×
You will be redirected back to your article in seconds

TV Ratings: ‘American Horror Story: Roanoke’ Premiere Is Third Most Watched Episode in FX Franchise’s History

Driven by a marketing campaign that shrouded the show in mystery, “American Horror Story: Roanoke” is off to a strong start. The sixth installment in the Ryan Murphy-produced anthology premiered Wednesday to the third best numbers in total viewers and key demos of any episode in the franchise’s history.

In Nielsen live-plus-three numbers — live ratings plus three days of delayed viewing — the “Roanoke” premiere drew 8.3 million total viewers, 5.6 million viewers ages 18-49, and 3.4 million 18-34. By those measures, it ranks behind only the premieres of “American Horror Story: Freak Show” — the FX anthology’s highest rated episode — and “American Horror Story: Hotel” among other episodes in the series. According to FX’s own multiplatform numbers, the premiere has drawn 10.9 million total viewers to date.

Although it was down 9% in total viewers and 8% in the 18-49 demo from the “Hotel” premiere, “Roanoke” also ranks as the fifth most watched episode of any FX show among viewers 18-49, following the two other “Freak Show” and “Hotel” debuts as well as two episodes of “Sons of Anarchy.”

“Roanoke” premiered Wednesday night on the heels of a promotional campaign that withheld key details about setting, storyline and cast. The series tells the story of a couple who buys a haunted house, and is connected to the mystery of the lost colony of Roanoke, which saw 117 people disappear in 1590.

More TV

  • Al Burton

    Al Burton, 'Jeffersons' and 'Diff’rent Strokes' Producer, Dies at 91

    Television producer and executive Al Burton, known for his work on “The Jeffersons” and “Diff’rent Strokes,” died Tuesday at his home in San Mateo, California. He was 91. Burton leaves behind a six-decade legacy of hit television shows that also included “One Day at a Time,” “Silver Spoons,” “Square Pegs” and “Facts of Life.” However, long [...]

  • Dwyane Wade Sets Multi-Year Development Deal

    Dwyane Wade Sets Multi-Year Development Deal at WarnerMedia

    Dwayne Wade is bouncing his way into WarnerMedia’s court. The retired NBA All Star has signed a multi-faceted, multi-year deal with the company, including a development deal via his 59th & Prairie Entertainment production banner. Part of the deal sees Wade sign on as a commentator at Turner Sports. He is set to make appearances [...]

  • Katie Couric Sheryl Sandberg

    Katie Couric Steamrolls Sheryl Sandberg in Roving Vanity Fair Summit Interview

    Sending a jolt through a luxurious and excessively polite afternoon in Beverly Hills, veteran journalist Katie Couric delivered a relentless series of hardball questions to Facebook chief operating officer Sheryl Sandberg on Tuesday. Speaking in conversation at the sixth annual Vanity Fair New Establishment summit at the Wallis Annenberg Center for the Performing Arts, Couric’s [...]

  • EVIL is a psychological mystery that

    CBS Renews 'Evil,' Orders Full Seasons of Four Other Freshman Shows

    CBS is doubling down on all its new shows. The network has renewed “Evil” for a second season, and handed out full-season orders to its other four freshman series, namely “All Rise,” “Carol’s Second Act,” “The Unicorn,” and “Bob Hearts Abishola.” “Evil” is set to conclude its 13-episode first season (creators Michelle and Robert King [...]

  • Jamie Lee Curtis

    Jamie Lee Curtis to Produce Military Drama With Put Pilot Order at Fox

    Jamie Lee Curtis is teaming up with April Fitzsimmons and Berlanti Productions for a drama project that has received a put pilot order at Fox. Titled “Chain of Command,” the one-hour project follows a young Air Force investigator with radical crime-solving methodology who returns to her hometown to join a military task force that doesn’t [...]

  • Michael MannLACMA: Art and Film Gala,

    TV News Roundup: Michael Mann to Direct and Executive Produce HBO Max's 'Tokyo Vice'

    In today’s TV news roundup, HBO Max names MIchael Mann as a director and executive producer of “Tokyo Vice” and Chip and Joanna Gaines announce the first original series coming to the couple’s Magnolia Network. DATES Netflix announced a six-episode docuseries centered on Nasty Cherry, the latest all-female group signed to Charli XCX’s label will [...]

More From Our Brands

Access exclusive content