You will be redirected back to your article in seconds

Warner Digital Networks Hires Eric Besner, Greg Salter, Katie Soo as Senior Execs

Warner Bros. Digital Networks has added a trio of senior executives in business development, strategic planning, and marketing.

Eric Besner has been named the senior VP of business development, Greg Salter has been named senior VP of business and strategic planning, and Katie Soo will be senior VP of marketing. These appointments were announced Monday by Jay Levine, the exec VP of Warner Bros. Digital Networks, to whom all three executives will report.

Levine said the three will be key in helping ramp up operations in digital short-form production and OTT offerings.

Besner will identify growth opportunities and maximize revenue through distribution. Besner has worked at Spotify as Head of Global Acquisitions for Video and Non-Music Audio. He also launched Netflix’s original content initiative as its VP of Original Programming; and he worked with Lucasfilm overseeing worldwide distribution.

Salter has responsibility for key strategy and operating initiatives as well as evaluating new opportunities and helping to grow existing initiatives, leading the strategic investment and M&A function. Salter worked almost 10 years in Warner Bros. Corporate Business Development and Strategy, most recently as VP.

Soo will be responsible for overseeing marketing for all companies and programming to develop initiatives that promote the division and strengthen its consumer relationships. She had worked at Fullscreen Media, where she was VP of consumer marketing. Before that, she was Head of Social at Hulu. Soo was also an early hire at Dollar Shave Club where she served as Head of Social.

More Digital

  • Simran Sethi Quits Netflix India Role

    Simran Sethi Quits Netflix India Role

    Simran Sethi, the Los Angeles-based director of Netflix international originals, responsible for India content, has resigned and will quit after a transition period. Netflix did not comment. Sources familiar with the matter told Variety that Netflix prefers an executive based in India to oversee local original content that has now grown to 11 series and [...]

  • The Secret Life of Pets 2

    ‘The Secret Life of Pets 2’ Tops Studios’ TV Ad Spending

    In this week’s edition of the Variety Movie Commercial Tracker, powered by TV ad measurement and attribution company iSpot.tv, Universal Pictures claims the top spot in spending with “The Secret Life of Pets 2.” Ads placed for the animated film had an estimated media value of $11.52 million through Sunday for 869 national ad airings [...]

  • Cory-Haik-Vice

    Vice Media Hires Cory Haik, Former Mic Publisher, as Chief Digital Officer (EXCLUSIVE)

    Vice Media has recruited Cory Haik, former publisher of digital news start-up Mic, as chief digital officer to lead the youth-culture company’s global internet businesses. Haik will be based at Vice’s Brooklyn headquarters and report to CEO Nancy Dubuc. She most recently worked at Mic, which last fall laid off virtually its entire staff before [...]

  • Snapchat logos

    Porn Studio Starts Building X-Rated Snapchat Lenses, Encourages Users to Do the Same

    Adult entertainment company Naughty America wants to use augmented reality to get the word out about its paid services. The company has begun to make Snapchat lenses featuring some of its models, and is teaching its audience to do the same. Naughty America shared three such lenses on its website (link not safe for work) [...]

  • New, Likely Cheaper Galaxy Home Speaker

    Samsung Is Getting Ready to Introduce Second Smart Speaker

    Samsung still isn’t selling its Galaxy Home smart speaker, but the company may be getting ready to introduce a second model soon: An FCC filing for an “AI speaker” suggests that the new model, like the original Galaxy Home, will be dual-branded, featuring both Samsung’s own brand name as well as that of its audio [...]

  • Streaming Placeholder

    TikTok Owner Preparing Streaming Service to Rival Spotify (Report)

    ByteDance, the Beijing-based owner of the TikTok video app, is developing a paid streaming music service aimed at the same emerging markets that Spotify and Apple are seeking to explore, according to a report in Bloomberg. The app could be introduced as early as autumn, according to the report, which adds that the company has [...]

More From Our Brands

Access exclusive content