×

Spotify Expected to Launch in South Africa Within Months (Report)

Spotify is expected to follow in the footsteps of Deezer, Google Play and Apple Music with a launch in South Africa in the next few months, according to a local report citing a recent recruiting ad from Spotify for a senior editor/music programmer in South Africa.

If confirmed, Spotify’s launch in South Africa would be well-timed, since the region has seen its music streaming revenue grow massively within the last year. South African streaming revenue skyrocketed from $1.87 million in 2015 to $8.15 million in 2016 – a 334.2% year-on-year growth, according to a report compiled by the International Federation of the Phonographic Industry (IFPI) and cited by online publication Music in Africa.

The move into South Africa would also allow Spotify to eventually penetrate vibrant music markets in other parts of Africa, notably in Nigeria and Kenya, Music in Africa said.

The Spotify ad says the company is looking for a senior editor/programmer to join its shows and editorial team, with responsibility for daily programming for South Africa as well as curating a large number of varied playlists.

Created in Sweden in 2008, Spotify boasts over 140 million active users across 61 markets and features more than 30 million songs.

More Music

  • R. KellyR. Kelly in concert at

    'Surviving R. Kelly' Producers on the Lifetime Doc's Ripple Effect

    The ripple effect of “Surviving R. Kelly” continues to widen more than a week after the documentary aired on Lifetime, renewing public interest — and outrage — over the litany of sexual abuse allegations against the R&B artist. Lady Gaga and Phoenix have apologized for working with him. Chance the Rapper and other artists are said to [...]

  • Jeremy Vuernick

    Capitol Music Group Promotes Jeremy Vuernick to Executive VP of A&R

    Jeremy Vuernick has been promoted to Executive Vice President of A&R for Capitol Music Group, it was announced today by CMG COO Michelle Jubelirer and president Ashley Newton. In his elevated position, Vuernick will draw upon his broad experience as an A&R executive to sign and develop artists for the company, as well as oversee recording projects for new and [...]

  • DJ Khaled Bad Boys

    DJ Khaled Joins 'Bad Boys' Sequel (EXCLUSIVE)

    DJ Khaled has rounded out the cast of Sony’s upcoming “Bad Boys” sequel “Bad Boys for Life,” joining returning stars Will Smith and Martin Lawrence. Khaled will also join series newcomers Vanessa Hudgens, Alexander Ludwig, Charles Melton, Jacob Scipio, and Paola Nuñez. Joe Pantoliano is on board to return as Captain Howard. Production is currently [...]

  • Rihanna Super Bowl

    Rihanna Sues Father For Exploiting Their Last Name

    Rihanna sued her father on Tuesday, alleging that he has traded on their last name to solicit millions in investments. Ronald Fenty, who lives in Barbados, is accused in the lawsuit of establishing Fenty Entertainment in an effort to exploit his superstar daughter’s fame. Rihanna — whose full name is Robyn Rihanna Fenty — says [...]

  • BTS 'Burn the Stage: The Movie'

    BTS 'Burn the Stage: The Movie' Documentary Set to Hit YouTube Premium Service

    “Burn the Stage: The Movie,” a documentary following K-pop group BTS on their 2017 concert tour, will be streaming on the YouTube Premium subscription service starting this Friday. The movie is based on the previous YouTube original series “BTS: Burn the Stage.” Since its release in theaters worldwide last November, “Burn the Stage: The Movie” has [...]

More From Our Brands

Access exclusive content