You will be redirected back to your article in seconds

Ventana Sur: Cinepolis Corners Soccer Comedy ‘Penalty’ for Mexico and Central America (EXCLUSIVE)

Netflix snagged OTT rights to the Mexican remake of Colombian hit by Dago Garcia

Mexican exhibition giant Cinepolis’ fledgling distribution arm outbid other key players to seize Mexican and Central American theatrical distribution rights to Colombian hitmaker Dago Garcia’s Mexican remake of his 2001 soccer comedy blockbuster “La Pena Maxima” (“Penalty”).

“Penalty” will make its market debut at Ventana Sur on Nov. 30 with Elba McAllister and Diana Dudek’s Cineplex USA handling worldwide rights.

“It deals with a universal theme,” said Garcia who also pointed out that soccer fever is on the rise as expectation builds for the 2018 World Cup in Russia.

The Mexican version, a co-production with Cristina Palacio’s Bogota-based Alibi Films, stars one of Mexico’s biggest comedy stars, Adrian Uribe, and a nearly all-Mexican cast that includes Jose Sefami (“Amores Perros”), Tere Monroy (“Aqui Entre Nos”) and a Colombian cast led by Julieth Restrepo (“The Rose Seller”).

Netflix has pre-bought the worldwide OTT rights to the film. Talks are underway for its U.S. theatrical distribution.

Caracol TV, of which Garcia is VP of Production, is also a producer and holds the Colombian broadcasting TV rights.

Cinepolis releases the comedy March 29 on up to 800 screens in Mexico and simultaneously on a number of screens in Central America while leading exhib-distrib Cine Colombia bows the comedy a week earlier on March 22 in Colombia.

“We are very happy to distribute a solid comedy like ‘La Pena Maxima’ with an important star like Adrian Uribe, who is not just a household name in Mexico, but also in the U.S.,” said Cinepolis Distribution head Leonardo Cordero, adding: “We believe that the film will reach a big audience and will serve to kick off the World Cup frenzy.”

Uribe, who has been on a sold-out stand-up comedy tour in the U.S., plays soccer-mad Mariano who is willing to bet his home and jeopardize his relationship with his family and wife just to make sure Mexico qualifies for the World Cup finals.

Rodrigo Triana, who helmed 2006 Colombian hit “Soñar No Cuesta Nada” and a slew of TV series, has directed the comedy. This is his first Mexican film, which shot in both Mexico and Colombia.

“We are expecting this to be a big hit,” said McAllister.

Dago Garcia Prods, founded in 1995 by Garcia and Juan Carlos Vasquez, has been releasing at least one film a year, and has produced up to 32 films thus far, with three currently in post and two in pre-production. Its latest comedy, “El Paseo 4,” released in December 2016, broke Colombian box office records, with an excess of 1.7 million admissions. It was also an investor in foreign-language Oscar-nominated film “Embrace of the Serpent” by Ciro Guerra. Garcia co-penned “La Pena Maxima” with Luis Felipe Salamanca and Jose Luis Valera.

Argentina recently saw large box office earnings for its own soccer comedy “El Futbol o Yo” (“My Love or My Passion”), made by Disney co-owned production shingle Patagonik Film Group and the wildly popular Adrian Suar who plays a soccer fanatic who goes into rehab after losing his wife, his job and alienating his daughters.

Released by Buena Vista Int’l and directed by Marcos Carnevale (“Elsa y Fred”), “El Futbol o Yo” became the second-highest grossing Argentine movie of 2017, capturing 1.1 million admissions and earning about $6 million. Film Sharks Int’l, which has a market screening for the movie at Ventana Sur, has reported brisk international sales. Remake rights to “El Futbol o Yo” are being shopped around.

More Film

  • Hugh Jackman Sings Happy Birthday to

    Hugh Jackman Leads Massive One-Man Show Crowd in 'Happy Birthday' for Ian McKellen

    Hugh Jackman may have had to skip Ian McKellen’s birthday party to perform his one-man show, “The Man, The Music, The Show,” but that didn’t mean he couldn’t celebrate his “X-Men” co-star’s 80th. Jackman took a moment at the Manchester Arena Saturday to lead the sold-out audience — some 50,000 strong — in a rendition [...]

  • Netflix, Shmetflix: At Cannes 2019, the

    Netflix, Shmetflix: At Cannes 2019, the Movies Needed Every Inch of the Big Screen

    In the May 24 edition of The New York Times, there was a column by Timothy Egan, entitled “The Comeback of the Century: Why the Book Endures, Even in an Era of Disposable Digital Culture,” that celebrated those things that come between two hard covers as a larger phenomenon than mere nostalgia. The column keyed [...]

  • Aladdin

    'Aladdin' Dominates International Box Office With $121 Million

    Disney’s “Aladdin” is showing plenty of worldwide drawing power with $121 million overseas for the weekend, opening in first place in nearly all international markets. The reboot of the 1992 animated classic has received strong family attendance with a significant gain on Saturday and Sunday. China leads the way with an estimated $18.7 million for [...]

  • Aladdin

    Box Office: 'Aladdin' Taking Flight With $105 Million in North America

    Disney’s live-action “Aladdin” is flying high with an estimated $105 million in North America during the four-day Memorial Day holiday weekend. It’s the sixth-highest Memorial Day weekend total ever, topping the 2011 mark of $103.4 million for “The Hangover Part II.” The top total came in 2007, when “Pirates of the Caribbean: At World’s End” [...]

  • Agustina San Martin Talks Cannes Special

    Agustina San Martin Talks Cannes Special Mention Winner ‘Monster God’

    CANNES – An exploration of the ramifications of God, “Monster God,” from Argentina’s Agustina San Martín, took a Special Mention – an effective runner’s up prize – on Saturday night at this year’s Cannes Film Festival short film competition. It’s not difficult to see why, especially when jury president Claire Denis own films’ power resists [...]

  • Atlantics

    Netflix Snags Worldwide Rights to Cannes Winners 'Atlantics,' 'I Lost My Body'

    Mati Diop’s feature directorial debut “Atlantics” and Jérémy Clapin’s animated favorite “I Lost My Body” have both been acquired by Netflix following wins at Cannes Film Festival. “Atlantics” was awarded the grand prix while “I Lost My Body” was voted the best film at the independent International Critics Week. The deals are for worldwide rights [...]

  • Stan Lee, left, and Keya Morgan

    Stan Lee's Former Business Manager Arrested on Elder Abuse Charges

    Stan Lee’s former business manager, Keya Morgan, was arrested in Arizona Saturday morning on an outstanding warrant from the Los Angeles Police Department. The LAPD’s Mike Lopez confirmed that the arrest warrant was for the following charges: one count of false imprisonment – elder adult; three counts of grand theft from elder or dependent adult, [...]

More From Our Brands

Access exclusive content