×
You will be redirected back to your article in seconds

Group Nine Media Buys Jash, Digital Comedy Studio Whose Partners Include Sarah Silverman

Discovery Communications-backed Group Nine Media has acquired Jash, the digital comedy studio whose founders include Sarah Silverman, Michael Cera, Tim Heidecker, Eric Wareheim and Reggie Watts.

Terms of the deal were not disclosed. New York-based Group Nine was formed last year with a $100 million investment from Discovery, combining three startups backed by Lerer Hippeau Ventures — Thrillist, NowThis Media and the Dodo — with Seeker (formerly Discovery Digital Networks).

The 35-employee Jash will remain based in Culver City, Calif. Jash CEO Daniel Kellison and president/COO Mickey Meyer will report to Suzanne Kolb, Group Nine’s chief brand officer.

Jash’s original productions are distributed on Jash.com, YouTube, Facebook, Snapchat, Amazon Video Direct, Verizon’s Go90 and Pluto TV, among other platforms. It also has produced TV series and specials for Comedy Central, Netflix, TBS and MTV.

Jash was formed in 2013 as a YouTube channel under the platform’s original-channels initiative. The company’s founders include Daniel Kellison, former executive producer of “Jimmy Kimmel Live” and “Late Show with David Letterman”; Doug DeLuca, former co-executive producer of “Jimmy Kimmel Live”; and Mickey Meyer, executive producer of Maker Studios’ “Epic Rap Battles of History”; in addition to Silverman, Cera, Watts, Heidecker and Wareheim.

“The Jash acquisition catapults our brands forward much like the original merger of Group Nine did 11 months ago,” Group Nine Media CEO Ben Lerer, who previously headed Thrillist, said in a statement. “Also, importantly, Jash leadership shares our vision and values and I couldn’t be happier to welcome them to the Group Nine family.”

Added Jash CEO Kellison, “Our journey from YouTube comedy channel to full-fledged linear and digital content company and community is being realized with this partnership. We align with Group Nine in every sensibility — from core values to editorial perspective.”

Group Nine’s NowThis recently teamed up with Jash for a show on Facebook’s Watch, “Home Team: The Vegas Golden Knights,” in partnership with the NHL. Last December, NowThis partnered with Jash on a series featuring comedians interviewing politicians and other notable figures, including Sarah Silverman’s Q&A with Bernie Sanders via Facebook Live.

With Group Nine’s acquisition of Jash, the companies said additional projects are under way for Thrillist, Seeker and the Dodo. The deal will build on Group Nine’s existing digital audience, which generates over 5 billion monthly video views and more than 120 million social engagements per month.

More Digital

  • soundcloud-logo

    SoundCloud Launches Tool to Distribute Music to Other Streaming Services

    SoundCloud today announced a new distribution tool that enables artists to distribute their music to other streaming services. The feature, currently in open beta the service’s Pro and Pro Unlimited platforms, means that artists can upload their music to SoundCloud competitors including Apple Music, Amazon Music, Spotify and Instagram. “Creators using the SoundCloud Premier distribution feature keep [...]

  • Alison Meyer - Whistle

    Whistle Taps Refinery29's Alison Meyer as VP of Marketing

    Whistle has hired Alison Meyer, previously with female-focused Refinery29, to head up brand-marketing solutions for the male-centric digital media player. As VP of marketing at New York-based Whistle, Meyer will lead partnership marketing for the company’s slate of original programming and branded content. She reports to Whistle president and COO Michael Cohen. Meyer’s appointment comes on [...]

  • Snapchat - NHL Highlights

    Snapchat Expands NHL Pact to Add Hockey Highlights, Curated Stories

    Snapchat is adding more action from the ice under a new multiyear deal with the National Hockey League. The NHL, in association with Disney Streaming Services, is delivering a new weekly highlights show on Snapchat recapping the top 10 plays of the previous week and will produce Curated Our Stories on the platform for select games [...]

  • Hulu Adds Another Interactive Ad: This

    Hulu Adds Another Interactive Ad: This One Lets You Get Offers Via Email

    Hulu lets its subscribers choose the show they want to see. Now the video-streaming service is increasingly letting users choose to respond to certain commercials right away. A commercial from Sleep Number, the manufacturer of the bed with an adjustable mattress, that has run on Hulu for the past several weeks allows viewers to request [...]

  • Amazon Prime

    Amazon Prime India Greenlights ‘Bandits’ Music Series

    Amazon Prime Video India has greenlit original series “Bandish Bandits.” The show is a musical created by Still and Still Media Collective. The series will follow an Indian classical musician bound by tradition and a pop star whose performance skills are greater than her talent. A bandish is a term used to describe a musical [...]

More From Our Brands

Access exclusive content