×

Digital Creator Brat Unveils Fall Slate of High School-Set Shows

Newly minted digital company Brat has unveiled its fall slate with recognizable players including Annie LeBlanc, Hayden Summerall, MaeMae Renfrow, Meghan McCarthy, Madeleine Byrne, and Cristian Oliveras, Variety has learned exclusively.

Founded by Rob Fishman — who previously started Niche, a digital marketing company acquired by Twitter — the company is backed by Lerer Hippeau Ventures, Shari Redstone’s Advancit Capital, and the Chernin Group.

For its lineup of fall series, Brat took over a high school near Pasadena, Calif., and filmed a slate of overlapping shows set in the same fictional high school. In the “Attaway High” universe, characters cross over between various productions in order to foster an environment that approximates a typical American high school. The company teamed with talent manager Matt Dugan and digital production house One Push Digital Creative.

“With our fall slate, we’re creating iconic stories and characters for this generation of viewers,” said production chief Asher Levin. “We’re bringing back the honest, irreverent and sexy programming that resonated with young audiences in the ’80s and ’90s.”

The shows include workplace comedy “Attaway Appeal,” set in the school newspaper with Renfrow, from Nickelodeon’s “Hunter Street,” starring. The show also features YouTuber Motoki Maxted and Aidette Cancino. It’s written by Mike Grimm and directed by Chris Campbell.

“Turnt” is a teen soap about romance in the age of Snapchat and stars Byrne, Oliveras (TV’s “Wildnout”), model Elsie Hewitt, and Nate Wyatt. The show is written by Rachel Stern and directed by Will Slocombe (“The Escort”).

“Chicken Girls” is a coming-of-age story starring YouTube collaborators Summerall and LeBlanc. The ensemble story follows a group of dancers known by their pet name, the Chicken Girls. The show is written by Janey Feingold and directed by Ethan Dawes.

“Flunky’s Upset” is a political satire centered on the student government, starring McCarthy with an ensemble cast including Musical.ly performer and trans activist Raegan Beast, and YouTubers Chandler Alexis and Denzel Dion. “Upset” is written by Meg Favreau and directed by Jeff Jenkins.

“Theater Kids” is a behind-the-scenes look at a high school production of William Shakespeare’s “A Midsummer Night’s Dream,” starring Tayler Holder and Kelianne Stankus. It’s written and directed by Jonah Feingold.

Popular on Variety

More Digital

  • westworld awakening art

    HBO Launches 'Westworld Awakening' VR Game With Survios

    Ever wanted to enter the world of “Westworld?” Now you can — except it won’t exactly be like you might have imagined it. Instead of being one of those guests living out their fantasies, you will be a host, slowly coming to grips with your life being an elaborate illusion. “Westworld Awakening” has been produced [...]

  • Spotify Announces Upgrades to Family Plan,

    Spotify Announces Upgrades to Family Plan, at No Charge in U.S. and U.K.

    Just days after reports emerged that Spotify is aiming to increase the price of its family plan in its home market of Scandinavia, the streaming giant announced an upgrade to the plan — with no price increase in the U.S. and U.K., where it remains at $14.99 and £15, respectively. A rep for the company [...]

  • Mike Vaughan

    Former Venmo COO Mike Vaughan Joins Stem's Board

    Los Angeles-based music distribution and payments startup Stem has appointed former Venmo executive Mike Vaughan to its board of directors. Vaughan was chief operating officer of Venmo from 2011 until earlier this year, and is now executive in residence at Oak HC/FT. “The music industry can benefit tremendously from innovation in the way money flows [...]

  • Streamy Awards

    Streamy Awards 2019 Return to YouTube for Exclusive Live-Stream

    The 9th Annual Streamy Awards will again be available to stream live on YouTube exclusively. The 2019 awards ceremony will take place at the Beverly Hilton in Beverly Hills on Friday, Dec. 13 and will stream live globally on YouTube via youtube.com/streamys. Videos from the 2018 Streamy Awards received over 6.9 million views on YouTube. [...]

  • Stefan Heinrich Henriquez - Cameo

    Celeb Video-Shoutout Startup Cameo Hires Ex-TikTok Exec Stefan Heinrich Henriquez

    Cameo, a startup that lets consumers purchase video shoutouts from celebrities, tapped Stefan Heinrich Henriquez as chief marketing officer and general manager of international. Heinrich, most recently head of marketing for short-form video app TikTok, will lead the company’s global growth and branding and play a key role in Cameo’s continued global expansion. He’s based [...]

  • Curiosity Stream Altice

    Altice USA Pacts With John Hendricks' CuriosityStream Service

    Altice USA has set a deal with John Hendricks’ CuriosityStream to expand distribution of the science- and history-focused subscription streaming service. The deal will make CuriosityStream available to all Altice USA’s 4.9 million customers across 21 states, including a big cluster serving New York and Connecticut. Altice also plans to add the CuriosityStream app to [...]

  • No Merchandising. Editorial Use Only. No

    Lionsgate Play Launching in India With Vodafone Idea

    Premium entertainment service, Lionsgate Play is launching in India through a partnership between telecoms operator Vodafone Idea and Starzplay, the subscription platform from Lionsgate subsidiary Starz. Lionsgate Play offers curated Hollywood content for the Indian consumers, with much of the content available in multiple Indian languages. It currently includes more than 7,500 television episodes and [...]

More From Our Brands

Access exclusive content