You will be redirected back to your article in seconds

Instagram Communications Head David Swain Departs, Is Replaced With Kristina Schake

Instagram Director of Global Communications David Swain is leaving the Facebook-owned social media sharing service, and is being replaced by Michelle Obama’s former Communications Director Kristina Schake. Recode was first to report the news Tuesday.

Swain had been leading Instagram communications since early 2013, and previously spent close to five years in communications at Facebook proper. He reflected on his long stint at Facebook and Instagram in an Instagram post Tuesday, writing that when he joined in 2008, “Facebook was still just one website and a team of a few hundred people with outsized ambition. The opportunities that ambition opened for me in those first few years are still hard to grasp.”

Schake also fittingly announced her hire with an Instagram post, writing: “I am elated to join this unique and innovative company that is bringing people closer together through the connections and experiences it enables.”

Recently, Schake was working as deputy communications director for Hillary Clinton throughout her presidential campaign. Before that, Schake was Chief Communications Oficer at L’Oreal, and comms director for first Lady Michelle Obama.

Schake is joining Instagram as the service continues to grow, and evolve from an artsy photo sharing tool to a full-on Snapchat competitor. Last year, Instagram rolled out its own version of Snapchat Stories, which is now being used by 150 million users a day. And in November, Instagram was the latest social app to launch live video streaming.

More Digital

  • FilMart: Viu Uploads 'No Sleep, No

    FilMart: Viu Uploads 'No Sleep, No FOMO' Reality Show for Millennials

    “No Sleep No FOMO” is an eight-episode pan-regional travelog show that Asian streaming firm Viu hopes will help it win over more millennial generation audiences. It harnesses the potential of local social media celebrities and their 12 million followers. The show features “Running Man” star Kim Jong-kook, Korean musician Eric Nam and Singapore actor Paul [...]

  • ‘Wonder Park’ Tops Studios’ TV Ad

    ‘Wonder Park’ Tops Studios’ TV Ad Spending for the Fourth Week in a Row

    In this week’s edition of the Variety Movie Commercial Tracker, powered by the TV advertising attention analytics company iSpot.tv, Paramount Pictures claims the top spot in spending for the fourth week in row with “Wonder Park.” Ads placed for the animated film had an estimated media value of $5.18 million through Sunday for 1,718 national [...]

  • Chinese Tech Firm Huawei Seeks Content

    Beleaguered Chinese Tech Firm Huawei Seeks Content for Expansion Into Southeast Asia

    One of the most surprising first-time attendees at FilMart is Chinese tech giant Huawei, which has come to Hong Kong to acquire the video content it needs to support its strategy of expansion into Southeast Asia. The company is currently embroiled in a PR nightmare as it defends itself against accusations that its equipment could [...]

  • Canadian Animation Shop Guru Studio Makes

    Canadian Animation Shop Guru Studio Makes Moves in China

    Guru Studio, an award-winning Toronto-based studio, is keen to get a slice of China’s animation market, which has been growing quickly. “China has the single biggest TV audience in the world and is the second big economy. It’s a natural move for us to build a brand in China,” said Louise Jones, Guru VP of [...]

  • Netflix's Newest Interactive Animated Kids Show

    Netflix Announces New Interactive Animated Kids Show 'Battle Kitty'

    Netflix is doubling down on interactive content for kids. The streaming service announced a new interactive animated show on Tuesday dubbed “Battle Kitty” from Matt Layzell. The company didn’t share a premiere date for the show yet. “Netflix has given me the incredible opportunity to help change how young people see themselves,” said Layzell. “Like [...]

  • stream march madness 2019 online free

    NCAA Tournament: How to Stream March Madness Online

    The rankings are in, and the 68-team field is set. March Madness is officially upon us, and if you want to catch the action from home, from the office, or on-the-go, there are a couple ways to stream March Madness online for free. The first game kicks off today, and the tournament runs until April [...]

  • Google Stream Detailed, Named Stadia

    Google's Stadia Aims to Turn Any Screen Into a Powerful Gaming Console

    Stadia is Google’s game streaming service that is designed to let you play high-end games on most modern screens — be they phone, laptop, tablet, computer or TV — with very little download time and no loss of fidelity, the company announced Tuesday at the Game Developers Conference. The service is launching in 2019. Cost [...]

More From Our Brands

Access exclusive content