×
You will be redirected back to your article in seconds

‘Star Wars: The Last Jedi’ Tops Social Media Buzz With New Set Images

Three months before its release, Disney-Lucasfilm’s “Star Wars: The Last Jedi” easily topped social media buzz last week with 78,000 new conversations, according to media-measurement firm comScore and its PreAct service.

The activity was spurred by the studio releasing new set images on Aug. 28 and a feature interview with Mark Hamill two days later. “The Last Jedi” has generated 2.49 million cumulative conversations.

The movie, directed by Rian Johnson, picks up the story from 2015’s “Star Wars: The Force Awakens.” It’s expected to dominate year-end moviegoing following its Dec. 15 opening.

New Line’s horror-thriller “It” generated 52,000 new conversations last week ahead of its Sept. 8 opening to lift its cumulative conversations total to 477,000. Based on the Stephen King novel, “It” is expected to attend the late-summer drought at the box office with a North American launch of at least $60 million.

Lionsgate’s “American Assassin” produced 25,000 new conversations ahead of its Sept. 25 premiere. The CIA thriller stars Dylan O’Brien, Michael Keaton, Sanaa Lathan, and Taylor Kitsch.

Popular on Variety

Sony-Warner Bros.’ science-fiction sequel “Blade Runner 2049” generated 20,000 new conversations last week, spurred partly by the Aug. 29 release of a six-minute prequel that’s set in 2036.

Blade Runner 2049,” due out Oct. 6, stars Ryan Gosling with Harrison Ford reprising his Rick Deckard role from the 1982 original. The movie has generated more than 382,000 new conversations.

Fox’s sequel “Kingsman: The Golden Circle” generated nearly 16,000 new conversations last week. The spy comedy film, which opens Sept. 22, stars Colin Firth, Julianne Moore, Taron Egerton, Mark Strong, Halle Berry, Elton John, Channing Tatum, and Jeff Bridges.

More Film

  • JKR_DAY030_102518_0688465.dng

    How the Crafts of 'Joker' Tell Arthur Fleck’s Story

    The phenomenon that is “Joker” continues to break records, as Oscar buzz grows for Joaquin Phoenix and several other categories. It is a film filled with visual and sonic clues to help tell the story of his emotional journey – wherever it takes him. From the squeaking of the apartment door to the single cello [...]

  • John Turturro The Batman

    'The Batman': John Turturro to Play Carmine Falcone in New Film

    John Turturro is set to join the cast of Matt Reeves and Warner Bros.’ “The Batman” starring Robert Pattinson. Reeves announced on Twitter that Turturro would be playing Carmine Falcone, the Gotham City gangster and adversary to the Caped Crusader. He joins a cast that includes Zoe Kravitz, who will play Selina Kyle aka Catwoman, [...]

  • Dutch art dealer Jan Six and

    IDFA: Oeke Hoogendijk's 'My Rembrandt' Debuts Trailer Before World Premiere (EXCLUSIVE)

    Variety has been given exclusive access to the trailer to “My Rembrandt,” directed by Oeke Hoogendijk, which has its world premiere on Sunday in the Masters section of the International Documentary Festival Amsterdam (IDFA). The film is set in the world of the art market for paintings by the Dutch Old Master. While art collectors [...]

  • Martin Scorsese'The Irishman' film premiere, Arrivals,

    Martin Scorsese Honored by Palm Springs Film Festival for 'The Irishman'

    Martin Scorsese has been selected by the Palm Springs International Film Festival as the recipient of its Sonny Bono Visionary Award for “The Irishman.” He will be presented the award at the festival’s gala on Jan. 2 at the Palm Springs Convention Center. The festival runs Jan. 2-13. “Martin Scorsese has directed another masterpiece about [...]

  • 'Sunless Shadows' Review: Piercing Iranian Doc

    IDFA Film Review: 'Sunless Shadows'

    “Listen to women” has become the mantra of the MeToo age, though films that entirely follow its simple directive remain relatively few. “Starless Dreams” was one: Mehrdad Oskouei’s superb 2016 documentary engaged in aching, revealing dialogue with multiple teenage girls in a Tehran juvenile correctional facility, lending an open, sympathetic ear to their stories of [...]

  • Trusted reindeer Sven and curious snowman

    'Frozen 2' Heads for Sizzling $130 Million North American Launch

    Disney’s “Frozen 2” is heading for a hot $130 million opening weekend at 4,400 North American locations, early estimates showed Friday. That’s well above the $100 million launch that Disney was forecasting for the sequel, which will provide a much-needed jolt to the moviegoing business. The 2019 North American box office trails last year by [...]

More From Our Brands

Access exclusive content