×
You will be redirected back to your article in seconds

Showtime Hits 1.5 Million Streaming Subscribers, CBS All Access Nears Same Mark (EXCLUSIVE)

Showtime’s internet-only subscriber base has climbed to 1.5 million, while CBS All Access — the broadcaster’s live and on-demand paid streaming service — is nearing the same number of subs, according to CBS CEO Leslie Moonves.

Moonves revealed the numbers in a session last Friday at UCLA Anderson’s Pulse Entertainment, Sports & Technology Conference. The event was closed to press but sources confirmed his remarks. (CBS and Showtime reps declined to comment.)

For both the Showtime and CBS All Access over-the-top plays, that would represent a significant growth spurt of 50% over the past seven months. In July 2016, each OTT service had about 1 million subs, Moonves said on CBS’s Q2 earnings call at the time.

TV networks are adapting to life in a cord-cutting world, and the battle is on to land subs for digital services. Last week, Time Warner CEO Jeff Bewkes said HBO Now had topped 2 million subscribers in the U.S. The standalone-streaming service debuted in April 2015.

CBS, in announcing ratings for Sunday’s 59th Annual Grammy Awards, said that All Access set a new record for daily sign-ups on Feb. 12, beating the surge it saw for last year’s Grammys. Traffic across CBS’s digital platforms also hit a new Grammys Day record with total time spent up 94% over 2016’s broadcast, although the broadcaster didn’t provide actual numbers for engagement or subscriber signups. For those without a traditional pay-TV subscription, All Access was the only way to (legally) stream the music awards show.

CBS All Access has also benefited from securing rights to NFL games last December for the OTT service under a new deal with the league. In addition, CBS has several original series available exclusively on All Access, including “Big Brother: Over the Top”; “The Good Wife” spinoff “The Good Fight” (premieres Feb. 19); and the “Star Trek: Discovery,” although that will likely now be delayed past its previously announced May launch. All Access, which first launched in the fall of 2014, costs $5.99 monthly with ads and $9.99 per month without ads in on-demand shows.

Showtime originally launched the standalone-streaming service, which costs $10.99 per month, in July 2015. Top originals on the premium service include “Homeland,” “Billions,” “The Affair” and “Shameless,” while Showtime has slotted a reboot of “Twin Peaks” for this May. At Showtime’s TCA event last month, CEO David Nevins noted that the OTT service gets a lift in subscribers with new and returning series debuts, as well as over the holiday season.

Moonves may shed more light on the streaming services’ momentum this Wednesday, when the company is slated to report fourth-quarter 2016 earnings after the market closes.

Meanwhile, CBS last month announced a deal with Hulu to be part of its live-TV streaming bundle; Showtime is already available through Hulu. Currently, CBS and Showtime are not available in AT&T’s DirecTV Now lineup.

Pictured above: CBS All Access

More Digital

  • BURBANK, CALIFORNIA - JANUARY 18: (EDITORIAL

    Dax Shepard, Bobby Bones, 'Breakfast Club' Among iHeartRadio Podcast Awards Winners

    iHeartRadio launched its first ever Podcast Awards on Friday (January 18) in Los Angeles. Among the winners in 22 categories were “Whine Down with Jana Kramer” (Best Entertainment TV Podcast); “Armchair Expert with Dax Shepard (Breakout Podcast); “Bobbycast” (Music Podcast); and “The Breakfast Club” (Best Multicultural Podcast). The winners were determined by iHeartRadio listeners. Taking the top prize of Podcast [...]

  • Velvet Buzzsaw trailer

    Netflix Original Movies: What to Look Forward To in 2019

    Following the biggest fourth-quarter worldwide subscriber gain ever and some controversy around increased prices in the U.S., Netflix looks to keep its momentum going into 2019. From Jan. 18 through March, the streaming site will release 10 original films, including action-packed thrillers, a post-apocalyptic sci-fi, quirky comedies, inspirational dramas, an artistic horror movie and a viral [...]

  • The Beatles Eight Days a Week

    Imagine's Documentary Arm Sets First-Look Pact With Apple (EXCLUSIVE)

    Brian Grazer and Ron Howard’s Imagine Documentaries has set a first-look pact with Apple to develop non-fiction features and series. The deal comes as Imagine is investing heavily in the premium non-fiction arena. The company in June recruited RadicalMedia veteran Justin Wilkes to head Imagine Documentaries as president. The deal suggests that Apple sees docu [...]

  • Walt Disney HQ LA

    Disney Unveils Financial Data for DTC Unit, Sets April 11 for Investor Presentation

    Disney has rejiggered its business segments for earnings reporting to make room for the new unit housing its global streaming operations. Disney on Friday released restated earnings for fiscal 2018, 2017 and 2016 to give investors and financial analysts better visibility into its spending on the launch of the Disney Plus, ESPN Plus and other [...]

  • Facebook Logo

    Release of Docs to Reveal How Facebook Made Money Off Children

    Documents related to a 2012 lawsuit against Facebook in which children, sometimes unwittingly, spent their parents’ money on games via the social site will be unsealed, according to a Monday ruling from the United States District Court. The court gave Facebook ten days to file unredacted documents in accordance with the ruling. The 2012 lawsuit [...]

  • Facebook Logo

    Facebook Sets Up New Product Group for AR Glasses (Report)

    Facebook has restructured its augmented and virtual reality research division and set up a new group tasked with building augmented reality (AR) glasses, according to a new Business Insider report. Facebook acknowledged the move in a statement given to the publication, saying that the move affected “a few hundred people.” The group has already built [...]

More From Our Brands

Access exclusive content