The final numbers for Taylor Swift’s “Reputation” are in. A week after its release, and following a standout performance on “Saturday Night Live,” “Reputation” has tallied 1.28 million in pure album sales, according to BuzzAngle Music.
In total consumption, which includes audio streams for “Reputation” tracks over the last seven days, the number inches closer to 1.29 million.
Those numbers are more than enough to qualify “Reputation,” released by Big Machine Label Group, as the year’s biggest album and Swift’s largest sales week. With the holiday shopping season still to come, expect the monster hit to only get bigger.
Swift is already the only act to have four different albums sell a million copies in a week since 1991. For “Reputation,” the singer chose to withhold the album in its entirety from streaming services for a week.