×
You will be redirected back to your article in seconds

‘Gold Rush’ Star Creates New Production Shingle Gold Standard Television

The star and creator of Discovery’s “Gold Rush” is looking to capitalize on the current Golden Age of TV rush by setting up his own production shingle. Todd Hoffman’s new company is Gold Standard Television, an independent production and finance company based in Los Angeles.

Hoffman has teamed up with veteran producer Jose Behar to co-run Gold Standard TV. Behar has served as a producer on numerous TNT series, including “Leverage” and “The Librarians,” and was the head of business development at the production house Electric Entertainment.

“After creating ‘Gold Rush’ and spending thousands of hours on crafting entertaining and inspiring stories, as well as unforgettable characters on television, we are excited to launch Gold Standard TV to produce projects with the same worldwide appeal,” Hoffman said in a statement.

Gold Rush” was indeed a bonanza, a reality series that followed the quirky characters of Hoffman, his father, and friends as they tried to strike it rich in the Yukon. Even in its seventh season, “Gold Rush” still topped the cable ratings charts, drawing in more 18-49 viewers on Friday nights than some broadcast scripted series would on more-watched days of the week.

Gold Standard’s first project is a scripted series, “Prodigal,” based on an idea from Hoffman. The story follows a Manhattan gangster as he heads into the Western frontier of the 1870s. Author and screenwriter Nathan Edmondson (“Iron Man,” “Who Is Jake Ellis?”) is penning the pilot.

After “Prodigal,” Gold Standard’s mission is to create three or four series a year — both scripted and unscripted, and for digital platforms in addition to traditional TV.

More TV

  • WGA Agents Contract Tug of War

    Showrunners, Screenwriters Back WGA in Agency Battle, Sides to Meet Again Tuesday

    More than 750 showrunners and screenwriters have backed the WGA’s battle against talent agencies taking packaging fees and other changes to the rules governing the business relationship between agents and writers. The letter of support issued Saturday is significant because of the immense clout showrunners and prominent screenwriters possess in Hollywood. Several showrunners had recently [...]

  • Norman Reedus and Ryan Hurst'The Walking

    Norman Reedus on 'The Walking Dead' Without Andrew Lincoln: 'He's With Me Every Day'

    After saying goodbye to most of the original cast on “The Walking Dead,” Norman Reedus still feels his former co-stars with him during each episode. “I’ve seen so many people come and go,” he said during a “Walking Dead” panel on Friday at PaleyFest. “Right now on the show, the ghosts of all those guys [...]

  • Series Mania: De Mensen, Reel One

    Series Mania: First Details on Co-Pro Pitching Project 'Capturing Big Mouth' (EXCLUSIVE)

    LILLE, France — Belgian production company De Mensen, which has just been acquired by France’s Newen, has teamed with Reel One Entertainment on a new cross-continental thriller series, “Capturing Big Mouth. The series will be pitched Monday at this year’s Series Mania Forum Co-pro Pitching section. It chronicles the unlikely rise and eventual fall of [...]

  • Daily Show Viacom

    Viacom, DirecTV Make Progress in Contract Talks, No Blackout After Deadline Passes

    UPDATED: Viacom and DirecTV executives went down to the wire Friday on a combative contract renewal negotiation with high stakes for both sides. The companies stayed in talks past the midnight Eastern contract expiration and the channels stayed up on AT&T’s platforms. Sources indicated early Saturday that the threat of a blackout had been averted. [...]

  • ABBY'S -- "Pilot" Episode 101 --

    TV Review: 'Abby's' Starring Natalie Morales

    “Abby’s,” NBC’s new comedy about a cranky bartender (Natalie Morales) and her inner circle of regulars, is aware of the inevitable “Cheers” comparisons. Created by “New Girl” writer Josh Malmuth and executive produced by uber-producer (and unabashed “Cheers” superfan) Mike Schur, “Abby’s” therefore makes a few key choices in order to differentiate itself as its [...]

  • Ryan Murphy Walk of Fame

    TV News Roundup: Netflix Sets Premiere Date for Ryan Murphy's 'The Politician'

    In today’s roundup, Netflix announces the premiere date for Ryan Murphy’s “The Politician” series, and Kristin Cavallari will host “Paradise Hotel” on Fox.  DATES Reality star Kristin Cavallari will host Fox’s reboot of “Paradise Hotel,” an unscripted dating show in which a group of singles will check into a tropical resort and compete to check [...]

More From Our Brands

Access exclusive content