You will be redirected back to your article in seconds

Ratings: ‘People v. O.J. Simpson,’ ‘Better Call Saul’ Big Gainers in 3-Day Viewing

Ratings may continue to sag for 10 p.m. dramas across the primetime schedule, but they are also the shows that derive the biggest portion of their young-adult audience from delayed viewing.

Last week, according to Nielsen’s “live plus 3” estimates (which include early DVR playback and VOD), 10 p.m. dramas on cable and broadcast accounted for the six biggest percentage lifts from their same-day averages in adults 18-49. Viewing levels tend to decline as the night wears on, and many viewers have long abandoned the idea of watching their favorite 10 p.m. dramas same-night.

FX’s “The People v. O.J. Simpson: American Crime Story” again more than doubled its same-day 18-49 rating in “live plus-3,” rising 110% for the biggest percentage gain of any of primetime’s top 100 shows in the demo (see chart). It ranked among the week’s top 15 series in the demo, and placed seventh among all scripted programs, behind only “The Walking Dead,” “The Big Bang Theory,” “Grey’s Anatomy,” “Scandal,” “Blindspot” and “How to Get Away With Murder.” In total viewers, it ranked second among cable dramas with 6.17 million.

The only other series to grow by 100% or more in “live plus-3” for the March 7-13 frame was AMC’s “Better Call Saul,” which doubled its same-day rating (0.94 to 1.88) while drawing 4.26 million total viewers. History’s “Vikings” came close, rising 97% (0.68 to 1.34) for the show’s top rating in the three weeks since its season premiere; it ranked fourth among scripted cable programs for the week.

ABC’s “Quantico,” in its second week back, grew 83% in 18-49 (1.10 to 2.01), vaulting from the No. 9-ranked Sunday broadcast in “same-day” to No. 2 in L3. This actually represented the show’s smallest raw L3 lift to date, though, as it had been growing more than 90% many weeks last fall, and the 2.01 represents its lowest score.

Two female-fronted dramas airing Thursday at 10 also showed more spikes, with ABC’s “How to Get Away With Murder” starring Viola Davis vaulting 91% (to 2.62) and NBC’s “Shades of Blue” starring Jennifer Lopez leaping 82% (to 1.84).

Among the shows breaking up the 10 p.m. logjam on the list of biggest L3 percentage gainers in 18-49 last week were a pair of Bravo reality series. “Real Housewives of Beverly Hills” nearly doubled its same-day rating (going from 0.63 to 1.23), and “Vanderpump Rules” spiked by 87% (0.68 to 1.27).

Overall, AMC’s “The Walking Dead” again towered over everything else in primetime among adults 18-49, averaging an 8.2 rating — more than 50% above runner-up “The Big Bang Theory” on CBS (5.1). Still, this was the zombie drama’s lowest rating in a few seasons.

Among other highlights, TNT’s “Rizzoli & Isles” drew its best numbers in four 2016 airings to date, ranking ninth among all scripted cable series in 18-49 (0.89), fifth in 25-54 (1.27) and third in total viewers (5.28 million).

At Showtime, “Shameless” hit a season high with 2.604 million viewers in Live+3; as a premium cabler, it doesn’t sell advertising, but the show’s 18-49 rating (1.10) ranked fifth among all scripted cable series for the week. “Billions” (2.013 million) was up a little for its largest audience since Jan. 25.

HBO continued to struggle to draw in the masses for its Sunday programs “Vinyl” (908,000) and “Girls” (818,000), even if the former edged up to a three-week high.

(Among the Top 100 primetime shows)
                                                                           L+SD ….. L+3 …….. % lift
1.  The People v. O.J. Simpson (FX) …………. 1.24 ……… 2.60 …….. +110%
2.  Better Call Saul (AMC) ……………………… 0.94 ……… 1.88 …….. +100%
3.  Vikings (History) …………………………….. 0.68 ……… 1.34 ……… +97%
4.  Real Housewives of B.H. (Bravo) …………. 0.63 ……… 1.23 ……… +95%
5.  How to Get Away With Murder (ABC) …….. 1.37 ………. 2.62 …….. +91%
6.  Vanderpump Rules (Bravo) ………………… 0.68 ……… 1.27 ……… +87%
7.  Quantico (ABC) ……………………………… 1.10 ………. 2.01 ……… +83%
8.  Shades of Blue (NBC) ………………………. 1.01 ………. 1.84 ………. +82%
9.  Teen Mom (MTV) ……………………………. 0.70 ……… 1.26 ………. +80%
10.  Grimm (NBC) ……………………………….  0.89 ……… 1.58 ………  +78%

(Week of March 7-13, 2016)

Adults 18-49 rating
1.  The Walking Dead (AMC), 8.2
2.  The Big Bang Theory (CBS), 5.1
3.  The Voice-Monday (NBC), 3.9
4.  The Voice-Tuesday (NBC), 3.7
5.  Little Big Shots-Tuesday (NBC), 3.4
5.  Grey’s Anatomy (ABC), 3.4
7.  Little Big Shots (NBC), 3.2
8.  Scandal (ABC), 2.84
9.  Blindspot (NBC), 2.80
10.  Survivor (CBS), 2.75
11.  Talking Dead (AMC), 2.71
12.  The Bachelor (ABC), 2.68
13.  How to Get Away With Murder (ABC), 2.62
14.  The People v. O.J. Simpson: American Crime Story (FX), 2.60
15.  Life in Pieces (CBS), 2.58
16.  GOP Florida Debate (CNN), 2.47
17.  American Idol-Thursday (Fox), 2.33
18.  The Voice-Wednesday (NBC), 2.24
18.  2 Broke Girls (CBS), 2.24
18.  Gotham (Fox), 2.24
21.  Mom (CBS), 2.19
22.  Lucifer (Fox), 2.10
23.  Quantico (ABC), 2.01
24.  Family Guy (Fox), 1.93
25.  Better Call Saul (AMC), 1.88
25.  Once Upon a Time (ABC), 1.88
25.  Limitless (CBS), 1.88
28.  Shark Tank (ABC), 1.86
28.  Blue Bloods (CBS), 1.86
30.  Shades of Blue (NBC), 1.84
30.  Fresh Off the Boat (ABC), 1.84

Total Viewers (in millions)
1.  The Big Bang Theory (CBS), 18.72
2.  The Walking Dead (AMC), 16.74
3.  Little Big Shots-Sunday (NBC), 16.34
4.  The Voice-Monday (NBC), 15.27
5.  The Voice-Tuesday (NBC), 15.04
6.  Little Big Shots-Tuesday (NBC), 14.65
7.  Blue Bloods (CBS), 13.32
8.  GOP Florida Debate (CNN), 12.07
9.  Survivor (CBS), 10.94
10.  Hawaii Five-0 (CBS), 10.51
11.  Grey’s Anatomy (ABC), 10.39
12.  Life in Pieces (CBS), 10.10
13.  Blindspot (NBC), 10.06
14.  The Voice-Wednesday (NBC), 9.93
15.  American Idol-Thursday (Fox), 9.70
16.  Mom (CBS), 9.38
17.  60 Minutes (CBS), 9.11
18.  Scandal (ABC), 8.85
19.  NCIS: New Orleans-r (CBS), 8.83
20.  The Bachelor (ABC), 8.57
21.  NCIS-r (CBS), 8.56
22.  Castle (ABC), 8.53
23.  Elementary (CBS), 8.44
24.  CSI: Cyber (CBS), 8.17
25.  Shades of Blue (NBC), 8.09
26.  2 Broke Girls (CBS), 8.08
27.  How to Get Away With Murder (ABC), 7.95
28.  Little Big Shots, Sunday 7 p.m.-r (NBC), 7.87
29.  Limitless (CBS), 7.81
30.  Last Man Standing (ABC), 7.71

Source: Nielsen (Each 18-49 ratings point represents roughly 1.27 million viewers)


More TV

  • Outlander 406

    'Outlander' Recap: Jamie Encounters William Again in 'Blood of My Blood'

    SPOILER ALERT: Do not read if you have not yet watched “Blood Of My Blood,” the sixth episode of “Outlander” Season 4. The action in “Blood of My Blood” picked up almost immediately after the previous week’s episode, as evidenced by the fact that Murtagh (Duncan Lacroix) was still staying with Claire (Caitriona Balfe) and [...]

  • The Flash -- "Elseworlds, Part 1"

    'Elseworlds, Part 1' Recap: Barry Allen and Oliver Queen Swap Skills, Visit Superman

    SPOILER ALERT: Do not read if you have not yet watched “Elseworlds, Part 1,” the first part of the 2018 “Arrowverse” crossover, which aired Dec. 9. After past crossovers that introduced beloved characters’ doppelgangers, a wedding and death, “Elseworlds,” the fifth annual “Arrowverse” event, had a lot to which to live up. Unlike previous years, [...]

  • Stranger Things

    'Stranger Things' Season 3 Teaser Reveals Episode Titles, 2019 Release

    Netflix dropped a new teaser for the upcoming third season of “Stranger Things” Sunday, confirming that it will land on the streamer in 2019. The teaser also revealed the episode titles for the third season, which are as follows: “Suzie, Do You Copy?,” “The Mall Rats,” “The Case of the Missing Lifeguard,” “The Sauna Test,” [...]

  • Kyzza Terrazas Joins Garcia Bernal, Diego

    Kyzza Terrazas Joins Gael Garcia Bernal, Diego Luna’s La Corriente del Golfo (EXCLUSIVE)

    BUENOS AIRES — Launching their new production house, La Corriente de Golfo, last April, Gael García Bernal and Diego Luna have tapped Mexican writer-director Kyzza Terrazas as the company’s head of development. The appointment will certainly help build the company appointing an old-rounder capable of overseeing and implementing development, writing and directing, and a longtime [...]

  • Michael Che Defends Kevin Hart on

    Michael Che Ribs Academy Over Kevin Hart Controversy on 'SNL'

    Kevin Hart may have alienated some in Hollywood over his recently resurfaced homophobic tweets, but that didn’t stop “Weekend Update” co-host Michael Che from cracking some jokes in support of Hart on Dec. 8’s “Saturday Night Live.” After briefly recapping that Hart stepped down from hosting the Oscars after the 2011 tweets came to light, [...]


    'The Umbrella Academy' Superheroes Series Premiere Date Set on Netflix

    The dysfunctional-family superheroes of “The Umbrella Academy” are landing on Netflix worldwide on Feb. 15, 2019. The live-action series is based on the “Umbrella Academy” comic books created and written by Gerard Way and illustrated by Gabriel Bá, published by Dark Horse Comics. The Netflix original series comprises 10 one-hour episodes. “The Umbrella Academy” stars [...]

  • SATURDAY NIGHT LIVE -- "Jason Momoa"

    Robert De Niro Appears as Robert Mueller in 'Saturday Night Live' Cold Open

    Robert De Niro made a surprise appearance as special counsel Robert Mueller in “Saturday Night Live’s” cold open. De Niro popped out of a closet in a sketch that skewered President Donald Trump and the mounting legal pressure Mueller’s investigation has put on many of Trump’s associates. Alex Moffatt played Eric Trump in a bedtime-story [...]

More From Our Brands

Access exclusive content