TV Ratings: Billboard Music Awards Slip in Key Demo From Last Year

UPDATED, 11:00 a.m. PT: The final Nielsen numbers have come in, with the Billboard Music Awards averaging a 2.6 rating in adults 18-49 and 8.7 million viewers. Compared to last year (3.1, 9.6 million), that is a decline of approximately 16% in the key demo and 9% in total viewers.


The Billboard Music Awards were down in the key demo compared to last year, according to Nielsen data.

The awards show, which aired on ABC, initially averaged a 2.3 rating and 7.7 million viewers, but ticked up to a 2.6 and 8.7 million viewers, making it easily the top-rated program of the night on broadcast. It was down 16% in the key demo and 9% in total viewers compared to last year’s ceremony (3.1 and 9.6 million).

Earlier in the night on ABC, the network aired a new episode of “America’s Funniest Home Videos” (1.1, 5.4 million), which was even with its last original airing.

NBC aired a two-hour installment of “Dateline NBC” (0.9, 4.8 million) from 7-9 p.m., followed by a new episode of “Shades of Blue” (0.7, 3.8 million) at 9 p.m., and the season finale of the Jennifer Lopez-led series at 10 (0.7, 4 million).

A new episode of “Bob’s Burgers” (0.7, 1.6 million) was down in both measures on Fox, while “The Simpsons” (0.9, 2.1 million) dipped also but slightly less so. The series finale of “Making History” (0.6, 1.3 million) was down in total viewers. Back-to-back episodes of “Family Guy” followed at 9 p.m. (1.0, 2.1 million) and 9:30 p.m. (1.0, 2.2 million).

CBS aired back-to-back episodes of “60 Minutes” at 7 p.m. (0.8, 7.9 million) and 8 p.m. (0.8, 7.5 million). The season finale of “Madam Secretary” (0.7, 7.5 million) followed at 9 p.m., followed by the season finale of “Elementary” (0.5, 4.1 million), which dipped in the demo.

ABC carried the night with a 2.0 and 7.2 million viewers. NBC and Fox tied for second in the demo with a 0.8, but NBC finished third in total viewers with 4.4 million to Fox’s fourth place with 1.8 million. CBS finished fourth in the demo with a 0.7 but second in total viewers with 6.7 million.

Popular on Variety

More TV

  • YouTube logo

    BBC Studios to Explore 'The Edge of Science' for YouTube Originals

    The BBC’s production division, BBC Studios, has won its first YouTube Originals commission, “The Edge of Science.” Starring presenter and science enthusiast Rick Edwards and YouTuber Colin Furze, “The Edge of Science” will carry out a range of stunts and experiments to explore if it’s possible to levitate. The presenters will meet the scientists behind [...]

  • Kirsten Dunst'On Becoming a God in

    Kirsten Dunst Talks 'Little Women,' 'Interview With a Vampire' Reboots

    Kirsten Dunst was just 11 years old when she skyrocketed into stardom as Claudia in “Interview with a Vampire,” but now Dunst says her age is the only thing keeping her from reprising the role in a hypothetical reboot. “I mean I’m too old, right?,” she told Variety at the premiere of “On Becoming a God [...]

  • A Planned Parenthood clinic is seen,

    Variety to Forgo Annual Emmy Party for Donation to Planned Parenthood

    Variety has decided to make a donation to Planned Parenthood in lieu of hosting this year’s annual Emmy Awards nominees party in partnership with Women In Film. The decision comes in response to Planned Parenthood’s Aug. 19 announcement that it will drop funding over the current administration’s “unethical” rule blocking the organization from discussing its [...]

  • Rebel Wilson Isn't It Romantic

    TV News Roundup: Rebel Wilson to Host First Australian Amazon Original Series

    In today’s TV news roundup, the NFL and Pluto TV announce the launch of a new channel, and Rebel Wilson is named as the host of the first Amazon original series to come out of Australia.  CASTING Rebel Wilson is set to host and executive produce the Australian Amazon original series “LOL: Last One Laughing,” the [...]

  • Moffatt Family with the Himba tribe

    U.K.’s Channel 4 Takes British Family to Africa in New Reality Show

    U.K. broadcaster Channel 4 has greenlit new factual entertainment format “The British Tribe Next Door,” which will see a British family spend four weeks with a remote tribe in Namibia. The twist in this format is that, unlike most adventurers, the participants don’t say goodbye to the comforts of their home — instead, they take them with [...]

  • Christian Serratos as Rosita Espinosa - The

    'Walking Dead' Star Christian Serratos in Talks for Selena Series at Netflix

    Christian Serratos is in negotiations to star in the upcoming Netflix series based on the life of Tejano music star Selena Quintanilla, Variety has confirmed with sources. The series was announced back in December and is described as a coming of age story following Selena (Serratos) as her dreams come true and all the heart-wrenching [...]

More From Our Brands

Access exclusive content