×
You will be redirected back to your article in seconds

Facebook Messenger Will Suggest Buying Fandango Movie Tickets by ‘Listening’ to Chats

If you’re talking about going to see a movie with your friends on Facebook Messenger, you may soon see a new option pop up from Fandango — offering info and ticketing right within the chat app.

On Thursday, Facebook Messenger will launch automated suggestions for the Fandango chat extension available to users in the U.S., along with suggestions for GIF-sharing and “quick replies.”

The feature uses Facebook’s “M” artificial-intelligence virtual assistant technology, which the company rolled out broadly this spring. The M assistants suggest different capabilities within Messenger discussions, including sending stickers, requesting or sending a payment, launching ride-hailing apps Uber and Lyft, starting a poll, making a plan, and sharing location.

Users skittish about their chats being overheard — or who just don’t want to be shown movie recommendations — can mute the suggestions from Fandango (and the others) by changing their settings in Messenger. In addition, Facebook lets users establish a fully encrypted “secret conversation” so that no one, including the social-media giant, can read the messages.

Fandango, which has 2.1 million “likes” on its Facebook Page, first launched a Messenger bot a year and a half ago. The NBCUniversal-owned movie-ticketing and media company then began selling tickets on the social network in September 2016.

Here’s how the M suggestions work for Fandango: When a person in a group or one-to-one conversation expresses interest in finding show times, information about movies or buying movie tickets, M will suggest they open the Fandango chat extension.

In the example provided by Fandango, one person says, “It’s mooovie night!! What do you want to see?” Her friend replies, “Let’s go see Thor!” which triggers the M assistant to pull up a prompt below the chat window that says “Buy Tickets for Thor: Ragnarok.”

Using the Fandango chat extension, users can find new movies, watch trailers, find showtimes for nearby theaters, and purchase tickets from directly inside Messenger. In addition, users can use it to share information about a movie or theater within a conversation.

“Moviegoing is inherently social, and we’ve been working with Facebook for several years on social innovations around movie discovery, planning and ticket buying,” Fandango president Paul Yanover said in a statement. “This is another great example of how we’re connecting fans with movies in the natural social environments where they are already discussing movies.”

More Digital

  • HTC Vive Headset

    Doctors Look to Virtual Reality to Treat Chronic Pain

    Virtual reality is a technology with seemingly limitless potential, not just in the gaming space, but across a range of industries. The health field, in particular, is interested in the potential applications of VR tech to assist patients suffering from chronic pain. In his talk at GDC, David Putrino, Ph.D., walked through his organization’s efforts [...]

  • Game Industry Has Mixed Reactions to

    Game Industry Has Mixed Reactions to Google Stadia

    Google’s new game streaming platform Stadia made its debut at GDC. Although still missing some intangible details (namely, pricing or a launch date), publishers and developers still have thoughts on this ambitious attempt at bringing streaming to the mainstream. Stadia debuted with Ubisoft’s Assassin’s Creed as a key franchise for the platform. Ubisoft co-founder Yves [...]

  • EU Commissioner for Competition Margrethe Vestager,

    Google Fined $1.7 Billion by E.U. for Blocking Rival Online Advertisers

    The European Commission has fined Google €1.49 billion ($1.7 billion) for breaching E.U. antitrust rules by preventing rivals from placing their search advertisements on third-party websites. The Alphabet unit has now been hit with nearly $9.4 billion in fines by the E.U. antitrust regulator within the past two years. The regulator said Wednesday that Google, [...]

  • FilMart: Viu Uploads 'No Sleep, No

    FilMart: Viu Uploads 'No Sleep, No FOMO' Reality Show for Millennials

    “No Sleep No FOMO” is an eight-episode pan-regional travelog show that Asian streaming firm Viu hopes will help it win over more millennial generation audiences. It harnesses the potential of local social media celebrities and their 12 million followers. The show features “Running Man” star Kim Jong-kook, Korean musician Eric Nam and Singapore actor Paul [...]

  • ‘Wonder Park’ Tops Studios’ TV Ad

    ‘Wonder Park’ Tops Studios’ TV Ad Spending for the Fourth Week in a Row

    In this week’s edition of the Variety Movie Commercial Tracker, powered by the TV advertising attention analytics company iSpot.tv, Paramount Pictures claims the top spot in spending for the fourth week in row with “Wonder Park.” Ads placed for the animated film had an estimated media value of $5.18 million through Sunday for 1,718 national [...]

  • Chinese Tech Firm Huawei Seeks Content

    Beleaguered Chinese Tech Firm Huawei Seeks Content for Expansion Into Southeast Asia

    One of the most surprising first-time attendees at FilMart is Chinese tech giant Huawei, which has come to Hong Kong to acquire the video content it needs to support its strategy of expansion into Southeast Asia. The company is currently embroiled in a PR nightmare as it defends itself against accusations that its equipment could [...]

  • Canadian Animation Shop Guru Studio Makes

    Canadian Animation Shop Guru Studio Makes Moves in China

    Guru Studio, an award-winning Toronto-based studio, is keen to get a slice of China’s animation market, which has been growing quickly. “China has the single biggest TV audience in the world and is the second big economy. It’s a natural move for us to build a brand in China,” said Louise Jones, Guru VP of [...]

More From Our Brands

Access exclusive content