Spotify is set to expand its global footprint with the launch of a London-based R&D unit. The Stockholm-based music, podcast and video streaming company already boasts R&D units in Stockholm and Gothenburg, Sweden, and in New York, San Francisco and Boston.

“London has made the decision of where to grow our next R&D hub an extremely easy one. It has a vibrant startup community and a wealth of great tech talent, making it the perfect location in which to build out our talented R&D team,” said Jason Richman, VP for product at Spotify.

“London will be one of our major hubs where we’ll house key investment areas, including expansion of our subscription-commerce capabilities,” Richman added.

London Mayor Sadiq Khan, who wants to promote the British capital as a tech hub, said that “London is the best place in the world for ambitious businesses looking to expand, and our technology sector continues to go from strength to strength.” He said the city has “a deep pool of tech talent and a complex business ecosystem that can’t be replicated anywhere else.”

Spotify is actively seeking to recruit talent in engineering, product, design, data, research and insights for its London hub. The company is looking to staff all R&D functions, with an emphasis on engineering across front end, back end, machine learning, data and leadership.