×
You will be redirected back to your article in seconds

Blackpills Lands on Facebook’s Watch Platform to Promo Original Series ‘Junior,’ ‘Playground’

Blackpills, a French startup focused on edgy original series created for mobile viewing, is trying to boost its exposure to U.S. audiences by sampling two of its original shows on Facebook’s Watch platform.

The two series are coming-of-age drama “Junior” from Zoe Cassavetes and teen-assassin thriller “Playground,” based on an original idea by director Luc Besson.

However, only the first three episodes of “Playground” (pictured above) will be available on Facebook’s Watch. The full 10-episode season is available on Blackpills’ free, ad-supported app for iOS and Android, which launched in May.

Season one of “Junior,” which also runs 10 episodes, will be available on Facebook’s Watch through Jan. 3 (in addition to the Blackpills app). The first two episodes launched Monday, Nov. 27, with two new episodes to be released weekly on the platform.

Facebook is not funding the Blackpills shows, which are among several hundred longer-form series that it’s brought to the Watch platform. Facebook’s Watch initially launched in the U.S. this summer, with the aim of driving users to watch more video and ultimately selling TV-style advertising against them.

Paris-based Blackpills was formed in 2016 by Deezer cofounder Daniel Marhely and Patrick Holzman, an ex-Canal Plus exec and co-founder of AlloCiné. The company has greenlit more than 50 shows from partners including James Franco, Bryan Singer, Logan Paul, Christian Delgrosso, Eric Johnson, Denise Richards and Anonymous Content — with the goal of releasing a new series weekly on its app, which is available in over 30 countries.

Select Blackpills series are also available via its global distribution partnership with Vice Media, which handles ad sales on behalf of the startup.

“Junior,” created, written and directed by Zoe Cassavetes, is produced by Blackpills and Manny Films. It centers on 16-year-old Logan, who moves to L.A. after her parents’ ugly divorce. When her mom brings home a new man, it awakens something in her — pushing her deeper into a secret life and tempting her to embrace her dark side. The series stars Lucia Ribisi (“Bark,” “Small Fry”), Eric Johnson (“Fifty Shades Darker”), Amy Seimetz (“Stranger Things”), Benjamin Hjelm (“Jane the Virgin,” “The Mick”), Kristine Froseth (“Let the Right One In”), Samantha Logan (“13 Reasons Why”), and Libby Mintz (“Day Out of Days”).

In “Playground,” a teenage girl joins a school for assassins — called Courtyard — and soon realizes there may be a connection between the organization and her parents’ violent death. Starring Amalia Holm (“Heroes of the Baltic Sea”), Simon Abkarian (“Zero Dark Thirty,” “Casino Royale”), and Melina Matthews (“Mama”).

The series is directed by Olivier Schneider (“Fast & Furious 6”) and Pascal Sid (“Behind The Walls”); written by Anne-Lise Deffoux, Thibault Lafargue, Anton Likiernik, and Vincent Clero; and produced by Blackpills and Together Media.

More Digital

  • cinedigm

    Cinedigm Assembles Content Ahead of Bambu Launch

    Cinedigm, the operator of specialty OTT services in North America, has signed a deal with China’s Starrise Media to release several Starrise productions on its soon-to-launch Chinese content streaming service, Bambu. The company has also signed deals with Alibaba-owned Chinese streaming giant Youku to distribute 30 original Chinese feature films. The deal covers release on [...]

  • NBCU Reality Streaming Service Hayu Launches

    NBCU’s Reality Streaming Service Hayu Launches in Three New Territories (EXCLUSIVE)

    It’s easier to keep up with the Kardashians in the Belgium, the Netherlands, and Luxembourg after NBCUniversal launched its reality-TV streaming service, hayu, in those countries Tuesday. The service went live with about 6,000 episodes of unscripted fare from NBCUniversal’s lineup, including “Keeping Up With the Kardashians,” “Made in Chelsea” and “The Real Housewives” and [...]

  • Michael Uslan's U2K Becomes Asia-Hollywood Formats

    Michael Uslan's U2K Becomes Asia-Hollywood Formats Pipeline (EXCLUSIVE)

    Michael and David Uslan, the father and son producing team with credits that include “The Dark Knight” and “Sabrina: Secrets of a Teenage Witch” have struck a cluster of deals that makes them a two-way conduit for TV formats between Hollywood and Asia. U2K, a company that includes the Uslans and Jon Karas (“Believe in [...]

  • Dish Testing Flixpert Content Recommendation Service

    Dish Tests Movie Recommendations App Flixpert (EXCLUSIVE)

    Dish and its corporate sibling EchoStar have quietly been testing a movie recommendations platform called Flixpert, Variety has learned. Flixpert promises to help people find movies to watch through recommendations from friends and trusted contacts; Dish has been testing mobile apps for the service with a few hundred users. Online footprints suggest that Flixpert has [...]

  • Craig Hunegs WB

    Craig Hunegs to Exit Warner Bros. TV Group and Digital Networks (EXCLUSIVE)

    After nearly 25 years in the Warner Bros. family, Craig Hunegs is exiting his post as head of business for Warner Bros. TV Group and president of the studio’s digital networks wing. Hunegs said he has been discussing his exit with Warner Bros. chairman-CEO Kevin Tsujihara for the past several months. At a time of [...]

  • Google Placeholder

    Google Accelerates Google+ Shutdown Following New Privacy Mishap

    Google will shutter its struggling social network Google+ sooner than previously announced: The company said Monday that Google+ will shut down in April of 2019. It also disclosed a new security vulnerability that briefly exposed personal data of some 52.5 million Google+ users. The bug, which was introduced to Google+ in November, allowed developers to [...]

  • Eddie Lazarus Sonos

    Sonos Hires Tribune General Counsel Eddie Lazarus as Chief Legal Officer

    Smart speaker maker Sonos has hired former Tribune exec Eddie Lazarus as its new chief legal officer. Lazarus will be in charge of all legal, regulatory, compliance and SEC reporting issues, among other things. Prior to joining Sonos, Lazarus worked as general counsel and chief strategy officer for Tribune Media. Before that, he was chief of [...]

More From Our Brands

Access exclusive content