×
You will be redirected back to your article in seconds

Twitter’s New Explore Tab Is All About Live Video

Twitter started to roll out a new Explore tab in its mobile apps Thursday that takes the place of the existing Moments tab, deemphasizing what was once seen as a key initiative to win over casual users. Burt at its core, the new Explore tab is about putting live video front and center.

Twitter announced the user interface change on its blog, telling users that the new tab was “part of our continued efforts to make it easier to see what’s happening.” The company is rolling it out on iOS first, and will bring it to Android devices in the coming weeks.

The move has been widely seen as a blow to Moments, Twitter’s visual curation of tweets that was launched with much fanfare in late 2015. Moments was seen as a way to make Twitter more digestible for casual users, but there’s little evidence that the format has fundamentally changed the way Twitter is being used.

Twitter was quick to emphasize Thursday that Moments are not dead: “Nothing is going away – we’re just making it easier to find what you want.” That’s true:  The new tab will still include Moments, but also trending topics, search and live video.

The latter seems to be the real focus of the new Explore tab, which serves up live video on top of other content. Twitter has in 2016 put a big emphasis on live video streaming, both through dedicated deals with broadcasters like Bloomberg and sports leagues like the NBA, as well as through a tighter integration with Periscope.

However, finding those live streams still has been tedious. With the Explore tab, the company can now show off its live video crown jewels more easily.

More Digital

  • Netflix's Newest Interactive Animated Kids Show

    Netflix Announces New Interactive Animated Kids Show 'Battle Kitty'

    Netflix is doubling down on interactive content for kids: The streaming service announced a new interactive animated show dubbed “Battle Kitty” from Matt Layzell Tuesday. The company didn’t share a premiere date for the show yet. “Netflix has given me the incredible opportunity to help change how young people see themselves,” said Layzell. “Like Kitty, [...]

  • stream march madness 2019 online free

    NCAA Tournament: How to Stream March Madness Online

    The rankings are in, and the 68-team field is set. March Madness is officially upon us, and if you want to catch the action from home, from the office, or on-the-go, there are a couple ways to stream March Madness online for free. The first game kicks off today, and the tournament runs until April [...]

  • Google Stream Detailed, Named Stadia

    Google's Stadia Aims to Turn Any Screen Into a Powerful Gaming Console

    Stadia is Google’s game streaming service that is designed to let you play high-end games on most modern screens — be they phone, laptop, tablet, computer or TV — with very little download time and no loss of fidelity, the company announced Tuesday at the Game Developers Conference. The service is launching in 2019. Cost [...]

  • Amazon Focused on Building the Game

    Amazon Focused on Building the Game Industry's Digital Infrastructure

    While most of the discussion around Amazon’s presence in the game industry revolves around their scattershot game projects and rumored cloud gaming platform, the tech giant has been far more involved in building the backend infrastructure for major games. Companies like Square Enix and Zynga both use Amazon Games Tech, Amazon’s portfolio of services that [...]

  • patreon logo

    Patreon Launches Tiered Pricing for Creators, Introduces Rates for Micropayments

    Membership services platform Patreon is growing up: The company announced Tuesday that it is moving away from its one-size-fits-all pricing model for creators, introducing two new tiers in the process. In addition, Patreon is also standardizing its payment processing fees, and introducing a new dedicated rate for small-donor transactions. Patreon’s cut of the membership fees [...]

  • Watch Google's Game Stream Tech Unveiling

    Watch Google's Game Stream Tech Unveiling Live Here

    Google has been teasing its big gaming announcement for weeks, and the time has finally come to see what all of its buzz building is about. The company is set to kick-off its Game Developers Conference keynote at 1 p.m. ET Tuesday for a roughly hour-long event that will be livestreamed. While Google hasn’t spelled [...]

  • HP Introduces $599 Reverb VR Headset

    HP Releases High-Resolution Reverb VR Headset

    HP is giving VR headsets another shot: After first releasing a fairly unremarkable PC-based headset among a wave of similar Windows Mixed Reality devices in 2017, the company is now back with a device that aims to trump competitors like HTC’s Vive Pro with a higher display resolution. HP’s new Reverb VR headset offers 2160 [...]

More From Our Brands

Access exclusive content