×
You will be redirected back to your article in seconds

Twitch Hires ‘Halo’ and Xbox Veteran Matt McCloskey as VP of Commerce

Gaming vet Matt McCloskey — former chief operating officer of Microsoft’s 343 Industries, the studio that maintains the “Halo” franchise — is joining Amazon’s Twitch in the newly created role of VP of commerce.

At Twitch, McCloskey will be responsible for growing economic activity on the platform to help support content creators, specifically focused on the current Cheering and Bits program (which lets fans purchase emoji to “cheer” for their favorite gamers) and streamer subscriptions businesses. In addition, he is tasked with creating new engagement opportunities for game developers on Twitch.

McCloskey spent 12 years at Microsoft’s Xbox and 343 Industries. At 343, he ran services engineering, finance, business operations, and strategy teams and executive produced live-action online series “Halo 4: Forward Unto Dawn.” Before joining 343 Industries in 2010, he led several business strategy initiatives across Xbox and Xbox Live, including managing business development, finance, and operations for the Xbox’s third-party publishing business, working with publishers and developers including EA, Activision, Square Enix, and Take-Two Interactive. Prior to Microsoft, he worked in legal departments for AT&T Wireless and Qpass.

“I was attracted to Twitch’s unrelenting dedication to creators,” McCloskey said in a statement. “As a lifelong gamer surrounded by lifelong gamers, finding new ways to support our passion is a fantastic opportunity. Also, as Twitch continues to expand to other content categories, it will be a transformative experience to help all types of creators make a living doing what they love.”

McCloskey holds a law degree from the University of Washington and a bachelor’s degree in philosophy and French from Seattle University.

More Digital

  • Huawei Plans to Release Its Own

    Huawei Working on AR Headset, Shooting for Release by 2020

    Gaming vet Matt McCloskey — former chief operating officer of Microsoft’s 343 Industries, the studio that maintains the “Halo” franchise — is joining Amazon’s Twitch in the newly created role of VP of commerce. At Twitch, McCloskey will be responsible for growing economic activity on the platform to help support content creators, specifically focused on […]

  • Roy Burstin - Mitu

    After Major Restructuring, Mitu Rehires Roy Burstin as CEO and Raises $10 Million in Funding

    Gaming vet Matt McCloskey — former chief operating officer of Microsoft’s 343 Industries, the studio that maintains the “Halo” franchise — is joining Amazon’s Twitch in the newly created role of VP of commerce. At Twitch, McCloskey will be responsible for growing economic activity on the platform to help support content creators, specifically focused on […]

  • Ben Rogers - NRG

    Entertainment Research Firm NRG Taps Ipsos Exec Ben Rogers

    Gaming vet Matt McCloskey — former chief operating officer of Microsoft’s 343 Industries, the studio that maintains the “Halo” franchise — is joining Amazon’s Twitch in the newly created role of VP of commerce. At Twitch, McCloskey will be responsible for growing economic activity on the platform to help support content creators, specifically focused on […]

  • Stan Lee Obit Dead Remembered

    China Mourns Stan Lee, Whose Last Creation Was a Chinese Superhero

    Gaming vet Matt McCloskey — former chief operating officer of Microsoft’s 343 Industries, the studio that maintains the “Halo” franchise — is joining Amazon’s Twitch in the newly created role of VP of commerce. At Twitch, McCloskey will be responsible for growing economic activity on the platform to help support content creators, specifically focused on […]

  • Harry Potter Wizards United

    'Harry Potter: Wizards Unite' Augmented-Reality Game to Launch in 2019

    Gaming vet Matt McCloskey — former chief operating officer of Microsoft’s 343 Industries, the studio that maintains the “Halo” franchise — is joining Amazon’s Twitch in the newly created role of VP of commerce. At Twitch, McCloskey will be responsible for growing economic activity on the platform to help support content creators, specifically focused on […]

  • snapchat-logo

    Snap Stock Slips on Disclosure of Regulatory Probe Into IPO

    Gaming vet Matt McCloskey — former chief operating officer of Microsoft’s 343 Industries, the studio that maintains the “Halo” franchise — is joining Amazon’s Twitch in the newly created role of VP of commerce. At Twitch, McCloskey will be responsible for growing economic activity on the platform to help support content creators, specifically focused on […]

  • Fire TV Recast Review

    Fire TV Recast Review: A Solid Choice for Fire TV Owners Looking to Cut the Cord

    Gaming vet Matt McCloskey — former chief operating officer of Microsoft’s 343 Industries, the studio that maintains the “Halo” franchise — is joining Amazon’s Twitch in the newly created role of VP of commerce. At Twitch, McCloskey will be responsible for growing economic activity on the platform to help support content creators, specifically focused on […]

More From Our Brands

Access exclusive content