More than 2,000 guests and celebrities from TV and social media such as Tori Spelling, Tiffani Thiessen, Brooke Burke-Charvet, Tia Mowry, and Hayley and Annie LeBlanc, rode the roller coaster, ate cotton candy and played carnival games in support of UCLA Mattel Children’s Hospital at the 18th Annual Mattel Party on the Pier, which took place Sunday, Nov. 5 at Pacific Park on the Santa Monica Pier.
“My family is honored to be a part of their annual Party on the Pier for the second year in a row supporting UCLA Mattel Children’s Hospital,” said Burke-Charvet, who brought her kids to take part in the fun. “It’s a fun way to support all of the life changing work the hospital does for sick patients and their families.”
“Family has always been first for me,” added Mowry,” and I can’t imagine what it is like to have a child with a life-threatening illness. That’s why it’s important for me to support the UCLA Mattel Children’s Hospital, because their talented teams dedicate every day to sick children and their families right in our back yard.”
Between rides and games, guests enjoyed the Power of Play area, featuring complimentary glitter tattoos, arts & crafts, cookie making, and hair hair braiding stations, all of which were big hits with the kid crowd. Wolfgang Puck catered lunch for the VIP rocket holders in attendance, and all attended were treated to toys donated by Mattel.
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Net proceeds from ticket sales and all money raised at the event benefit UCLA Mattel Children’s Hospital, which provides high-priority programs and supports innovative research discoveries for children being treated at UCLA and around the world. Recent support has been directed towards clinical trials for teen and young adult patients in the pediatric hematology/oncology division, the development of new therapies for pediatric patients suffering from leukemias and lymphomas, and to support research in pediatric cancer predisposition and precision medicine.
“Mattel Party on the Pier is our annual, signature fundraising event and a truly special day for the children who experience our care, their families, and all who attend,” said Dr. Sherin Devaskar, physician-in-chief of Mattel Children’s Hospital UCLA. “For the past 18 years, this event has generously supported and made a real difference in our ability to provide world-class care for children.”