Canal Plus and Telecom Italia have joined forces to launch a joint venture focusing on acquisitions and production of films and TV series.
The joint venture aims at bolstering the pay TV offer of Telecom Italia across linear and non-linear (SVOD, VOD and catch-up) and allow the company to thrive amid a highly competitive landscape.
Under the partnership, the two companies will produce together Italian and international content as well as board co-productions. Telecom Italia and Canal Plus will also co-acquire sports rights, among others.
Telecom Italia will detain 60% of the joint venture, Canal Plus will have 40%.
Canal Plus’s original series as well as the in-house productions of Studiocanal (Canal Plus Group’s film and TV subsidiary) which have a strong international potential will also be part of the offer.
Jacques du Puy, Canal Plus International president, said Italy was a major market.
“We delighted to be developing premium content with Telecom Italia and leverage our expertise in the production of ambitious films, TV series and documentaries,” said Du Puy.
“In the last few months, the Canal Plus Group has demonstrated its capability to create some valuable content for telco companies following strategic partnerships signed with Orange, Free and Bouygues Telecom.