You will be redirected back to your article in seconds

Peddling Pictures Launches With Discovery’s ‘Prison Food’ (EXCLUSIVE)

Award-winning filmmaker Aditya Thayi has teamed with former Endemol Shine head of line production Kavitha Wijeyaratne to start Singapore production outfit Peddling Pictures.

The company has a paid-up capital of US$500,000 with a further US$2 million being raised from investors in Singapore, Hong Kong and India.

First up for Peddling Pictures is “Prison Food,” a non-fiction original series for Discovery Networks that is currently in production. Filming begins in December on Mediacorp’s feature documentary “Singapore After Dark” to be released on Singapore’s National Day in 2018. It is expected to use breakthrough night-time photography technology.

After directing and producing more than 150 hours of international content for Sony Entertainment Television, National Geographic Channel, Discovery Networks and AETN, Thayi and Wijeyaratne are now diversifying into fiction.

Peddling Pictures is in development on six-part fiction series “Nightwatch” set in the dark, seedy world of extra-judicial killings in the barangays (small districts) of Manila. Also in development is a heist project “Woodlands” that tells the story of two brothers from Johor Bahru who decide to rob the last train from Singapore to Malaysia. Plans are also afoot to explore fiction content for the lucrative Indian market.

“For me sticking to doing original shows and staying away from the corporate-funded-branded content has paid off,” Thayi told Variety. “I was always confident that Asian audiences would see through the farce (of branded content) and demand more emotionally truthful content in both fiction and non-fiction.  It is an exciting time now to be a filmmaker. We are strongly expanding into fiction by using our non-fiction background to seek gritty fresh stories that could be developed into feature film and fiction television projects.”

Thayi won best director at Singapore’s annual Asian Television Awards in 2015 for Mediacorp’s “Dangerzone Kabul” and in 2014 for National Geographic Channel’s “I Wouldn’t Go In There”. Shows directed by him have scored some 35 nominations at the Asian Television Awards.

Prior to Endemol Shine, Wijeyaratne had a five-year stint as head of production for Singapore outfit Infocus Asia.

Peddling Pictures is also looking to nurture local talent and give them the production and creative support needed to make breakthrough content.

More Film

  • Challenges Still Keep Content From Traveling

    Cannes: Challenges Still Keep Content From Traveling to and From China

    Challenges still remain when it comes to buying, distributing and producing content that can travel between China and the West, attendees of a panel organized by the Shanghai Intl. Film Festival on the sidelines of Cannes said. Cai Gongming, president of Road Pictures, has hit box office gold in China with Cannes art-house titles such [...]

  • 180423_A24_Day_03B_0897.jpg

    Cannes Film Review: Robert Pattinson and Willem Dafoe in 'The Lighthouse'

    “The Lighthouse,” the second feature directed by Robert Eggers (“The Witch”), is a gripping and turbulent drama that draws on a number of influences, though it merges them into its own fluky gothic historical ominoso art-thriller thing. Set in the 1890s, and suffused with foghorns and epic gusts of wind, as well as a powerfully [...]

  • Cannes: Diao Yinan Explains His Artistic

    Diao Yinan on Cannes Pic 'Wild Goose Lake': 'I Try to Portray the Opposite of a Utopia'

    In competition in Cannes with “Wild Goose Lake,” director Diao Yinan explained Sunday why he’s fascinated by dark crime thrillers – and why his new film features dialogue in China’s Wuhan dialect. “Such thrillers are not only an exercise in style; they’re also full of dramatic tension, and when you combine style with dramatic tension, [...]


    Robert Pattinson, Shailene Woodley Attend Starry Vanity Fair Party in Cannes

    It’s true what they say about Batman being a loner. On Saturday night, Robert Pattinson made his first public appearance since being cast as the new Dark Knight at this year’s Vanity Fair Party in celebration of the Cannes Film Festival. But while all the other A-list guests mingled and worked the crowd at the [...]

  • 180423_A24_Day_03B_0897.jpg

    Robert Pattinson: 'The Lighthouse' Rehearsal Was a 'Pressure Cooker'

    Rehearsal for director Robert Eggers’ “The Lighthouse” wasn’t as long as Robert Pattinson remembers. “I’ve never rehearsed like I rehearsed with Robert before,” Pattinson said at the first screening of the period thriller on Sunday morning. “We rehearsed for what, three weeks?” Actually, no—it was only one week! “One, but it felt like three to [...]

  • FilmSharks Scores Global Sales, Remake Rights

    FilmSharks Scores Intl. Sales-Remake Rights for Fernando Spiner’s ‘Immortal’

    Guido Rud’s Buenos Aires-based FilmSharks International has acquired global sales and remake rights to renowned Latin American genre director Fernando Spiner’s latest feature “Immortal,” which participated in this year’s Blood Window Showcase at the Cannes Film Market. Included in the deal, FilmSharks also picked up Spiner’s sci-fi catalog which includes “Sleepwalker” and “Adiós querida luna.” [...]

  • Dimitri Vegas

    Dimitri Vegas Talks 'Rambo V: Last Blood' Role, Working With Sylvester Stallone

    Dimitri Thivaios, better known as dance music’s Dimitri Vegas, is taking his skills beyond the DJ booth, picking up a major film role in the forthcoming “Rambo V: Last Blood.” The Belgium-born Thivaios, who headlines massive EDM festivals like Tomorrowland with his brother Michael (they perform under the banner Dimitri Vegas and Like Mike), has [...]

More From Our Brands

Access exclusive content