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Showtime Acquires Prince Concert Film ‘Sign o’ the Times’

The Prince 1987 concert film “Sign o’ the Times’ has been acquired by Showtime and will premiere on Sept. 16. The broadcast marks the first time in more than a decade that the rarely seen film, which was directed by Prince, will air on American television. It was never issued on DVD.

“Sign o’ the Times” was originally conceived as a companion to the 1987 Prince double album of the same name. Among the songs to break out of that release were “U Got the Look” (with Sheena Easton), “If I Was Your Girlfriend” and “I Could Never Take the Place of Your Man,” in addition to the title song and a rendition of the Prince classic, “Little Red Corvette.”

Footage for the 84-minute concert doc was shot primarily at Prince’s Paisley Park Studios. Additional filming took place on tour in the Netherlands and Belgium.

“Sign o’ the Times” was produced by Robert Cavallo, Joseph Ruffalo and Steven Fargnoli.

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