×
You will be redirected back to your article in seconds

‘Walking Dead’ Premiere Drove 77% of All ‘Crying’ About TV on Twitter Sunday

Spoiler alert: Do not read until you’ve watched the Season 7 premiere of “The Walking Dead,” titled “The Day Will Come When You Won’t Be.”

The season premiere of “The Walking Dead” didn’t just have an excess of blood. There were also tears — many tears.

Season 7’s debut drew 77% of all “cried” responses on Twitter to television programming Sunday night, according to language analytics firm Canvs. The company also found that “The Walking Dead” drove 43.9% of all “upset” emotional reactions across all television on Twitter for the evening.

Canvs analyzed 1,689,584 “The Walking Dead”-related tweets captured by Nielsen and found that 34.2% — hailing from 277,848 unique users — expressed some sort of emotion. Out of 577,551 emotional reactions, the top sentiments measured were “love” (23.1%), “crazy” (22.2%), “dislike” (14.4%), “hate” (11.1%), “excited” (10.9%), “sad” (7.8%), “upset” (7.1%), and “cried” (3.6%).

“Cried” is not a response that usually rates so highly in Canvs’ analysis of Twitter sentiment for television shows.

Sunday night’s premiere featured the deaths of two major characters — Michael Cudlitz’s Abraham and Steven Yeun’s Glenn — following a season-six cliffhanger finale that promised one of the show’s core characters would die at the hands of new villain Negan, played by Jeffrey Dean Morgan. The episode was responsible for 32.5% of all emotional responses on Twitter across all television. The volume of emotional responses was more than three times greater than that of the average season-six episode. Emotional responses — particularly “cried” and “upset” — spiked toward the middle of the show, when Glenn was killed.

Actor Michael Cudlitz answers fan questions following shocking episode (Watch):

More TV

  • RENT: Top L-R to Bottom L-R:

    How Fox's Live Version of 'Rent' Honors and 'Enhances' Jonathan Larson's Vision

    In the more than 20 years since Jonathan Larson’s “Rent” first debuted on Broadway, the conversation of adaptation has often come up: Film director Chris Columbus infamously brought the story to the big screen in 2005, Michael John Warren similarly shot one of the final performances of the original theater run in 2008, and talk [...]

  • Conversations With a Killer: The Ted

    TV Review: 'Conversations With a Killer: The Ted Bundy Tapes'

    The title “Conversations With a Killer: The Ted Bundy Tapes,” Netflix’s new four-part documentary series launching Jan. 24, is slightly misleading. Not about its subject, Bundy, the infamous serial killer who finally confessed to some 30 murders before his 1989 death in the electric chair. The misnomer is “Conversations.” While we hear Bundy’s voice on [...]

  • Marvel's The Punisher

    'Punisher' Star Jon Bernthal on Season 2, Broken Bones and Frank's 'Self-Loathing'

    “The Punisher” returns for its second season today, opening on a Frank Castle in search of a more peaceful life. “He’s dipping his toes in the potential waters of peace,” series star Jon Bernthal told Variety. “He’s flirting with human interaction and human connection. I think it goes awry pretty quickly. There’s a kernel of truth that [...]

  • Emmys statue

    TV Academy to Eliminate Emmy DVD Screeners in 2020

    The Television Academy will eliminate distribution of DVD screeners for eligible shows beginning with the 2020 Emmy cycle. Designed to eliminate both monetary and physical waste, the move will have a substantive impact on the strategy of Emmy marketers. It also makes the academy the first major entertainment-industry organization to bar physical screeners. “This is [...]

  • Black-ish Actor Deon Cole Lands New

    'Black-ish' Star Deon Cole Talks Diversity in Television and Landing New Dream Role

    2019 is shaping up to be Deon Cole’s year, and to hear the actor and comedian tell it, “the stars have lined up and everything is coming together.” Fresh off the Season 2 premiere of Freeform’s “Grown-ish,” with Cole reprising his “Black-ish” role of Professor Charlie Telphy, the actor takes on a slightly different role [...]

  • Super Bowl LII - Tom Brady,

    Verizon Plans Multiple Ad Plays Leading to Super Bowl Commercial

    If Verizon gets its way, its Super Bowl advertising plans will include a 60-second commercial during the game – and a half-hour documentary that gives viewers even more of what will be discussed in the ad. The telecommunications giant is often scrutinized for the communications resources it provides its customers, but its Super Bowl campaign [...]

More From Our Brands

Access exclusive content