’s Santa Monica office, Variety has learned. Hail, a veteran film publicist and awards strategist, will focus on film and television clients, including the upcoming launch of Steve Harvey’s new daytime talk show. Additionally, Hail will offer his expertise […]

  • Sarajevo Film Festival director Mirsad Purivatra

    Sarajevo Film Festival Signs Gender-Parity Pledge

    Entertainment and marketing agency Kovert Creative has hired David Hail and Amanda Dykema to work out of the company’s Santa Monica office, Variety has learned. Hail, a veteran film publicist and awards strategist, will focus on film and television clients, including the upcoming launch of Steve Harvey’s new daytime talk show. Additionally, Hail will offer his expertise […]

More From Our Brands

Access exclusive content