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Variety’s Ramin Setoodeh Signs Deal for Book on ‘The View’

Variety New York bureau chief Ramin Setoodeh is writing a nonfiction book about “The View,” the ABC talk show that for two decades has been a staple of the cultural zeitgeist, a must stop for presidential candidates and A-list celebrities, and one of the biggest ratings forces in daytime television.

Thomas Dunne Books, an imprint of St. Martin’s Press, has acquired North American rights for the work, scheduled for a 2017 release. The book will focus on behind-the-scenes relationships — and drama — at the show that Barbara Walters launched in 1997 with the goal of providing a forum for strong women to express their different points of view. Over 19 seasons, “The View” has offered new platforms for major talent such as Whoopi Goldberg and Rosie O’Donnell, and launched the careers of Meredith Vieira, Star Jones, Elisabeth Hasselbeck, Joy Behar and Sherri Shepherd.

“‘The View’ is a groundbreaking TV show that deserves its own book,” Setoodeh said. “I’ve watched the show growing up, and covered it for years as a journalist at Newsweek and Variety.”

In exclusive interviews with co-hosts, producers and key staff, Setoodeh will pull back the curtain on the show’s history-making creation, water-cooler moments and attempts at reinvention following Walters’ retirement two years ago. The story of “The View” will unfold against a broader backdrop of fundamental shifts in the talk show world in the wake of Oprah Winfrey’s 2011 exit.

At Variety, Setoodeh has become the leading chronicler of “The View,” writing cover stories on Walters and O’Donnell, as well as breaking news about the show’s firings, hirings and backstage turmoil.

Thomas Dunne’s Emily Angell will edit the project, which was sold in an auction by Kuhn Projects’ David Kuhn and William LoTurco.

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