You will be redirected back to your article in seconds

Laura Clery Stars in Snapchat Facial-Filter Sketch Series for Comedy Central

Laura Clery is taking her face-morphing routine to Snapchat with a new short-form sketch series for Comedy Central.

The internet comedian — who has more than 3.2 million Facebook followers and 1.3 million on Instagram — wrote, directed and stars in “The Laura Clery Project.” The three-episode show is slated to go live on Comedy Central’s Snapchat Discover channel Tuesday, and the cable network has an option to order more episodes.

In each of the 60- to 90-second sketches, Clery plays herself talking to three different characters, created using Snapchat-like facial filters: an insane, murderous baby; a bearded dude who aggressively hits on her during a study session; and a perverted, chain-smoking 70-year-old woman based on Clery’s real-life aunt.

“I use a lot of Snapchat filters in my comedy,” Clery said. “I thought it would be cool to do a show without any makeup or prosthetics.”

The twist: Clery wasn’t allowed to use Snapchat’s facial filters for the show for legal reasons, because Comedy Central has the option to distribute “The Laura Clery Project” on its own properties. Instead, the characters were created using CGI effects by post-production company Bubba’s Chop Shop, based in Van Nuys, Calif.

“We brought in a post-production team to create filters from scratch,” Clery said. “I basically had to send this post-production team pictures of what I wanted it to look like. I shot the stuff all as me, and they added this all in post.”

“The Laura Clery Project” Snapchat show will not include one of her most popular characters: Helen, a fat-faced, aggressively flirtatious woman who is constantly trying to get in the pants of Steven (played by Clery’s real-life husband).

Helen has her own show in Facebook’s recently launched Watch episodic video section, called “Help Helen Smash,” which currently has nearly 280,000 followers. Clery said she’s working to get investors to fund an animated series on Facebook based on the Helen character — which she hopes could turn into a half-hour show. “I want to get out a season of 90-second animated ‘Helen’ shows on Facebook, then I want to go to Netflix and say, ‘Let’s do a 22-minute show,'” she said.

Clery, 31, also is developing a Facebook show for another character, Pamela Pupkin, a healthy-living/cooking “expert” who will bring in real-world chefs and authors as guests — segments that quickly devolve into a train wreck. She and her team are in talks with Canvas Media Studios about producing the series. The comedian-actress-writer-director has garnered a 2017 Streamy Awards nomination for best comedy channel.

“I want to keep putting out shows on digital,” said Clery. “I’m not that interested in TV that much.”

Clery’s deal with Comedy Central for the Snapchat show was brokered by her manager, Larry Shapiro of Ensemble Digital Studios, and JR Satery of the Gersh Agency. Clery’s lawyer is Matt Wallerstein.

More Digital

  • Hulu With Live TV Full Channel

    Hulu Hikes Price of Live-TV Bundle to $45 Monthly, Drops VOD Plan With Ads to $6

    Hulu wants to drive more customers to its ad-supported streaming package — lowering the official price from $7.99 to $5.99 per month — while it’s trying to turn a profit on the live-TV bundle with a price hike. Starting next month, Hulu With Live TV will increase by $5 per month, rising from $39.99 to [...]

  • patreon logo

    Patreon Now Has Over 3 Million Patrons, Expects to Pay $500M to Creators in 2019

    Membership services platform Patreon now has more than 3 million patrons who pay to support any of its over 100,000 creators every month, the company announced Wednesday. It’s also on track to pay more than $0.5 billion to creators this year. Patreon’s business is growing at a healthy rate. Payouts have been nearly doubling year-over-year [...]

  • YouTube TV

    YouTube TV Expanding to Cover Entire U.S., No International Launch Plans Right Now

    Soon, virtually anyone in the U.S. will be able to subscribe to YouTube TV, Google’s $40 monthly over-the-top internet television service aimed at cord-cutters. First launched in five cities in April 2016, YouTube TV has been available in the top 100 markets in the U.S., covering around 85% of households, for about a year. Starting [...]

  • BTF Media, Vince Gerardis Pact Sign

    NATPE: BTF Media, Vince Gerardis Pact for Six Projects (EXCLUSIVE)

    MIAMI — BTF Media, producer of breakout series “Hasta Que te Conocí” and “El Secreto de Selena,” is teaming with Vince Gerardis, a co-executive producer with George Martin on “Game of Thrones,” on a six-project co-production alliance. Spearheaded at BTF Media by founder-partner Ricardo Coeto, the agreement takes in the development and co-production of the [...]

  • Bob Bakish Variety Cover Story

    Viacom Has Acquired Pluto TV Streaming Service for $340 Million

    Viacom has acquired Los Angeles-based video streaming service Pluto TV for $340 million in cash, both companies confirmed Tuesday. “Today marks an important step forward in Viacom’s evolution, as we work to move both our company and the industry forward,” said Viacom CEO Bob Bakish in a statement. “Pluto TV’s unique and market-leading product, combined [...]

  • Bob PittmanVariety Entertainment Summit at CES,

    iHeartMedia Bankruptcy Plan Approved, CEO Bob Pittman's Contract Renewed

    A U.S. court has approved the bankruptcy plan of iHeartMedia, the biggest radio broadcaster in the U.S., which will shave down its crushing debt load and separate iHeartMedia from Clear Channel Outdoor Holdings. The company said chairman and CEO Bob Pittman and Rich Bressler, president, COO and CFO, have extended their contracts by four years. [...]

More From Our Brands

Access exclusive content