×
You will be redirected back to your article in seconds

Vice Media Inks Mobile Deals in Multiple Territories

Vice Media has signed content deals with mobile operators in multiple territories, including a major push into the Asia Pacific region and a renewal with Verizon’s Go90, CEO Shane Smith said Wednesday at the Mobile World Congress in Barcelona, Spain.

With these deals in place, Vice’s millennials-oriented programming, encompassing lifestyle, culture, news, sports and food, will be available in more than 80 territories by the end of this year, according to the company.

Smith said: “Today we announce our first batch of international mobile deals that we will now marry with our TV platforms and digital platforms to offer a comprehensive three screen… platform-agnostic media company that offers our content at all times — everywhere.”

The deals, with more expected to be announced in the coming months, establish a foothold across the Asia Pacific region and include the launch of Vice+, its subscription video-on-demand service with Docomo Digital, which provides original Vice content and curated content in Japan. The agreement has the potential for further expansion into territories in which Docomo Digital operates.

To create original mobile programming, Vice has reached deals in Indonesia with XL Axiata and iflix, with the iflix agreement expanding into other iflix markets to be determined. Vice has also inked a partnership with Vodafone in Australia. These deals will see Vice create original local content specifically for young people, in territories with large young populations.

On the licensing side, Vice announced expanded deals with AbemaTV in Japan and Verizon’s Go90 mobile-video service in the U.S. The pacts cover content in addition to the original programming Vice already produces for each platform, such as the “Daily Vice” entertainment and culture show on Go90.

To expand content from its TV channel Viceland to mobile platforms, Vice has extended its partnership with FIDO in Canada and reached a new agreement with Partner Communications in Israel.

Docomo Digital CEO Hiroyuki Sato said: “Mobile consumption is continuing to grow among millennials. We’re delighted to be working with Vice on this exciting project, bringing their unique programming to millions of users through our expertise in mobile and marketing.”

FIDO Solutions VP Nancy Audette said: “We’re all about connecting our customers to content and experiences that they love. We know our customers crave cutting-edge content and want to be able to access it how and when they want, which is why our partnership with Vice is a natural fit.”

Partner Communications CEO Isaac Benbenisti said: “We are proud to join forces with Vice, as their innovative content offering and disruptive approach is in line with our vision for the soon-to-be-launched Partner TV service.”

More Digital

  • Lester Holt

    Chris Berend Tapped to Oversee NBC News' Digital Efforts

    Chris Berend, an executive who has been overseeing digital video for CNN and helped launch Great Big Story, a streaming-video site aimed at younger audiences, will jump to NBC News to lead its digital efforts. Berend will replace Nick Ascheim, who will move into a new role that is described as “improving digital and product [...]

  • Vogue, Conde Nast Entertainment Make Robert

    Robert Semmer Joins Condé Nast Entertainment & Vogue as Vice President of Video

    Condé Nast Entertainment and Vogue have named former Vice and Fader video executive Robert Semmer as their new vice president of video. Semmer will be based in New York and report to Croi McNamara, senior vice president of programming for Condé Nast Entertainment. “Anna and I are thrilled to welcome Robert to our award-winning video [...]

  • CEO of T-Mobile John Legere (L)

    FCC Chairman Backs T-Mobile, Sprint Merger With New Conditions

    FCC Chairman Ajit Pai gave a thumbs-up to T-Mobile and Sprint’s proposed $26 billion merger, after the companies committed to enhanced 5G buildout commitments and agreed to spin off Sprint’s Boost Mobile. T-Mobile and Sprint first announced their plans to merge in April 2018, looking to combine forces to take on industry leaders AT&T and [...]

  • Tyffon Raises $7.8M, Prepares Launch of

    Disney-Backed VR Startup Tyffon Raises $7.8 Million (EXCLUSIVE)

    Disney-backed immersive media startup Tyffon has raised a new $7.8 million Series A round of funding. The company wants to use the new cash infusion for an international expansion that includes the opening of a Santa Monica, Calif.-based virtual reality (VR) center. “We will also accelerate our IP licensing activities with major Hollywood studios,” Tyffon [...]

  • Huawei Restricted From Using Google's Android

    Huawei Restricted From Using Google's Android as U.S.-China Tensions Mount

    Google has prevented controversial Chinese tech firm Huawei from accessing the latest versions of the Android mobile phone operating system. The move follows U.S. government attempts to blacklist the Chinese firm. “We are complying with the order and reviewing the implications,” Google sources told news agencies Sunday. “Huawei will only be able to use the [...]

More From Our Brands

Access exclusive content