×

Altice Group Launches International Cookery Channel MY Cuisine

New channel secures exclusive multi-year output deal with FremantleMedia International for Jamie Oliver shows.

Altice Group has announced the launch of a new international cookery channel, MY Cuisine, with a first deal that sees an exclusive multiyear output agreement with FremantleMedia Intl. for programming fronted by celebrity chef Jamie Oliver.

The new channel will launch in June and be accompanied by the creation of a new print magazine and digital versions, including a mobile app, recipe blog and dedicated website. MY Cuisine will be broadcast exclusively by SFR in France, Belgium and Luxembourg. It will also be available in French-speaking Africa and Switzerland, while Altice’s Lifestyle Media will launch the channel in Portugal.

Netherlands-based Altice is pursuing options for distribution via other international operators. It already operates an original cooking channel in Israel.

“Although cookery is growing in popularity among the public, there was previously no channel dedicated to it” at Altice, said Alain Weill, CEO of Altice Media. “I’m delighted that we are launching this new entertaining international cookery channel, with the aim of making it a market leader.”

The three-year deal with Fremantle includes Fresh One Productions’ (Oliver’s production banner) new series “Quick and Easy Food,” which focuses on practical advice and accessible cookery, as well as a collection of past Oliver shows.

“We didn’t have to think twice before choosing Jamie Oliver, whose personality represents laid-back, simple, good cookery that makes mealtimes an occasion to share and savor,” said Patricia Menarini, head of Altice Group’s Lifestyle division. Altice said the partnership reflected the new channel’s ambition of becoming a unique brand on the cooking lifestyle market.

Altice’s goal for the new channel is to build on the success of its Lifestyle division’s cookery programs, offering the best programming on MY Cuisine either by expanding its own production or through partnerships, such as the deal with Fremantle.

More TV

  • Mj Rodriguez, Nico Santos to Announce

    Mj Rodriguez, Nico Santos to Announce GLAAD Media Award Nominations

    Mj Rodriguez and Nico Santos are set to announce the nominees for the 30th annual GLAAD Media Awards. The “Pose” star and “Crazy Rich Asians” funny man will make the announcement during a live-stream from the AT&T Hello Lounge at the Sundance Film Festival on Friday, Jan. 25. “The images and stories recognized by the [...]

  • Naomi Watts

    Naomi Watts to Star in Jason Blum-Produced Quibi Series 'Wolves and Villagers' (EXCLUSIVE)

    Naomi Watts has been cast in the lead role in the upcoming Quibi series “Wolves and Villagers,” Variety has learned exclusively. The exact plot of the short-form series is being kept under wraps, but Quibi co-founder Jeffrey Katzenberg has previously described the show as “Fatal Attraction 2.0.” Jason Blum is executive producing the series, with [...]

  • HBO's 'Breslin And Hamill' Documentary Drops

    HBO's 'Breslin And Hamill' Documentary Drops Trailer

    “Revolutionary,” “superstars,” “the voice of true New Yorkers” — that’s how Spike Lee and other influential figures describe journalists Jimmy Breslin and Pete Hamill in the trailer released for HBO’s “Breslin and Hamill: Deadline Artists” documentary. The film, which premieres Jan. 28 at 8 p.m. ET/PT, follows the two newspaper columnists whose dedication and wit [...]

  • Riverdale Chapter Twenty-Six

    TV News Roundup: 'Riverdale' Sets 'Heathers' Musical Episode

    In Thursday’s roundup, “Riverdale” is set to tackle “Heathers: The Musical,” and Freeform has announced its second annual summit. DATES  The musical episode of the CW’s “Riverdale,” featuring nine songs, will air Wednesday, March 20 at 8 p.m. ET/PT. On the show, Riverdale High School takes on “Heathers: The Musical,” with queen bees Cheryl Blossom (Madelaine Petsch), [...]

  • The Bone Collector

    NBC Orders 'Bone Collector' Drama Pilot 'Lincoln'

    NBC has ordered the drama pilot “Lincoln,” formerly known as “The Bone Collector.” Based on the internationally bestselling book series, “Lincoln” follows legendary forensic criminologist Lincoln Rhyme, who was seriously injured during his hunt for the diabolic serial killer known as the Bone Collector. Called back into action when the killer re-emerges, Lincoln forms a [...]

  • Netflix - Apple TV

    Netflix Turns in Record Q4 Subscriber Gain, Price Increase Weighs on U.S. Forecast

    Netflix is beating Wall Street expectations for international subscriber growth — but its recently announced price increase in the U.S. may have put a damper on its momentum in the States. For the fourth quarter of 2018, Netflix reported 1.53 million paid net adds in the U.S. and 7.31 million internationally, to end the year [...]

More From Our Brands

Access exclusive content