You will be redirected back to your article in seconds

Locarno: São Paulo-Locarno Industry Academy International to Launch in October (EXCLUSIVE)

Locarno hosts third Industry Academy

LOCARNO, Switzerland — Locarno’s Industry Academy will make a new expansive move this fall, launching an edition at São Paulo’s Mostra, the São Paulo-Locarno Industry Academy International, which takes place Oct. 25-29. The Brazilian event will be organized in partnership with Cinema do Brazil.

The Locarno Industry Academy International already developed a pilot training facility at the 4th Boutique Cinema do Brasil, a work in progress mini-mart staged in 2015 with Cinema do Brasil, the Brazilian export promo org which is based out of São Paulo.

In line with an increase of industry initiatives at festivals in general and Locarno in particular, the Locarno Industry Academy has already set up editions at Mexico’s Morelia and Greece’s Thessaloniki festivals, as well as New York’s Lincoln Center New Directors New Films Festival.

The Industry Academy launched at Switzerland’s A-category Locarno Festival, Europe’s biggest summer film meet, in 2014 with a pilot program under Nadia Dresti, head of Locarno’s Industry Days.

Running August 2-9, the third Locarno Industry Academy International will offer 12-sessions and several group work screenings.

Supervised by Mathias Noschis, a marketing specialist at Alphapanda, participants will work on potential marketing strategies for three chosen films: Ilian Metev’s “3/4” world-premiering at Locarno’s cutting-edge showcase Cineasts of the Present; Eliza Hittman’s Sundance Directing Award-winner “Beach Rats,” also at Cineasts of the Present; and “The Endless Days of Youth,” the first feature from Léa Forest and Cosme Castro, which screens out of competition on Locarno’s Piazza Grande.

Still Moving producer-sales agent Pierre Menahem and Nicholas Kaiser at Memento Films International will tutor students on the international sales business. Kaiser will direct a case study on Josh Safdie and Benny Safdie’s “Good Time,”a Cannes Competition hit screening at the Piazza Grande.

Speakers in charge of presenting digital and alternative distribution issues are Bobby Allen and Lorenzo Fiuzzi, from VOD services Mubi and Filmatique, respectively.

Jaime Romandia, the founder-partner of Mexico’s Mantarraya Group producer of Carlos Reygadas’ ”Post Tenevras Lux,” and a diversifying arthouse production-distribution-training combo, will drill down on the distribution and exhibition in Mexico.

Other international industry figures talking at the Academy include Eurimages head Roberto Olla, Isabelle Fauvel at Initiative Film, Berlinale European Film Market president Beki Probst, Allison Gardner at Glasgow Film Theater and Tim League, U.S. Alamo Drafthouse CEO and Fantastic Fest founder.

The selected young executive participants are just ten in number. Among them: Giampietro Balia, a programmer for the Tallinn Black Nights Festival; Emma Caviezel at Göteborg Film Festival’s VOD platform Draken Films; Kateřina Dvořáková, based out of Prague film distribution company Aerofilms and a festival consultant; Marieke De Meerleer, at Antwerp-based Benelux acquisitions label The Searchers; and Johan Fogde Dias, at Stockholm-based Folkets Bio Distribution and a project co-ordinator at audience-driven distribution initiative Scope100.

Participants also include Edward Frost, a marketing executive at London-based distributor Thunderbird Releasing, owned by Canadian media group Thunderbird Entertainment; Ricardo Monastier, a sales agent at Paris’ MPM Film; Valentina Neumann, at London-based social media marketing agency Alphapanda; Emma Silhol, from Berlin-based sales company Films Boutique; and Yasmina Tamer at Paris-based Memento Films International.

“The profile of participants this year is singular: They all have a cross-sectorial training and experience. One is working in sales but trained in distribution; another, who worked in distribution, is now overseeing festivals. They are independents with original careers in the industry”, said Locarno Industry Academy International manager Marion Klotz.

The Industry Academy initiative is backed by Switzerland’s Federal Office of Culture, the E.U. Media Program and pan-European orgs Europa Cinemas, Europa Distribution and Europa International.

“I think the next step would be to establish bridges between the different international Industry Academies in order to exchange knowledge and expertise on a regular basis,” Klotz said, suggesting that in the future maybe the participants all around the world will partner to also distribute a movie. “This would be a dream,” she concluded.

The next Industry Academy event, the Morelia-Locarno Industry Academy International, to be held at Mexico’s Morelia Festival, will run Oct. 21-25.

More Film

  • '2019 Oscar Nominated Short Films: Live

    Film Review: ‘2019 Oscar Nominated Short Films: Live Action’

    The Academy skewed dark in its choice of live-action shorts this year, selecting four films to slit your wrists by — each one featuring child endangerment in a different form — and a fifth, about a diabetic on her death bed, that finds a glimmer of uplift at the other end of life. If that [...]

  • How the 'Rich Eisen Show' Mixes

    How the 'Rich Eisen Show' Mixes Sports and Showbiz in an Entertaining Mix

    Walking through the El Segundo studio where veteran sportscaster Rich Eisen tapes his daily “Rich Eisen Show,” the sheer density of sports memorabilia is overwhelming — everything from game balls to jerseys, gear, autographs and uncountable photos are crammed onto every inch of wall and desk space. But step into Eisen’s dressing room, and the [...]

  • Yorgos Lanthimos

    Film News Roundup: 'The Favourite' Director Yorgos Lanthimos Boards Crime Drama

    In today’s film news roundup, Yorgos Lanthimos has set up a crime drama, “Here Lies Daniel Tate” is being adapted, and Donna Langley becomes a member of the USC film school board. DIRECTOR HIRED “The Favourite” producer-director Yorgos Lanthimos has signed on to write and direct crime drama “Pop. 1280,” an adaptation of Jim Thompson’s [...]

  • Brody Stevens Dead

    Comedian Brody Stevens Dies at 48

    Prominent Los Angeles comedian Brody Stevens died Friday in Los Angeles, Variety has confirmed. He was 48. “Brody was an inspiring voice who was a friend to many in the comedy community,” Stevens’ reps said in a statement. “He pushed creative boundaries and his passion for his work and his love of baseball were contagious. [...]

  • Contract Placeholder Business

    Hollywood Agents Blast Writers Guild Over New Proposals

    The war between the Writers Guild of America and Hollywood agents has escalated as the two sides battle over the rules on how writers are represented. The latest volley emerged Friday from Karen Stuart, executive director of the Association of Talent Agents, who accused WGA leaders of misleading its members and asserted that the guild [...]

  • Xavier Legrand Custody

    Cesar Awards: Xavier Legrand’s ‘Custody’ Wins Best Film

    Xavier Legrand’s feature debut “Custody,” a tense portrait of a family torn by domestic violence, won best film, actress (for Lea Drucker), and original screenplay at the 44th Cesar Awards, which took place at the Salle Pleyel in Paris. The awards are France’s highest film honors. “Custody,” which marks Legrand’s follow up to his Oscar-nominated [...]

  • Editorial use only. No book cover

    'Crazy Rich Asians,' 'Late Show With Stephen Colbert' Win Publicity Campaign Awards

    Hollywood publicists have selected “Crazy Rich Asians” as the top movie publicity campaign for 2018 and “The Late Show With Stephen Colbert” as the best television campaign. Warner Bros.’ “Crazy Rich Asians” topped the campaigns for Disney’s “Black Panther,” Fox’s “Bohemian Rhapsody,” Paramount’s “A Quiet Place,” Sony’s “Spider-Man: Into the Spider-Verse,” and Universal’s “Halloween” for [...]

More From Our Brands

Access exclusive content