You will be redirected back to your article in seconds

Los Cabos: Canada Media Fund, Mexico’s Imcine Ink Co-development Pact

Deal looks set to prioritize sometimes digital-first kids-teens shows

LOS CABOS, Mexico — Kicking off industry dealings at the 6th Los Cabos Film Festival, Mexico’s Imcine public sector film-TV agency and Canada Media Fund signed a co-development pact on Thursday for film, TV and digital-first shows which looks set to prioritize content targeting youth and children’s demographies, sometimes made for digital-first distribution.

For Imcine, two factors drove the agreement, Imcine director Jorge Sánchez explained at Los Cabos. “Canada Media Fund is an exemplary public entity which has taken risks, embracing new narratives and formats directed at young audiences.”

Secondly, “development is the key to a good project.” Also, Sánchez argued, regarding public policy, “there’s very little to invent, and a lot to adapt from other countries, and Canada Media Fund is ready to share its know-how.”

The agreement looks likely to embrace not only conventional TV shows, movies, documentaries and animation but also digital first web series with maybe more conventional broadcast tie-ins.

The deal links Imcine to a powerful North American player. A public-private sector partnership backed by Canada’s government and its telecom companies, CMF invests $370 million a year in content in Canada, triggering about $1.4 billion in annual production, CMF president Valerie Creighton said at  the Los Cabos signature ceremony.

“This agreement’s objective is to support co-development on TV projects with high artistic quality, cultural value and encourage ways to engage new audiences, strengthen relations between Mexican and Canadian producers, and foster the exchange between development leading to production,” she added.

Canada has over 50 co-production treaties around the world managed by CMF partner Telefilm Canada.

The co-development pact is designed to “get producers together at the development stage so that creative elements comes together organically,” Creighton said. “On co-production, it is so hard to make contact around the world and everybody chases the money. But you know that chasing money doesn’t make good co-productions sometimes.”

Mexico now joins a select list of CMF co-pro partners around the world which include Belgium, Colombia, Denmark, Germany, Ireland, Israel and New Zealand.

The pact comes at a key time for Mexico’s film and TV scene. Over the last decade, it has diversified its instruments of state intervention, adding, crucially, Eficine tax coin funding. Key film companies are now moving into TV production led by Alazraki Ent., producers of Netflix’s first original series from Latin America, “Club of Crows.”

Two high-end TV series, designed for the world market and U.S digital or studio partnerships, were announced at Los Cabos: “Antonieta,” from Gastón Pavlovich’s Fábrica de Cine, and “Litempo,” from Panorama. Mexico has some of the key animation creators in Latin America, led by Anima Estudios and Gabriel and Rodolfo Riva Palacio Alatriste whose “Un gallo con mucho huevos” is the fourth highest-grossing foreign-language film in the U.S in the last three years, earning $9.1 million for Lionsgate-Televisa’s Pantelion.

Cinemagoing is based on family/kids attendance in Mexico. Moreover, SVOD penetration will near double by 2021 in Latin America, up to 31.1 million customers as, crucially, average broadband speeds passed Netflix-enabling 4MG in last quarter 2016 and family entertainment spend continues to grow, according to Erik Brannon, at IHS Markit.

The big question is whether Mexico, here joining forces with Canada, can take advantage of this opportunity.

More Film

  • Avengers: Endgame

    'Avengers: Endgame' First Reactions: 'Most Emotional, Most Epic MCU Film'

    The end is finally here. “Avengers: Endgame” had its world premiere Monday night at the Los Angeles Convention Center and reactions on social media from fans, journalists and critics are already pouring in. The reaction has so far been almost universally positive, with several commentors warning fans of the movie’s emotional elements. Brandon Davis wrote [...]

  • Josh Brolin, Kathryn Boyd. Josh Brolin,

    'Avengers: Endgame's' Josh Brolin: Thanos' Butt Is a 'Beautiful, Purple Peach'

    On the eve of “Avengers: Endgame’s” world premiere, everyone’s thoughts have turned to the one crucial detail that could be the difference between life or death for the Avengers: Does Thanos have a butt? “I don’t know what that whole thing is about! I really don’t!” Josh Brolin, who plays Thanos, told Variety‘s Marc Malkin [...]

  • Tessa Thompson'Avengers: Endgame' Film Premiere, Arrivals,

    'Avengers: Endgame's' Tessa Thompson Says Valkyrie Would Spoon Captain Marvel, Thor

    Tessa Thompson, who plays Valkyrie in the Marvel Cinematic Universe and upcoming “Avengers: Endgame,” had no problem addressing speculation about the character’s sexuality at the “Endgame” red carpet premiere Monday. The “Sorry to Bother You” actress explained that she played her Marvel character as bisexual. “In the canon, [Valkyrie] is bisexual. You see her with [...]

  • WGA Agency Packaging Fight Placeholder Writer

    Writers Guild Says Over 7,000 Members Have Fired Agents

    Over 7,000 members of the Writers Guild of America have fired their talent agents, the Hollywood union said on Monday. As promised, the guild delivered a first round of termination letters to agents in a show of support for the WGA’s full-on war with the Association of Talent Agents. “Today the Guild delivered a first [...]


    Brazil’s Ancine Freezes Incentives, Threatening Film-TV Industry Paralysis

    Brazil’s Ancine agency, its foremost public-sector source of film funding, has frozen all of its incentive programs, potentially near paralyzing new production in Latin America’s biggest film-TV industry. The dramatic decision, which has left Brazil’s industry is a state of shock and intense fear for its future, comes as it has taken further hits. In [...]

  • Jennifer Lopez

    Jennifer Lopez Reteams With STXfilms on Romantic-Comedy Co-Starring Owen Wilson

    Jennifer Lopez is reteaming with STXfilms on the upcoming romantic-comedy “Marry Me.” Kat Coiro is directing the film and Owen Wilson is in final negotiations to join the pic, which will likely shoot this fall. The script was written by John Rogers and Tami Sagher, with a rewrite by Harper Dill. Lopez and Wilson both [...]

  • Steve Golin The Revenant Spotlight Producer

    Steve Golin, Prolific Producer and Founder of Anonymous Content, Dies at 64

    Steve Golin, an Oscar-winning producer who was founder and CEO of Anonymous Content, died Sunday in Los Angeles of cancer. He was 64. Golin was a pioneer in blending the business of talent management with production. Anonymous Content, which Golin founded in 1999, worked with a stable of big name artists such as Steven Soderbergh, [...]

More From Our Brands

Access exclusive content