×
You will be redirected back to your article in seconds

Verizon Is Paying the NFL $21 Million for Exclusive Streaming Rights to One Football Game

Verizon will pay a pretty penny for the rights to live-stream a single NFL game next season across the globe — with the telco forking over a premium because the matchup won’t be on broadcast on national TV in the U.S.

Verizon is paying the league $21 million for rights to the Sept. 24 regular-season game between the Baltimore Ravens and Jacksonville Jaguars, which will be played at London’s Wembley Stadium. The Wall Street Journal first reported the price tag. The telco will stream the game live across its portfolio of video platforms including AOL, Fios TV, Go90 and Complex.com.

The deal is similar to the one struck between the NFL and Yahoo for a game in the fall of 2015, also played in London, for which the internet company paid $15 million. That also was not distributed on a national TV network.

Last month, Amazon signed a deal with the NFL for worldwide streaming rights to “Thursday Night Football,” grabbing the 11-game package from Twitter, which had the “TNF” games last season. Amazon’s deal is worth $50 million, according to reports. Unlike with the Verizon deal, the “Thursday Night Football” games will air nationally on NBC and CBS.

“Verizon will be the NFL’s exclusive digital partner to deliver the live stream of the Week 3 International Series game in London to a global audience,” the NFL said in a statement.

Popular on Variety

The London matchup also will be available on the NFL Mobile app to Verizon Wireless customers, and the NFL app on Xbox One and Windows 10. There will be only limited TV access: In the U.S., it will be available through local TV broadcasts in the Baltimore and Jacksonville local markets, and it will be carried in the U.K. on Sky Sports.

More Digital

  • Cenk Uygur

    Bernie Sanders Retracts Endorsement of Young Turks Founder Cenk Uygur After Backlash

    Bernie Sanders pulled his support for Cenk Uygur’s congressional bid, with the Vermont independent in part acknowledging that Sanders’ supporters were “frustrated” about the endorsement. Sanders, who’s running for the 2020 Democratic presidential nomination, cited Uygur’s announcement Friday that he would not be accepting any endorsements. In a statement, Sanders alluded to sexist and other [...]

  • Tana MongeauStreamy Awards, Arrivals, The Beverly

    Streamy Awards 2019: The Complete Winners List

    The 9th Annual Streamy Awards — honoring the best from YouTube and online video — were held Friday night in Beverly Hills. Tana Mongeau (pictured above) was named Creator of the Year and Rhett & Link’s “Good Mythical Morning” won Show of the Year in the two fan-voted Audience Choice categories. David Dobrik picked up [...]

  • NBC News - Quibi

    NBC News Digital Workers Form New Union

    A group of approximately 150 editorial workers who help produce some of NBC News digital content have formed a union, citing a desire to push their employer to work more seriously through such issues as equal pay and the recent handling of sensitive stories. Editorial employees of NBC News Digital won certification of their union [...]

  • Fox Nation Tests Holiday Programming

    Fox Nation Tests Holiday Programming

    The Fox Nation streaming-video service has long been touted as a new option for super-fans of the Fox News Channel. But some of the broadband hub’s new programming choices suggest adherents of “Fox & Friends” and Sean Hannity aren’t looking solely for chatter about politics and interviews with members of the Trump administration. Subscribers to [...]

  • Facebook

    FTC May Stop Facebook From Integrating Whatsapp, Instagram

    The Federal Trade Commission (FTC) is weighing whether it should seek an injunction against Facebook to prevent the social media giant from integrating services like Whatsapp, Messenger and Instagram with its core app, according to reports from the Wall Street Journal and the New York Times. Regulators fear that Facebook’s app integration plans could make [...]

  • Ivanka Trump

    Ivanka Trump Reportedly Set to Speak at CES 2020

    Ivanka Trump, President Donald Trump’s daughter and an adviser to the president, is scheduled to appear on a panel at CES 2020 in January, according to a published report. Ivanka Trump will appear on a panel set for Jan. 8 at 3 p.m. at the Las Vegas confab with Gary Shapiro, president and CEO of [...]

More From Our Brands

Access exclusive content