Discop Africa: Rushlake Media Acquires ‘Supa Modo’ From Tom Tykwer’s One Fine Day Films

Rushlake Media - One Fine Day Films relationship dates back to 2012

JOHANNESBURG — Rushlake Media has announced its acquisition of world sales rights for “Supa Modo,” the sixth feature from Tom Tykwer’s Kenyan shingle One Fine Day Films.

The directorial debut of veteran cinematographer Likarion Wainaina, pic is co-produced by Kenya’s Ginger Ink and is expected to be completed by mid-2018.

“Supa Modo” tells the inspiring story of a young girl whose dream of becoming a superhero is threatened by terminal illness, inspiring her village to rally together to make her dream come true. It stars newcomer Stycie Waweru in the lead role, alongside a host of veteran Kenyan thesps, including Maryanne Nungo and Nyawara Ndambia.

In a statement, Rushlake’s Philipp Hoffmann described the genre-bending “Supa Modo” as “truly unique.” “It’s all at once a film with a strong female lead, a superhero film, a comedy about grief and dying, and a film about community and people coming together,” he said. “I immediately saw great potential for a touching story that attests to beautiful, universal human values.”

Hoffmann’s relationship with One Fine Day dates back to 2012, when he served as international sales agent for the company’s first feature, David “Tosh” Gitonga’s “Nairobi Half Life.” Since establishing Rushlake in 2014, he’s acquired the rights for its complete library of films, including Mbithi Masya’s 2016 feature debut “Kati Kati.” Kenya’s official submission to the foreign-language Oscar race this year, pic won a Fipresci prize after its Toronto premiere.

One Fine Day founder Sarika Lakhani heralded a partnership that “has proven successful for many years.”

“Our longstanding relationship with Rushlake Media is a key component of One Fine Day Films’ mission to bring the most talented and original directors emerging from Africa onto the international stage,” she said.

Both Hoffmann and Lakhani are in Johannesburg this week for Discop, where they’re in talks with buyers and other potential partners.

With a strong focus on African content, Rushlake specializes in licensing for VOD markets across major digital platforms, developing custom digital distribution plans and offering VOD consulting services.

The Cologne-based sales agent continued to bulk up its African catalog this month, after acquiring world sales rights for “Sew the Winter to My Skin,” a South African-German co-production directed by South Africa’s Jahmil X.T. Qubeka.

The acclaimed helmer’s provocative 2013 feature, “Of Good Report,” is also in Rushlake’s sales lineup at Discop, alongside a diverse slate that includes docs such as “Waithira,” by Eva Munyiri, “Global Family,” by Andreas Köhler, and “Cahier Africain,” by Heidi Specogna, as well as Nigerian comedy “Just Not Married,” by Patrick Uduak-Obong, and Licinio Azevedo’s “The Train of Salt and Sugar,” which was Mozambique’s first ever submission for the foreign-language Oscar race this year.

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